Publications

13 Mar 2005
Research & Ideas

The Tricky Business of Nonprofit Brands

the case of the Red Cross, the negative impact extended to other Red Cross organizations located in Europe that registered a decline in donations even though they had been in no way implicated. Q: You cite a study by Interbrand that found that Habitat for View Details

Keywords: by Manda Salls

08 Jun 2010
First Look

First Look: June 8

forget: That business is, at heart, a profoundly human endeavor... which means that an essential requirement for any businessperson—in any market, in any economy—is an acute sensitivity to what makes us all spin. Order this Book:... View Details

Keywords: Martha Lagace

January 2024 (Revised October 2024)
Case

DO & CO: Crafting Luxury in the Fast Lane (A)

By: Juan Alcácer, Esel Cekin, Michael Lee and Noah Roberson

In July 2023, Attila Dogudan, the chairman of DO & CO, a renowned international catering firm, found himself in a deep conversation with his two sons about a potential new venture: catering for the Las Vegas Grand Prix, a significant step beyond their 31-year history... View Details

Keywords: Decision Choices and Conditions; Health Pandemics; Opportunities; Corporate Strategy; Luxury; Food and Beverage Industry; Las Vegas

January 2025
Case

A Tiger in the Tank: Exxon Sues Investors

By: Clayton S. Rose, Sarah Sasso and James Weber

In June 2024, investors were trying to make sense of ExxonMobil’s (Exxon) lawsuit against two impact investors, Arjuna Capital (Arjuna) and Follow This, that had just been dismissed by the U.S. District Court of Northern Texas. Exxon’s suit challenged the rights of two... View Details

20 Jan 2010
First Look

First Look: Jan. 20

globalization and liberalization have increased the competitiveness of product markets, one explanation for the trend towards decentralization could be increased competition. Of course there are a range of other factors that may also be at play, including View Details

Keywords: Martha Lagace

15 Dec 2003
Research & Ideas

The New Global Business Manager

buying growth. It was also a big contributor to the dot-com crash: an excess of capital chasing a scarce number of creative ideas and scarce expertise. Today's scarce resource is the information, knowledge, and expertise that are embedded... View Details

Keywords: by Cynthia Churchwell

26 Mar 2013
First Look

First Look: March 26

institutions, poor human capital development, geography, and culture are important but not sufficient. This is partly because recent research in business history has shown that several of the arguments are... View Details

Keywords: Sean Silverthorne

29 Oct 2013
First Look

First Look: October 29

among adults around the world, and the warm glow of giving can be detected even in toddlers. These benefits are most likely to emerge when giving satisfies one or more core human needs (relatedness, competence, and autonomy). The rewards... View Details

Keywords: Sean Silverthorne

October 2019 (Revised August 2022)
Case

Nehemiah Mfg. Co.: Providing a Second Chance

By: Michael Chu, Brian Trelstad and John Masko

In 2009, Dan Meyer and Richard Palmer, two veterans of the fast-moving consumer goods (FMCG) industry, founded Nehemiah Manufacturing to build FMCG brands while providing jobs to Cincinnati, Ohio’s beleaguered urban core. Two years later, the pair made their first... View Details

Keywords: Fast Moving Consumer Goods; Social Entrepreneurship; Retention; Selection and Staffing; Employment; Human Capital; Growth Management; Brands and Branding; Social Marketing; Mission and Purpose; Prejudice and Bias; City; Urban Scope; Consumer Products Industry; Manufacturing Industry; Ohio; United States