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2012
Case

Advanced Leadership Pathways: Shelly London and Ethics Education—'Strengthening Our Moral Compass'

By: Rosabeth Moss Kanter and Anne Arlinghaus

Shelly London and Ethics Education — 'Strengthening Our Moral Compass' 2009 AL Fellow
Following a successful career as a Senior Vice President, Vice President, and Chief Communications Officer at two large corporate companies, Shelly London set out to promote... View Details

March 2002 (Revised August 2006)
Case

September 11th Fund, The: The Creation

By: Jane Wei-Skillern

Describes the entrepreneurial process through which the September 11th Fund was created, developed, and operated, focusing primarily on the furst seven weeks of the fund. This case details the genesis of the fund as a partnership between the United Way of New York City... View Details

Keywords: Leadership; Partners and Partnerships; Social Entrepreneurship; Philanthropy and Charitable Giving

26 Feb 2007
Research & Ideas

The Power of the Noncompete Clause

liquidity events such as initial public offerings and mergers. For example, when speech-recognition supplier ScanSoft acquired Nuance in October 2005, twelve of Nuance's thirteen research and development engineers left for Yahoo. View Details

Keywords: by Martha Lagace

November 1992 (Revised December 1992)
Case

Deere & Co. (A): The Computer Aided Manufacturing Services Division - A Window to the World (Abridged)

By: Robert H. Hayes

The Computer-Aided Manufacturing (CAM) Services Division of John Deere has just received approval to sell their software and computer systems to external customers. These tools, initially developed for internal use, have been widely used throughout Deere. Still,... View Details

Keywords: Information Infrastructure; Applications and Software; Machinery and Machining; Technological Innovation; Markets; Marketing Strategy; Product Launch; Outcome or Result; Computer Industry; Manufacturing Industry

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24 Feb 2022
Op-Ed

Want to Prevent the Next Hospital Bed Crisis? Enlist the SEC

During the initial phases of the COVID-19 pandemic, many US hospitals could not provide enough beds to meet demand. Solving the problem of... View Details

Keywords: by Regina Herzlinger and Richard Boxer; Health

2019
Working Paper

Persuasive Propaganda During the 2015 Argentine Ballotage

By: Rafael Di Tella, Sebastian Galiani and Ernesto Schargrodsky

We study a propaganda campaign sponsored by the government against the main political challenger in the days preceding the 2015 Argentine runoff presidential election. Subjects in the treatment group watched an “ad” initially aired during soccer transmissions that was... View Details

Keywords: Propaganda; Persuasion; Voting; Political Elections; Government and Politics; Communication Strategy; Power and Influence; Public Opinion; Argentina

January 2008 (Revised September 2008)
Supplement

Marketing the "$100 Laptop" (C)

By: John A. Quelch and David Chen

In October 2007, the OLPC reported production delays and missed its shipment date. In early November, the $100 PC finally went into production, with initial shipments planned for Uruguay and Mongolia, and mid-month launched the "Give One, Get One" program. It enabled... View Details

Keywords: Nonprofit Organizations; For-Profit Firms; Partners and Partnerships; Information Infrastructure; Problems and Challenges; Philanthropy and Charitable Giving; Computer Industry; Canada; Mongolia; Uruguay; United States

30 Jan 2012
Research & Ideas

Measuring the Efficacy of the World’s Managers

Firms in the United States, Japan, and Germany tend to be managed especially well, while firms in Brazil, China, and India tend to be managed poorly. Those are among the View Details

Keywords: by Carmen Nobel

1979
Article

Approximating the Efficiency Gain of Tax Reforms

By: Jerry R. Green and Eytan Sheshinski

Proper analysis of tax reform requires evaluation of the welfare effects induced by a change from one tax system to another. We present two methods for estimating these changes using only local information pertaining to an initial equilibrium with distortive taxes. It... View Details

Keywords: Taxation; Governing Rules, Regulations, and Reforms; Change; Analysis

08 Jun 2009
Research & Ideas

The Return of the Salesman

devoted much attention to the subject of selling and marketing, but relatively little to salespeople until the 1990s. Why the initial neglect?... View Details

Keywords: by Sean Silverthorne; Retail

November 2003 (Revised August 2005)
Case

Reinventing the Automobile: General Motors' AUTOnomy Project

By: Alan D. MacCormack and Kerry Herman

Describes the history of General Motor's attempts to develop a hydrogen fuel-cell powered car. As of 2003, GM developed several prototypes of such a vehicle to demonstrate the viability of the overall concept. Many uncertainties remained, however, with respect to the... View Details

Keywords: Problems and Challenges; Management; Information Technology; Transition; Competency and Skills; Disruptive Innovation; Machinery and Machining; Auto Industry

June 2005 (Revised June 2006)
Case

Ducati Corse: The Making of a Grand Prix Motorcycle

By: Francesca Gino and Gary P. Pisano

Examines the product development strategy and processes of the Ducati motorcycle racing team during the 2003-2004 Grand Prix seasons. Invites discussion of appropriate design and development strategies to facilitate learning across product generations. Specifically,... View Details

Keywords: Design; Business Strategy; Product Marketing; Knowledge Use and Leverage; Motorcycle Industry; Italy

April 2010
Supplement

George Martin at The Boston Consulting Group (B)

By: Leslie A. Perlow and Kerry Herman

George Martin, managing partner at The Boston Consulting Group, is worried as some of his best performers have recently pulled him aside to discuss the challenges they face managing the demands of their work lives with their desire for more predictable time with their... View Details

Keywords: Employees; Work-Life Balance; Problems and Challenges; Consulting Industry

11 Jan 2013
Working Paper Summaries

The Spatial Diffusion of Technology

Keywords: by Diego A. Comin, Mikhail Dmitriev & Esteban Rossi-Hansberg

March 2024 (Revised May 2024)
Case

Masterpiece for the Masses: The First Art Exchange ARTEX

By: Lauren Cohen, Anastasiya Siroochenko (Siro) and Sophia Pan

Yassir Benjelloun-Touimi, CEO of ARTEX, aspired to marry the world of art and finance. Hoping to promote transparent, fractionalized ownership of renowned artwork, the founder had spent years contemplating the birth of an art stock market. This exchange would allow... View Details

April 2010
Case

George Martin at The Boston Consulting Group (A)

By: Leslie A. Perlow and Kerry Herman

George Martin, managing partner at The Boston Consulting Group, is worried as some of his best performers have recently pulled him aside to discuss the challenges they face managing the demands of their work lives with their desire for more predictable time with their... View Details

Keywords: Problems and Challenges; Work-Life Balance; Management Teams; Interpersonal Communication; Jobs and Positions; Employees; Consulting Industry; Boston

October 2010 (Revised January 2011)
Case

Toyota Recalls (A): Hitting the Skids

By: John A. Quelch, Carin-Isabel Knoop and Ryan Johnson

In the fall of 2009, Toyota Motor Corporation, once revered for its commitment to quality and reliability, faced a highly publicized series of recalls in the United States representing approximately a year's worth of sales in one of its most important markets. While... View Details

Keywords: Communication Strategy; Crisis Management; Brands and Branding; Quality; Public Opinion; Auto Industry; Japan; United States

2022
Book

Purpose + Profit: How Business Can Lift Up the World

By: George Serafeim

The roadmap and best practices to reap the enormous value that can emerge when your business prioritizes social and environmental goals—such as climate change, diversity and inclusion, and sustainability—right alongside the pursuit of profit.

We not only... View Details

Keywords: ESG (Environmental, Social, Governance) Performance; Profitability; Business And Society; Organizations; Mission and Purpose; Goals and Objectives; Social Issues; Environmental Sustainability; Value Creation; Organizational Change and Adaptation

December 1996 (Revised December 1997)
Case

NAPOCOR Privatization: Power in the Philippines

In the summer of 1993, brownouts reached 10 hours a day in Metro Manila, the center of the Philippine economy. Solving the electricity crisis was central to recently elected President Fidel Ramos's plan to transform the Philippines from the "sick man of Asia" to the... View Details

Keywords: Energy Generation; Privatization; Energy Industry; Philippines

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November 2015 (Revised February 2016)
Case

Allianz Turkey: Focus on the Customer (A)

By: W. Earl Sasser and Gamze Yucaoglu

At the age of 39, Solmaz Altın took over the helm at Allianz Turkey. Solmaz quickly realized that, although the insurance market was thinly penetrated in Turkey, the company was operating in a very competitive environment with pressure on prices and, hence, cost... View Details

Keywords: Service Excellence; Customer Experience; Customer Service; Emerging Market; Customer Focus; Net Promoter Score; Customer Relationship Management; Competition; Leading Change; Service Operations; Emerging Markets; Customer Satisfaction; Insurance Industry; Turkey

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