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  • 04 Dec 2019
  • Book

Creating the Experimentation Organization

biggest problems in innovation is that it can generate uncertainty, says Thomke. Even in an age of Big Data, companies are stymied by the fact that they don’t know what they don’t know. “If something is very novel, there is little data... View Details
Keywords: by Michael Blanding
  • 13 Nov 2019
  • Research & Ideas

Don't Turn Your Marketing Function Over to AI Just Yet

Imagine a future in which a smart marketing machine can predict the needs and habits of individual consumers and the dynamics of competitors across industries and markets. This device would collect data to answer strategic questions,... View Details
Keywords: by Kristen Senz
  • Article

Use of Connected Digital Products in Clinical Research Following the COVID-19 Pandemic: A Comprehensive Analysis of Clinical Trials

By: Caroline Marra, William J. Gordon and Ariel Dora Stern
Objectives: In an effort to mitigate COVID-19 related challenges for clinical research, the U.S. Food and Drug Administration (FDA) issued new guidance for the conduct of ‘virtual’ clinical trials in late March 2020. This study documents trends in the use of... View Details
Keywords: Connected Digital Products; Telehealth; Remote Monitoring; Health Testing and Trials; Research; Governing Rules, Regulations, and Reforms; Information Technology
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  • 29 Nov 2021
  • Research & Ideas

How Bonuses Get Employees to Choose Work Over Family

paid a straight salary. About 23 percent more likely to spend extra time on work projects. The researchers conducted three studies to test whether people view their colleagues as important to their success. In one study, those motivated... View Details
Keywords: by Rachel Kim Raczka
  • 11 Nov 2014
  • First Look

First Look: November 11

2014 Harvard Business Review Digital Ubiquity: How Connections, Sensors, and Data Are Revolutionizing Business By: Iansiti, Marco, and Karim R. Lakhani Abstract—When Google bought Nest, a maker of digital thermostats, for $3.2 billion... View Details
Keywords: Sean Silverthorne
  • 13 Dec 2011
  • First Look

First Look: Dec. 13

Internet channel to a retail store channel should produce different effects than adding a retail store to the Internet channel. To test our theory, we analyze a unique data set from a high-end retailer using... View Details
Keywords: Sean Silverthorne
  • 30 Oct 2017
  • Research & Ideas

Asking Questions Can Get You a Better Job or a Second Date

intelligent as well.” The research, published in the paper It Doesn’t Hurt to Ask: Question-Asking Increases Liking, examined data from online chats and face-to-face speed dating conversations. In addition to Brooks, the coauthors were... View Details
Keywords: by Rachel Layne
  • 01 Apr 2013
  • Research & Ideas

First Minutes are Critical in New-Employee Orientation

companies would see positive performance results by emphasizing employee individuality from day one, testing their hypothesis through a series of field and lab experiments. For starters, they conducted a field study at Wipro, a major... View Details
Keywords: by Carmen Nobel; Web Services; Service; Telecommunications
  • 18 Nov 2002
  • Research & Ideas

Where Morals and Profits Meet: The Corporate Value Shift

rather than misdeeds and malfeasance.— Lynn S. Paine Moreover, new issues are constantly coming to the fore as a result of changes in technology, society, and politics. For instance, data privacy was not a major issue until the late 1980s... View Details
Keywords: by Carla Tishler
  • 13 Jun 2017
  • First Look

First Look at New Research and Ideas, June 13

May 2017 American Economic Review: Papers and Proceedings Immigration and the Rise of American Ingenuity By: Akcigit, Ufuk, John Grigsby, and Tom Nicholas Abstract—We build on the analysis in Akcigit, Grigsby, and Nicholas (2017) by using U.S. patent and census View Details
Keywords: Sean Silverthorne
  • 28 May 2019
  • Research & Ideas

Investor Lawsuits Against Auditors Are Falling, and That's Bad News for Capital Markets

violation. We decided to assess whether and how things have changed over time from 1996 to 2017 and let the data give us the answer. Lagace: What do the data show? Srinivasan: Dismissals are going up,... View Details
Keywords: by Martha Lagace; Financial Services; Accounting
  • 27 May 2009
  • First Look

First Look: May 27, 2009

effects in teams, meaning that they default to using the expertise of high-status members while becoming less effective at using team members with deep client knowledge. I test the model in a field study of 100+ accounting and consulting... View Details
Keywords: Martha Lagace
  • September 2017 (Revised February 2018)
  • Case

Becton Dickinson: Global Health Strategy

By: Mark R. Kramer and Sarah Mehta
Becton, Dickinson and Company (BD) was a medical technology firm headquartered in Franklin Lakes, New Jersey, with 43,000 employees and 2016 revenues of $12.5 billion. For several years, the company had pursued developing products that created shared value, defined as... View Details
Keywords: Shared Value; Creating Shared Value; Odon Device; Medical Technology; Value Creation; Values and Beliefs; Philanthropy and Charitable Giving; Health; Health Care and Treatment; Health Testing and Trials; Emerging Markets; Social Issues; Competitive Strategy; Medical Devices and Supplies Industry; Africa; Asia; Middle East
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  • 20 Nov 2019
  • Research & Ideas

It's No Joke: AI Beats Humans at Making You Laugh

of tests to make its own estimations. The computer had no way of parsing the language in the jokes, nor did it follow a model indicating what features made a joke funny. Instead, it relied on “collaborative filtering” algorithms to learn... View Details
Keywords: by Dina Gerdeman
  • 30 Jan 2020
  • Research & Ideas

The Upside of Highlighting a Product's Downsides

later? At least in some cases, the answer is yes, according to Harvard Business School researchers who tested the effects of highlighting a product’s trade-offs with almost 400,000 customers of Australia’s largest bank. MoonSoo Choi Most... View Details
Keywords: by Danielle Kost
  • 21 May 2012
  • Research & Ideas

OSHA Inspections: Protecting Employees or Killing Jobs?

Little did the researchers know at the time how difficult it would be to extract the data for analysis. That task fell to Toffel, who was still completing his doctoral studies at Haas when the research began in 2005. "We received all this... View Details
Keywords: by Michael Blanding
  • 30 Jul 2012
  • Research & Ideas

How Technology Adoption Affects Global Economies

hegemony of Western Europe through the lens of technology and geography. “What we showed is that past technology determines current technology.” "It was a nice story, but the evidence was mostly anecdotal," Comin says. "I thought it would be very natural to View Details
Keywords: by Carmen Nobel
  • 14 Jun 2010
  • Research & Ideas

The Hard Work of Measuring Social Impact

Assessing an organization's impact on a large-scale societal issue such as poverty is a complex and costly effort. In the aftermath of Haiti's earthquake, for example, an organization like Oxfam America could be expected to provide data... View Details
Keywords: by Julia Hanna
  • May 2024
  • Article

Tepid Uptake of Digital Health Technologies in Clinical Trials by Pharmaceutical and Medical Device Firms

By: Caroline Marra and Ariel D. Stern
Digital health technologies (DHTs) can enable more patient-centric therapeutic development by generating evidence that captures how patients feel and function, enabling decentralized trial designs that increase participant inclusivity and convenience, and collecting... View Details
Keywords: Health Care and Treatment; Technological Innovation; Product Development; Health Testing and Trials; Governing Rules, Regulations, and Reforms
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  • 29 Sep 2021
  • Research & Ideas

For Entrepreneurs, Blown Deadlines Can Crush Big Ideas

entrepreneurs face when launching new products. Understanding what went wrong Wu and Peterson studied timelines from 314 entrepreneurs across 722 technology hardware projects from September 2010 through June 2019, all crowdfunded through Kickstarter. For each project,... View Details
Keywords: by Rachel Layne

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