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Publications

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  • All HBS Web  (956)
    • News  (213)
    • Research  (597)
    • Events  (2)
    • Multimedia  (1)
  • Faculty Publications  (169)

Show Results For

  • All HBS Web  (956)
    • News  (213)
    • Research  (597)
    • Events  (2)
    • Multimedia  (1)
  • Faculty Publications  (169)
← Page 22 of 956 Results →
  • 23 May 2012
  • Research & Ideas

Five Ways to Make Your Company More Innovative

time with a diverse group of people with different backgrounds and experiences. By engaging with others, innovators increase the probability that they are going to gain useful insights. Finally, innovators are constantly experimenting.... View Details
Keywords: by Garry Emmons, Julia Hanna & Roger Thompson
  • Web

Harvard Business School

engaged in the broadcasting and cable television industries. From 1970-1975, Ryan was a management consultant for McKinsey & Company. Ryan is currently on the board of directors of General Mills and Stanley Black & Decker. He is also a... View Details
  • 08 Feb 2010
  • HBS Case

Looking Behind Google’s Stand in China

rights in China? A: Not yet. Today Google is still self-censoring content exactly the same way as they were on January the eleventh. So Google has shot itself in the foot without gaining the moral high ground. How can you impress your View Details
Keywords: by Sean Silverthorne; Technology
  • 14 Jul 2020
  • Research & Ideas

Restarting Under Uncertainty: Managerial Experiences from Around the World

client-centric approach. It intensified virtual interactions with customers, merged sales and customer service, and boosted integration of all databases, which had been spread across functions, into a single View Details
Keywords: by Raffaella Sadun, Andrea Bertoni, Alexia Delfino, Giovanni Fassio, and Mariapaola Testa
  • Web

2024 Reunion Presentations - Alumni

in the context of Opower, a software company that encourages households to reduce their energy consumption. From Opower's earliest days, its managers utilized experiments to amplify their environmental impact and enhance customer value.... View Details
  • 08 Sep 2008
  • HBS Case

The Value of Environmental Activists

There are many methods, most financial, to measure the success of companies in meeting goals. But the question becomes a lot harder at Harvard Business School when MBAs are challenged to measure the efforts of environmental organizations like Greenpeace and the World... View Details
Keywords: by Sarah Jane Gilbert; Energy; Utilities
  • 19 Sep 2016
  • Research & Ideas

Why Isn't Business Research More Relevant to Business Practitioners?

journals. “Academic research can be helpful, but it tends to be overly complex, hard to digest, and not backed by real quantitative insights from customer populations or engagements,” says Neale-May, executive director of the Chief... View Details
Keywords: by Carmen Nobel; Education
  • 13 Apr 2016
  • Research & Ideas

Why Your Company Wants to be a 'Cognitive Referent' (Hint: SpaceX)

mature industries, nascent markets offer little certainty and plenty of ambiguity—undefined customers, unclear products or features, uncertain customer demand, and even an ill defined set of competitors. Yet, for these startups to have... View Details
Keywords: by Roberta Holland; Aerospace; Food & Beverage; Retail
  • 13 Apr 2021
  • Book

How Inclusive Managers Create Glass-Shattering Organizations

grounded in employee’s different experiences, you can deepen engagement and are also likely to gain insights that contribute to better work culture and performance. If you are leading a diverse team, you might be inclined to minimize... View Details
Keywords: by Kristen Senz
  • 25 Aug 2022
  • News

Up on the Corner

six-story, mixed-use building will soon rise above the dirt and gravel. The ground floor will feature an Afrocentric bookstore-café where customers can peruse books by African authors while sipping hibiscus tea and baobab juice. (Dlodlo,... View Details
Keywords: Alexander Gelfand; photographed by Melissa Golden; Real Estate
  • 13 Oct 2009
  • Research & Ideas

7 Lessons for Navigating the Storm

learning new tricks, I believe that new media is reshaping the way that human beings communicate, so I'm eager to spend more time engaging with people online. Lastly, I look forward to spending even more time with my family. Penny and I... View Details
Keywords: by Martha Lagace
  • 04 May 2021
  • Blog Post

Asian American Pacific Islander Heritage Month at HBS

from our respective ethnic languages. We all saw each other as one community, absorbing each other’s cultures and customs while throwing jokes at one another. When I first came to the U.S. more than a decade ago for college, it was... View Details
  • 22 Jul 2019
  • Book

How to Be a Digital Platform Leader

developing customers on each side of the platform, it can still lose out. A great example was Microsoft’s failed efforts in smartphones. Microsoft built a very good operating system for smartphones, but it could not crack the market... View Details
Keywords: by Martha Lagace
  • Web

Organizational Behavior Awards & Honors - Faculty & Research

Business School Doctoral Programs Dean's Award. Boris Groysberg : The Five Bestselling MIT Sloan Management Review Articles of 2019 include “The Magic That Makes Customer Experiences Stick” (Fall 2019). Boris Groysberg : Named a Top 100... View Details
  • 21 Mar 2004
  • Research & Ideas

Loyalty: Don’t Give Away the Store

Frequent shopping programs that reward customers with discounts or other perks are commonplace in grocery stores, but many are not as effective in influencing buying behavior as they could be, argues HBS professor Rajiv Lal. "The... View Details
Keywords: by Manda Salls; Consumer Products; Retail
  • 02 Jun 2014
  • Research & Ideas

Excerpt: ‘A Social Strategy’

immediate benefits that made it easy to justify future investments into using social channels to power the company's strategy. It also stands in marked contrast to the firms pursuing the first approach, which sought to engage with View Details
  • 19 May 2014
  • Research & Ideas

Why Companies Should Compete for Your Privacy

data—in some cases in exchange for free services or lower prices—as well as firms that pledge to keep a lid on people's information, but often charge consumers higher prices. Firms competing with privacy tend to benefit from engaging in... View Details
Keywords: by Dina Gerdeman; Consumer Products
  • 06 Jun 2012
  • What Do You Think?

Is Something Wrong with the Way We Work?

created by customers and clients and their increasing expectations that we be available day and night. Even more can be laid at the feet of leadership. But ultimately the primary culprit is us. That's my sense of the comments concerning... View Details
Keywords: by James Heskett; Consulting
  • 02 May 2011
  • Research & Ideas

Casino Payoff: Hands-Off Management Works Best

customers if they think it will result in more business down the line. You can see this in lots of different settings." Though Campbell, Martinez-Jerez, and Epstein found that tightly monitoring employees significantly reduces the amount... View Details
Keywords: by Dennis Fisher; Entertainment & Recreation
  • 03 Dec 2007
  • Research & Ideas

Authenticity over Exaggeration: The New Rule in Advertising

Media Wise That sort of approach isn't possible in today's media-rich world—and probably wouldn't be very effective anyway. "It's more like the Vietnam War now," Deighton continues. "The ideas have to belong to the people you're attempting to View Details
Keywords: by Julia Hanna; Publishing; Advertising
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