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Show Results For
- All HBS Web
(6,565)
- People (19)
- News (1,415)
- Research (4,097)
- Events (38)
- Multimedia (39)
- Faculty Publications (2,237)
- 23 Aug 2004
- Research & Ideas
Strategy for Small Fish
or, conversely, a new product or technology offered by the firm can be easily integrated into the existing ecosystems as an extension or addition to its capabilities. Firms that actively seek out View Details
Keywords: by Marco Iansiti & Roy Levien
- 10 Nov 2008
- What Do You Think?
How Much Can You Ask of Your Customers?
Summing Up Is customer volunteerism combined with "ownership" a double-edged sword? It's seems okay to involve customers in providing ideas for new products and processes. Encourage them to refer... View Details
Keywords: by Jim Heskett
Adolphus W. Green
Green was instrumental in organizing over 40 Midwestern bakeries to form the National Biscuit Company in 1898, which became the basis for the present day Nabisco. When Green organized the firm, its only product was a cracker, the Uneeda... View Details
Keywords: Food & Tobacco
- 28 May 2019
- News
Research Brief: Field Research
intervention that amounted to less than $10 per person (but at no cost to the farmer). Even more encouraging to Cole was news that another colleague, Harvard economics professor Michael Kremer, had seen similar results in Kenya. “We were... View Details
- 01 Jan 2004
- News
A. G. Lafley, MBA 1977
high-value innovation that was conceptually and strategically right for us." An initiative launched by Lafley calls upon P&G to find half of its new products outside its walls, up from 20 percent four years... View Details
Bert S. Cross
Cross spent over 40 years with 3M and was known as a “builder of businesses.” He successfully commercialized several new product lines including Scotchlite and Thermo-Fax copying machines. During his tenure,... View Details
Keywords: Fabricated Goods
- Web
Charting Patent Hunters: The Companies Buying Forgotten (But Valuable) Inventions | Working Knowledge
found that key players, like Nvidia, tend to awaken these “sleeping beauty” patents. Companies generating late-blooming patents tend to be more established, with sizable research and development (R&D) budgets. On the other hand, patent hunters tend to generate... View Details
- 01 Oct 2000
- News
Raymond A. Baxter: Sweet Smell of Success
creating new products for giant brands such as Keebler and Nabisco, Interbake is the oldest producer of Girl Scout cookies and the primary source of ice-cream sandwich wafers in the United States. ABC... View Details
Keywords: Julia Hanna
Lyle C. Roll
Under Roll’s tenure, Kellogg continued its 20 consecutive years of growth in revenues and earnings. Through strategic acquisitions of Salada and Fearn, international expansion, and new product introductions... View Details
Keywords: Food & Tobacco
Ralph A. Hart
Hart was instrumental in taking the newly public company, Heublein, to new heights. He grew revenues five-fold (from $100 million to $500 million) and dramatically expanded Heublein’s international footprint with View Details
Keywords: Food & Tobacco
- 20 Aug 2001
- Research & Ideas
Making an Ally of Uncle Sam
two. Though a step in the right direction, this approach suffers because the boundary between "market" and "nonmarket" is artificial and far from clear-cut. We find it more productive to focus on the key types of games... View Details
- Profile
Nathalie du Preez
career? I grew up in South Africa, was educated in the U.S., and have also lived and worked in the U.K., France and India. After HBS I was looking for a career that could provide similar international opportunities. In September 2010, I started working at... View Details
Keywords: Consumer Products
- 01 Jun 2018
- News
Case Study: Tip the Scale
photos courtesy of Walden Local Meat In 2014, Walden Local Meat founder and CEO Charley Cummings (MBA 2011) crisscrossed New England in a company truck to personally deliver orders of chicken, pork, lamb, and beef—all pasture-raised on... View Details
- 10 Jun 2002
- Research & Ideas
How to Look at Globalization Now
interview with HBS Working Knowledge's Martha Lagace, he discusses what companies should bear in mind going forward.Lagace: People often equate globalization with the idea that globally standardized products are displacing local ones. In... View Details
Keywords: by Martha Lagace
- 23 Apr 2001
- Research & Ideas
Brand Power from Wedgwood to Dell: Part Two
talents. But the stories in Brand New would not have been written if these entrepreneurs had not also been institution builders, if they had not figured out how to organize the production of top-quality... View Details
Keywords: by Martha Lagace
- 13 Jul 2020
- News
The First Five Years: Meaghan Fitzgerald (MBA 2016)
friends and family while hanging out in a VR living room, to attending a concert with hundreds of people from around the world, to just playing games together.” Can you tell us about your role as head of product marketing for AR/VR... View Details
- 17 Dec 2001
- Research & Ideas
Risks and Rewards of the Intrapreneur
low-cost test equipment—was a big success, helping the company ward off new competition. "It was a dramatic catalyst to my career within the company and the people I recruited had a tremendous career uplift," Levine, now a... View Details
Keywords: by Sean Silverthorne
- 11 May 2017
- Blog Post
Why We Recruit: Microsoft
key in allowing students to envision themselves at the company of interest. Give us your elevator pitch – what is the one thing students should know about working for you?Microsoft is experiencing a 21st century rebirth and, with vast resources and deep knowledge, is... View Details
Keywords: Technology
Peter F. Hurst
In 1940, Hurst, an engineer by training, invented two new products that were critical to the growing aviation industry – detachable, reusable hose fittings and self-sealing couplings. As aviation took hold... View Details
Keywords: Fabricated Goods
- 18 Apr 2022
- News
Home Grown
that they have with fellow children out here, because they’re all growing up watching the same content, probably in a different time zone. And so a new wave in my view is getting created in the last, I would say decade, or half a decade... View Details