Publications

25 Feb 2013
Research & Ideas

Lean Strategy Not Just for Start-Ups

garnering revenues of $4.15 billion in 2012 with products like Quicken, TurboTax, and QuickBooks. But there lies the potential rub. "Success is a powerful thing," said Cook, who now serves as chairman of Intuit's Executive... View Details

Keywords: by Carmen Nobel; Financial Services

01 Dec 2008
News

Business at the Summit

capitalism remains a major challenge. “When you don’t have the marketplace slapping you in the face, telling you your product is no good, you can really get confused,” Gates acknowledged. In health care, the foundation simply looks at the... View Details

Keywords: leadership; alumni events; Centennial; Business Schools & Computer & Management Training; Business Schools & Computer & Management Training; Business Schools & Computer & Management Training; Business Schools & Computer & Management Training

November 2012 (Revised May 2013)
Case

ASUSTeK and the Google Nexus 7 Tablet

By: Willy C. Shih and Jyun-Cheng Wang

Days after Jerry Shen introduced a new tablet computer at the Consumer Electronics Show, a Google meeting convinced him to go with a lower price point and co-branding as the Nexus 7. While his company would have a premier position at launch, companies like Samsung... View Details

July 2010 (Revised August 2011)
Supplement

Erik Peterson at Biometra (B)

By: John J. Gabarro, Thomas J. DeLong and Jevan Soo

This one-paragraph case adds to the data presented in the (A) case. A redisguised and updated version of earlier case 494-006. View Details

Keywords: Business Units; Leadership; Management; Product Launch; Problems and Challenges

January 2000
Case

Talbots - A Classic

By: V. Kasturi Rangan and Marie Bell

This case traces why the $1 billion women's clothing retailer decided to attract younger customers, what went wrong, and the actions taken to recover. By the end of 1999, the company has reestablished itself and faces several growth opportunities and must decide on the... View Details

Keywords: Customer Focus and Relationships; Decisions; Crisis Management; Product Positioning; Problems and Challenges; Segmentation; Fashion Industry

17 Oct 2012
Research & Ideas

America Needs a Manufacturing Renaissance

international competition means we should expect industries to come and go. Even if this is sometimes painful, it is, in fact, a healthy process by which resources flow to their most productive uses. When a commons erodes, however, it... View Details

Keywords: by Gary P. Pisano & Willy C. Shih; Manufacturing

Arjun Chopra

(including production systems on Amazon Web Services (AWS) for 10 of the top 20 Global financial institutions), managed over 200M hours of uptime in the public cloud and was recognized as one of AWS' top 22... View Details

04 Aug 2021
Research & Ideas

Worried About the Great Resignation? Be a Good Company to Come From

While managers feared that all the top talent would leave, instead Recruit grew to become a $20 billion tech company (roughly the equivalent of Salesforce) that employs 50,000 people globally. They have created a suite of View Details

Keywords: by Sandra J. Sucher and Shalene Gupta

10 Jan 2020
Blog Post

Know Your Audience - Recruiting HBS Students for Retail

Director and Career Coach Renee Pappastratis – Recruiting Relations Manager Together, Laurie and Renee manage relationships with retailers interested in recruiting HBS students to join their teams. Their... View Details

Keywords: Consumer Products / Retail

27 May 2008
Sharpening Your Skills

Sharpening Your Skills: Thinking About Global

my foreign assests and resources be protected? Are Global Brands Effective? Why Global Brands Work Japanese automakers create single products and brands for worldwide consumption, while Ford customizes View Details

November 1991 (Revised August 2005)
Case

Whelan Pharmaceuticals: Tax Factors and Global Site Selection

Whelan Pharmaceuticals, a U.S. company with $3 billion in sales, must decide where to manufacture its newest product. In considering possible sites, both foreign and U.S., the firm must identify and make trade-offs between tax, marketing, and manufacturing factors. View Details

Keywords: Globalized Firms and Management; Geographic Location; Cost vs Benefits; Production; Pharmaceutical Industry; United States

Profile

Eryn Schultz

months into my new job, and I’ve been able to apply so much of what I learned in school in both my internship and my current job – things ranging from how incentives influence behavior to how to manage a P&L. In addition, the friends... View Details

Keywords: Consumer Products; Consumer Products

19 Mar 2015
News

Walter Salmon Remembered

involved with; that company is still in business today. Thanks, Walt, for your passion and commitment. Allan N. Mackey (MBA 1970) I was in Professor Salmon’s Marketing class my second year. We were discussing a case where the company had a serious problem displaying... View Details

Keywords: Business Schools & Computer & Management Training; Business Schools & Computer & Management Training

February 2010
Supplement

Organization and Strategy at Millennium (B)

By: Julie M. Wulf and Scott Waggoner

This case examines Millennium's strategic and organizational responses to the rapid evolution of the biopharmaceutical industry. In the early 2000s, as Millennium's competitive advantage in early-stage research slipped away and its losses mounted, founder CEO Mark... View Details

Keywords: Leading Change; Transformation; Decision Choices and Conditions; Crisis Management; Competitive Advantage; Commercialization; Selection and Staffing; Product Development; Organizational Change and Adaptation; Pharmaceutical Industry

01 Mar 2004
News

Protecting against the Erosion of Brand Value

brands of premium cachet and the premium prices that come with it. “The same forces that cause the commoditization of products and services precipitate the commoditization of brands,” they continue. Fortunately, View Details

Keywords: Publishing Industries (except Internet); Information

April 1992 (Revised June 1993)
Case

Otis South Africa (A)

By: Michael Beer

Otis Worldwide CEO, George David, was frustrated with the slow pace of nonwhite advancement within Otis South Africa. After a few years of trying to elicit action from South African management, he decided to send a 28-year old U.S. employee to take over as the human... View Details

Keywords: Business Subsidiaries; Multinational Firms and Management; Race; Operations; Business Headquarters; Performance Improvement; Human Resources; Cross-Cultural and Cross-Border Issues; Industrial Products Industry; South Africa; United States

Find at Harvard

Career Coach

Asher Kinyon

Asher looks forward to helping students understand and prepare for careers in the Technology and Investment Banking industries. Having spent time as an Investment Banking Analyst, several years across various roles at a hypergrowth Tech startup, and last summer at... View Details

Web

Credits - Coin and Conscience – Baker Library | Bloomberg Center, Historical Collections

production: Melissa Clarke, Baker Library Information Products Digital Imaging: Digital Imaging Group, Harvard University Mary Lee Kennedy, Executive Director, Baker Library Laura Linard, Director, Historical Collections, Baker Library... View Details

October 2003
Case

Taiwan Semiconductor Manufacturing Company: Building a Platform for Distributed Innovation

By: Marco Iansiti and Marcin Strojwas

Surging costs of building a state-of-the-art fabrication facility were pushing firms to outsource manufacturing while advanced technologies were requiring a tighter coupling between design and manufacturing. Explores the development of strategy in this environment.... View Details

Keywords: Strategy; Business Model; Networks; Product Design; Production; Decisions; Customer Relationship Management; Supply Chain Management