Publications

Find at Harvard

07 Jul 2016
Blog Post

Can You Learn Finance through the Case Method?

Greetings from HBS! My name is Siri and I am a second-year student and a candidate for the joint MBA/MPP program between HBS and the Harvard Kennedy School of Government. Before graduate school, I worked for three years as a management consultant specializing in the... View Details

Web

Digital Archival Resources - Edwin H. Land & Polaroid | Harvard Business School

Home Site map Map / Directions Search: General Information HBS Home About Annual Report Campus Commencement Dean Nohria Employment Fifty Years of Women Give News New Construction Academic Programs Doctoral Programs Executive Education MBA... View Details

Web

A Marketing Revolution - The Art of American Advertising

Home Site map Map / Directions Search: General Information HBS Home About Annual Report Campus Commencement Dean Nohria Employment Fifty Years of Women Give News New Construction Academic Programs Doctoral Programs Executive Education MBA... View Details

01 Jun 2004
News

The Sky’s the Limit

marketing for the budding business. “It provides all the charting information on your computer, but it also connects to Internet databases and brings in all the latest weather and other flight condition information.” Hamilton discovered... View Details

Keywords: Seattle Avionics; Transportation; Air Transportation; Transportation

October 2016 (Revised October 2023)
Case

Bootstrapping at Lightricks

By: Robert White, Jeffrey J. Bussgang and Christine Snively

By August 2015, two-year-old mobile imaging software startup Lightricks had developed and released two best-selling paid mobile apps, grown to a team of 30, earned a revenue run rate of nearly $10 million, and achieved modest profitability. The bootstrapped company had... View Details

Keywords: Business Startup; Information Technology; Internet and the Web; Entrepreneurship; Mobile and Wireless Technology; Information Infrastructure; Business Startups; Digital Marketing; Finance; Strategy; Technology Industry; Israel

May 2010 (Revised June 2010)
Supplement

Pfizer: Letter from the Chairman (B)

By: Robert L. Simons and Kathryn Rosenberg

This case continues the story begun in "Pfizer: A Letter from the Chairman" (HBS No. 110-003), revealing the letter Chairman and CEO Jeff Kindler wrote for the 2008 Annual Report. View Details

Keywords: Corporate Accountability; Corporate Governance; Business and Shareholder Relations; Value Creation; Decision Choices and Conditions; Annual Reports; Pharmaceutical Industry; United States

September 2015 (Revised February 2020)
Case

Managing Consumer Touchpoints at Nissan Japan

By: Thales Teixeira, Nobuo Sato and Akiko Kanno

In 2015, Nissan was third place in the Japanese auto market, behind Toyota and Honda. The challenge of increasing market share was that 80% of car shoppers who were non-Nissan owners did not consider Nissan during their purchase process. This process involved three... View Details

Keywords: Nissan; Automobiles; Cars; Touch Points; Digital Marketing; Internet and the Web; Marketing Channels; Advertising; Auto Industry; Japan

2013
Working Paper

Visualizing and Measuring Enterprise Architecture: An Exploratory BioPharma Case

By: Robert Lagerstrom, Carliss Baldwin, Alan MacCormack and David Dreyfus

We test a method that was designed and used previously to reveal the hidden internal architectural structure of software systems. The focus of this paper is to test if it can also uncover new facts about the components and their relationships in an enterprise... View Details

Keywords: Complexity; Applications and Software; Product Design; Pharmaceutical Industry

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September 1987
Background Note

What Do Venture Capitalists Do?

By: William A. Sahlman

Presents the results derived from 49 responses to a questionnaire mailed to 100 venture capitalists in late 1984. The purpose of the survey was to shed light on the relationship between venture capitalists and their portfolio companies. The survey revealed that the... View Details

Keywords: Borrowing and Debt; Venture Capital; Investment Portfolio; Recruitment; Surveys; Managerial Roles; Service Operations; Relationships; Service Industry

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February 2000 (Revised May 2001)
Case

eBricks.com

By: Thomas R. Eisenmann

eBricks.com is developing an online marketplace for construction materials. The start-up company faces two decisions: 1) whether to merge with BluelineOnline.com, a firm providing project management solutions for the construction industry; and 2) whether to develop an... View Details

Keywords: Strategic Planning; Digital Platforms; Internet and the Web; Marketplace Matching; Decision Choices and Conditions; Business Startups; Construction Industry

14 Dec 2015
Research & Ideas

Deflategate and the Sustained Success of the New England Patriots

scores of other expert opinions and articles. He condensed the information and wrote the case study with help from case researcher Christine Snively. There was plenty of fodder to choose from, with everyone from Bill Nye the Science Guy... View Details

Keywords: by Roberta Holland; Sports

22 Dec 2009
First Look

First Look: Dec. 22

Alfaro and Andrew Charlton Publication:American Economic Review 99, no. 5 (December 2009) Abstract We use a new firm-level dataset that establishes the location, ownership, and activity of 650,000 multinational subsidiaries. Using a combination of four-digit-level... View Details

Keywords: Martha Lagace

01 Mar 2005
News

A Primer on Patents

product and so-called paper competitors who have intellectual property rights but aren’t involved in the industry in any real sense. This abuse of the system certainly wasn’t what the Founding Fathers had in mind when they gave Congress... View Details

Keywords: James E. Aisner; Colleges, Universities, and Professional Schools; Educational Services

November 2000
Case

Hewlett-Packard's Home Products Division in Europe (1996-2000)

By: David J. Arnold and Carin-Isabel Knoop

By November 2000, Hewlett-Packard's Home Products Division (HPD) had been selling its Pavilion line of personal computers in Europe for almost five years. During that time, HPD had entered and exited Germany, struggled in France and the United Kingdom, and... View Details

Keywords: Competition; Information Infrastructure; Transformation; Performance Evaluation; Computer Industry; France; Germany; United Kingdom

19 May 2014
Research & Ideas

Why Companies Should Compete for Your Privacy

process for consumers to inform online services that they do not wish their activities to be tracked, yet compliance is voluntary and major industry players have not adhered to the initiative or dropped out... View Details

Keywords: by Dina Gerdeman; Consumer Products

28 Oct 2020
Blog Post

Keep Your Weary Workers Engaged

traditional means such as raises and team outings. Uncertainty around the pandemic itself, and its effect on industries and governments, have increased people’s comprehension and defensive drives. The implicit, almost unconscious ways we... View Details

Keywords: All Industries

June 2025
Case

Accounting for OpenAI at Microsoft

By: Jonas Heese, Joseph Pacelli, Nicole Zelazko and Michael Norris

In early 2025, Microsoft was evaluating the impact of its $14 billion investment in OpenAI. As OpenAI’s computing needs expanded, Microsoft positioned Azure as the exclusive provider for training and inference of their large language models. Despite the scale of the... View Details

Keywords: Accounting; Financial Reporting; Revenue Recognition; Corporate Finance; Capital; Investment; Revenue; AI and Machine Learning; Valuation; Governance; Technology Industry; Technology Industry; Technology Industry; Technology Industry; United States

May 2024
Supplement

gWorks (B)

By: Richard S. Ruback and Royce Yudkoff

In January of 2019, Joe Heieck, CEO of gWorks, was deciding whether to proceed with his acquisition of Data Tech, that was a business roughly the same size as gWorks. gWorks, which provided geospatial software to small city and rural county governments, was acquired by... View Details