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      • Faculty Publications  (677)

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      • November 2006
      • Background Note

      Technical Game Theory Note #1: Solving Bi-matrix Games

      By: Dennis A. Yao
      Explains how to solve bi-matrix games and introduces the Nash Equilibrium concept. View Details
      Keywords: Game Theory; Mathematical Methods; Learning; Balance and Stability; Planning; Strategic Planning; Performance Improvement; Strategy; Games, Gaming, and Gambling
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      Yao, Dennis A. "Technical Game Theory Note #1: Solving Bi-matrix Games." Harvard Business School Background Note 707-476, November 2006.
      • October 2006 (Revised September 2007)
      • Teaching Note

      Electronic Arts in Online Gaming (TN)

      By: Thomas R. Eisenmann
      Keywords: Games, Gaming, and Gambling; Arts; Technology; Entertainment and Recreation Industry
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      Eisenmann, Thomas R. "Electronic Arts in Online Gaming (TN)." Harvard Business School Teaching Note 807-066, October 2006. (Revised September 2007.)
      • October 2006 (Revised March 2007)
      • Case

      Production I.G: Challenging the Status Quo

      By: Andrei Hagiu, Tarun Khanna, Felix Oberholzer-Gee, Masako Egawa and Chisato Toyama
      In July 2006, Mitsuhisa Ishikawa wondered how he could further enhance the success and visibility of his animation production company headquartered in Tokyo, Production I.G. For the year ended May 2006, Production I.G. had sales of 5,439 million yen ($47.3 million),... View Details
      Keywords: Business Growth and Maturation; Competitive Advantage; Markets; Animation Entertainment; Going Public; Growth and Development Strategy; Motion Pictures and Video Industry; Tokyo
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      Hagiu, Andrei, Tarun Khanna, Felix Oberholzer-Gee, Masako Egawa, and Chisato Toyama. "Production I.G: Challenging the Status Quo." Harvard Business School Case 707-454, October 2006. (Revised March 2007.)
      • 2006
      • Book

      3-D Negotiation: Powerful Tools to Change the Game in Your Most Important Deals

      By: David Lax and James K. Sebenius
      Keywords: Negotiation; Change; Games, Gaming, and Gambling
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      Lax, David, and James K. Sebenius. 3-D Negotiation: Powerful Tools to Change the Game in Your Most Important Deals. Boston: Harvard Business School Press, 2006.
      • September 2006
      • Article

      Learning in Noisy Games: Partial Reinforcement and the Sustainability of Cooperation

      By: Yoella Bereby-Meyer and Alvin E. Roth
      Keywords: Cooperation; Learning; Games, Gaming, and Gambling
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      Bereby-Meyer, Yoella, and Alvin E. Roth. "Learning in Noisy Games: Partial Reinforcement and the Sustainability of Cooperation." American Economic Review 96, no. 4 (September 2006): 1029–1042.
      • August 2006 (Revised March 2008)
      • Case

      iPod vs. Cell Phone: A Mobile Music Revolution?

      By: David B. Yoffie, Travis D. Merrill and Michael Slind
      In 2006, a nascent market for music-enabled mobile phones was emerging to challenge Apple Computer's dominant position in the digital music industry. Through its iPod line of portable digital music devices and its iTunes Music Store, Apple controlled more than half of... View Details
      Keywords: Music Entertainment; Emerging Markets; Brands and Branding; Sales; Opportunities; Price; Business Model; Mobile and Wireless Technology; Digital Platforms; Service Delivery; Communications Industry; Music Industry
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      Yoffie, David B., Travis D. Merrill, and Michael Slind. "iPod vs. Cell Phone: A Mobile Music Revolution?" Harvard Business School Case 707-419, August 2006. (Revised March 2008.)
      • Aug 2006 - 2006
      • Conference Presentation

      Entertainment Products in Online and Offline Channels: An Examination of the 'Long Tail'

      By: Anita Elberse
      Keywords: Entertainment; Marketing Channels
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      Elberse, Anita. "Entertainment Products in Online and Offline Channels: An Examination of the 'Long Tail'." Paper presented at the Marketing Dynamics Conference, University of California, Los Angeles, August 2006.
      • August 2006
      • Article

      What Negotiators Can Learn from Improv Comedy

      By: Michael A. Wheeler and Lakshmi Balachandra
      Keywords: Negotiation; Entertainment
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      Wheeler, Michael A., and Lakshmi Balachandra. "What Negotiators Can Learn from Improv Comedy." Negotiation 9, no. 8 (August 2006): 1–3.
      • July 2006
      • Background Note

      Out of Frame: The Coming Digital Disruption of Hollywood

      By: Stephen P. Bradley, Brian DeLacey and Reed Martin
      The record opening of the Pirates of the Caribbean: Dead Man's Chest, starring Johnny Depp, had finally provided the industry with incontrovertible proof that it was still possible to draw massive audiences to movie theaters. Grossing $136 million during its opening... View Details
      Keywords: Disruption; Internet and the Web; Technology Adoption; Mobile and Wireless Technology; Film Entertainment; Revenue; Entertainment and Recreation Industry; United States
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      Bradley, Stephen P., Brian DeLacey, and Reed Martin. "Out of Frame: The Coming Digital Disruption of Hollywood." Harvard Business School Background Note 707-418, July 2006.
      • Jul 2006
      • Conference Presentation

      Entertainment Products Online and Offline: The 'Long Tail' of the Video Window

      By: Anita Elberse
      Keywords: Entertainment
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      Elberse, Anita. "Entertainment Products Online and Offline: The 'Long Tail' of the Video Window." Google, Mountain View, CA, July 2006.
      • June 2006
      • Teaching Note

      Process Control at Polaroid (A) (TN)

      By: H. Kent Bowen and Steven C. Wheelwright
      Teaching Note to 693047. View Details
      Keywords: Entertainment and Recreation Industry
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      Bowen, H. Kent, and Steven C. Wheelwright. "Process Control at Polaroid (A) (TN)." Harvard Business School Teaching Note 606-122, June 2006.
      • Jun 2006
      • Conference Presentation

      Entertainment Products in Online and Offline Channels: An Examination of the 'Long Tail'

      By: Anita Elberse
      Keywords: Entertainment; Marketing Channels
      Citation
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      Elberse, Anita. "Entertainment Products in Online and Offline Channels: An Examination of the 'Long Tail'." Paper presented at the INFORMS Marketing Science Conference, Katz School of Management, University of Pittsburgh, June 2006.
      • May 2006 (Revised November 2006)
      • Case

      DVD War

      By: David B. Yoffie and Michael Slind
      In 2006, the DVD was the most popular storage medium in the entertainment and computer industries. The development of high-definition (HD) technology created a need for a format with greater storage capacity. Instead of agreeing on a single standard for a new HD disc,... View Details
      Keywords: Disruption; Entertainment; Business History; Intellectual Property; Product; Competition; Technology Adoption; Entertainment and Recreation Industry; Entertainment and Recreation Industry
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      Yoffie, David B., and Michael Slind. "DVD War." Harvard Business School Case 706-504, May 2006. (Revised November 2006.)
      • April 2006 (Revised May 2007)
      • Case

      Apple Computer, 2006

      By: David B. Yoffie and Michael Slind
      Apple has reaped the benefits of its innovative music player, the iPod. However, its PC and server business continue to hold small market share relative to the worldwide computer over the past few years. Will the iPod lure new users to the Mac? Will Apple be able to... View Details
      Keywords: Technological Innovation; Product Positioning; Performance Evaluation; Information Infrastructure; Music Entertainment; Time Management; Information Technology Industry
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      Yoffie, David B., and Michael Slind. "Apple Computer, 2006." Harvard Business School Case 706-496, April 2006. (Revised May 2007.)
      • April 2006 (Revised November 2006)
      • Case

      Livedoor

      By: Robin Greenwood and Michael Schor
      The president of Fuji Television must decide how to respond to a competing bid for the shares of Nippon Broadcasting Systems (NBS). Livedoor, the other bidder, is a highly valued Internet company that has been accused of financial wizardry to keep its stock price high. View Details
      Keywords: Stock Shares; Internet and the Web; Ethics; Television Entertainment; Behavioral Finance; Corporate Finance; Media and Broadcasting Industry; Japan
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      Greenwood, Robin, and Michael Schor. "Livedoor." Harvard Business School Case 206-138, April 2006. (Revised November 2006.)
      • April 2006
      • Article

      When Does Client Entertainment Cross the Line? HBR Case Commentary

      By: Das Narayandas
      Keywords: Ethics
      Citation
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      Narayandas, Das. "When Does Client Entertainment Cross the Line? HBR Case Commentary." Harvard Business Review 84, no. 4 (April 2006): 42.
      • March 2006 (Revised September 2006)
      • Case

      Slots, Tables, and All That Jazz: Managing Customer Profitability at the MGM Grand Hotel

      By: Dennis Campbell, Francisco de Asis Martinez-Jerez, Marc Epstein and Joshua Bellin
      The MGM Grand Hotel in Las Vegas had detailed information on loyal gaming customers, but could its information systems also be tailored to nongaming customers? As the nongaming business sectors became increasingly profitable both at the MGM Grand and in Las Vegas... View Details
      Keywords: Games, Gaming, and Gambling; Customer Relationship Management; Customer Value and Value Chain; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Nevada
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      Campbell, Dennis, Francisco de Asis Martinez-Jerez, Marc Epstein, and Joshua Bellin. "Slots, Tables, and All That Jazz: Managing Customer Profitability at the MGM Grand Hotel." Harvard Business School Case 106-029, March 2006. (Revised September 2006.)
      • February 2006
      • Supplement

      Gary Loveman of Harrah's at Harvard Business School: Harrah's Total Rewards

      By: John A. Deighton
      Keywords: Games, Gaming, and Gambling; Accommodations Industry
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      Deighton, John A. "Gary Loveman of Harrah's at Harvard Business School: Harrah's Total Rewards." Harvard Business School Video Supplement 506-709, February 2006.
      • January 2006
      • Case

      Negotiating for the Motion Picture Association of America and the Motion Picture Association: Jack Valenti (A)

      By: James K. Sebenius, Ellen Knebel and Erin Egan
      Summarizes the background and career highlights of Jack Valenti, longtime head of the Motion Picture Association of America and the Motion Picture Association. Sets up three difficult negotiation challenges facing Valenti over a rating system for movies, the financial... View Details
      Keywords: Decision Making; Film Entertainment; Television Entertainment; Negotiation; Problems and Challenges; United States
      Citation
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      Sebenius, James K., Ellen Knebel, and Erin Egan. "Negotiating for the Motion Picture Association of America and the Motion Picture Association: Jack Valenti (A)." Harvard Business School Case 906-025, January 2006.
      • January 2006 (Revised February 2007)
      • Supplement

      SuperCat Powerboats (B)

      By: James L. Heskett
      Supplements the (A) case. View Details
      Keywords: Entertainment and Recreation Industry
      Citation
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      Heskett, James L. "SuperCat Powerboats (B)." Harvard Business School Supplement 806-104, January 2006. (Revised February 2007.)
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