Publications

September 1998 (Revised August 1999)
Case

IBM's Lotus Development in 1999

By: Stephen P. Bradley and Kelley Porter

Describes Lotus' acquisition by IBM, its movement from proprietary standards to open standards, and its current market position. Microsoft is gaining ground with its Exchange Server, and Lotus has received unfavorable press. View Details

Keywords: Acquisition; Technological Innovation; Growth and Development Strategy; Growth Management; Product Marketing; Competition; Competitive Strategy; Information Technology Industry; Web Services Industry

02 Feb 2021
Blog Post

Finding My Focus in Health care Amidst a Global Pandemic

at HBS spotlighting experts across public and private sectors have been exciting to watch. Not to mention, I have made some life-long friends along the way. My background in health care I began my career at J.P. Morgan (JPM), working in their health care investment... View Details

March 2000 (Revised October 2004)
Background Note

Adding Voice to the Web: A Note on Start-ups

By: Clayton M. Christensen and Tara Donovan

A study of start-up companies that have leveraged the technology of Internet Protocol (IP) telephony to develop applications that are positioned to have an impact on the offerings of traditional telecommunications organizations. View Details

Keywords: Business Startups; Internet and the Web; Communication Technology; Technological Innovation; Innovation Strategy; Telecommunications Industry; Information Technology Industry

12 Nov 2013
First Look

First Look: November 12

GlaxoSmithKline: Sourcing Complex Professional Services Pharmaceutical company GlaxoSmithKline (GSK) uses an innovative new approach to procuring outside legal counsel: it replaces relationship-based selection and law firms' traditional... View Details

Keywords: Sean Silverthorne

08 Sep 2021
Blog Post

Socioeconomic Inclusion at HBS: Joshua Mbanusi (MBA 2021)

Then, by advising various foundations’ philanthropic efforts, Mbanusi saw how a focused strategy could directly address some of the root causes of social and economic challenges. “Helping these foundations... View Details

28 May 2019
News

Cure All

work. Hospitals have also largely been really focused on themselves: Where do we want to practice? How do we interact with one another? What medical records are most useful for billing? The exciting View Details

Keywords: Hospitals; Health, Social Assistance

July 2023
Teaching Note

Zipline: The World’s Largest Drone Delivery Network

By: Tarun Khanna and Felicia Belostecinic

Teaching Note for HBS Case 721-366, "Zipline: The World’s Largest Drone Delivery Network." View Details

Keywords: Design Thinking; Emerging Markets; Strategy; Innovation and Invention

17 Oct 2006
First Look

First Look: October 17, 2006

Working PapersInstitutional Pressures and Environmental Strategies Authors: Magali A. Delmas and Michael W. Toffel Abstract This paper suggests how institutional theory can explain enduring differences in organizational strategies. We... View Details

Keywords: Sean Silverthorne

03 Aug 2009
Research & Ideas

Corporate Social Responsibility in a Downturn

retained and grown." At HBS, Rangan serves as cochair of the Social Enterprise Initiative (with Herman B. "Dutch" Leonard) and as faculty chair of the Executive Education program Corporate Social Responsibility: Strategies... View Details

Keywords: by Martha Lagace

01 Sep 2009
News

Noted & Quoted

Michael Porter on health-care reform strategy (New England Journal of Medicine, July 9, 2009). “There are relatively fewer and fewer consumers willing to pay a premium or suffer a deficit in product quality in order to be patriotic and... View Details

Keywords: Business Schools & Computer & Management Training; Educational Services; Management

14 Jul 2003
Research & Ideas

Keeping Your Balance With Customers

Industrial Era, product innovation and operations management predominated. Product innovation ensured the continuous flow of new products that would sustain growth or market share or both. Operations... View Details

Keywords: by Robert S. Kaplan & David P. Norton

April 2025
Teaching Note

ZEISS: Commercializing Science

By: Maria P. Roche

Teaching Note for HBS Case No. 725-359. View Details

July 2024
Case

ZEISS: Commercializing Science

By: Maria P. Roche, Carlota Moniz and Daniela Beyersdorfer

Karl Lamprecht, President and CEO of the ZEISS AG Group, mused on how far ZEISS had come in 175 years of being a pioneer in optics, and how the course he had charted since taking the helm of the company could keep it on track. In his role, he oversaw the four core... View Details

October 2016 (Revised March 2017)
Case

uberPOOL

By: Marco Iansiti, Michael W. Toffel and Amram Migdal

This case describes Uber's uberPOOL service, which let multiple Uber users who were headed in the same direction share a ride and pay substantially lower fares. View Details

Keywords: Uber; uberPOOL; Innovation and Invention; Disruptive Innovation; Innovation Strategy; Technological Innovation; Digital Platforms; Transportation; Transportation Networks; Information Technology Industry; Technology Industry; Transportation Industry

December 2002 (Revised February 2003)
Case

Wyndham International: Fostering High-Touch with High-Tech

By: Lynda M. Applegate and Gabriele Piccoli

Examines a hotel chain's attempt to use information technology to achieve market dominance and build customer loyalty during a period of global industry decline. View Details

Keywords: Entrepreneurship; Competitive Strategy; Customer Focus and Relationships; Customer Satisfaction; Technological Innovation; Information Technology; Growth and Development Strategy; Business Strategy; Accommodations Industry