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  • All HBS Web  (1,896)
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← Page 22 of 1,896 Results →
  • 16 May 2023
  • In Practice

After Silicon Valley Bank's Flameout, What's Next for Entrepreneurs?

process. Today, it’s SVB, tomorrow it may be something else. While they can’t prepare for every possible scenario, founders should at least know what general processes are in place. Don’t wait for the inevitable. Julia Austin is a senior... View Details
Keywords: by Avery Forman; Technology; Financial Services
  • 23 Jan 2013
  • Research & Ideas

Three-Dimensional Strategy: Winning the Multisided Platform

by facilitating direct connections between multiple types of affiliated customers, which most often leads to network effects. Think of what a shopping mall accomplishes in bringing together a multitude of sellers and buyers who interact... View Details
Keywords: by Julia Hanna
  • 16 Nov 2010
  • Lessons from the Classroom

Data.gov: Matching Government Data with Rapid Innovation

product development in firms and communities, co-wrote the case with former HBS professor Robert D. Austin and Yumi Yi to encourage further exploration of the benefits and tactics of open-data approaches. “ All agencies will have issues,... View Details
Keywords: by Martha Lagace; Technology
  • 19 Feb 2014
  • Research & Ideas

Racist Umpires and Monetary Ministers

business and economics as a whole. Eyes On The Ball In order to determine the effect of racial discrimination on baseball games, Parsons and colleagues Johan Sulaeman of Southern Methodist University, Michael C. Yates of Auburn University, and Daniel S. Hamermesh of... View Details
Keywords: by Michael Blanding; Sports; Information; Publishing
  • 30 Mar 2020
  • Research & Ideas

The New Rules for Remote Work: Pandemic Edition

workers may feel guilty staying home. “Leaders underestimate how much what they do is mirrored by their employees,” Austin says. “Hypocrisy degrades them. Employees not only want to be told what to do, they... View Details
Keywords: by Dina Gerdeman
  • 08 Mar 2021
  • In Practice

COVID Killed the Traditional Workplace. What Should Companies Do Now?

A year ago, COVID-19 forced many companies to send employees home—often with a laptop and a prayer. Now, with COVID cases subsiding and vaccinations rising, the prospect of returning to old office routines appears more possible. But will employees want to flock back to... View Details
Keywords: by Dina Gerdeman
  • 08 Sep 2008
  • HBS Case

The Value of Environmental Activists

There are many methods, most financial, to measure the success of companies in meeting goals. But the question becomes a lot harder at Harvard Business School when MBAs are challenged to measure the efforts of environmental organizations like Greenpeace and the World... View Details
Keywords: by Sarah Jane Gilbert; Energy; Utilities
  • 01 Sep 2022
  • What Do You Think?

Is It Time to Consider Lifting Tariffs on Chinese Imports?

(iStockphoto/AvigatorPhotographer) Recently there has been talk, but no action, about eliminating some or all of the tariffs on Chinese imports that were instituted by the Trump administration. The debate involves salient arguments on... View Details
Keywords: Re: James L. Heskett
  • 17 Jan 2023
  • In Practice

8 Trends to Watch in 2023

As 2023 begins, businesses and employees face an uncertain economy and labor market, as the twin dilemmas of inflation and interest rates weigh on forecasts. Harvard Business School faculty share the top trends that they believe will shape the workplace and markets... View Details
Keywords: by Avery Forman
  • 16 Mar 2015
  • Research & Ideas

Advice on Advice

even damage relationships. But when advice-giving does go well, it is a beautiful thing, says Margolis, the James Dinan and Elizabeth Miller Professor of Business Administration. "If you've been thinking about a problem in a certain... View Details
Keywords: by Dina Gerdeman
  • 25 Aug 2014
  • HBS Case

Starbucks Reinvented

untested arenas that define the company as it exists today. "This case distills 20 years of my thinking about the most important lessons of strategy, leadership, and managing in turbulence in the frame of a very relevant company," says Koehn, the View Details
Keywords: by Julia Hanna; Food & Beverage
  • 20 Jan 2011
  • Working Paper Summaries

Testing Coleman’s Social-Norm Enforcement Mechanism: Evidence from Wikipedia

Keywords: by Mikolaj J. Piskorski & Andreea Gorbatai; Publishing
  • 15 Jun 2009
  • Research & Ideas

GM: What Went Wrong and What’s Next

auto market in the 1950s. The industry leader, unbothered by competition and looming threats, began to coast on its former glory, however, and bypass such areas as consumer preferences and industry innovation. View Details
Keywords: by Staff; Auto
  • 13 Sep 2010
  • Research & Ideas

The Consumer Appeal of Underdog Branding

real-world challenges and anxieties faced by increasing numbers of Americans.” As HBS professor Anat Keinan explains, "Today, underdog brand biographies are being used by both large and small companies... View Details
Keywords: by Martha Lagace
  • 06 Nov 2008
  • Op-Ed

Selling Out The American Dream

raising a family in a land that delivers Franklin Roosevelt's (and Norman Rockwell's) four freedoms. Still others dream of their children accessing the highest possible level of education, living healthy lives, being good citizens in their communities. As defined View Details
Keywords: by John Quelch
  • 17 Aug 2020
  • Research & Ideas

What the Stockdale Paradox Tells Us About Crisis Leadership

be.” — Admiral James Stockdale. In August, while most developed nations’ rates of COVID-19 infections are falling, the rate in the United States continues to rise. States that had reopened or begun to, such as California and Texas, have... View Details
Keywords: by Boris Groysberg and Robin Abrahams
  • 30 Jun 2021
  • In Practice

The Harvard Business School Faculty Summer Reader 2021

What’s on HBS faculty members’ reading list for summer 2021? Which books are most meaningful to them and why? Below, faculty share their top picks, ranging from biographies and memoirs to their colleagues’ latest works. Julia Austin: Social justice and the Obamas I... View Details
Keywords: by Kathryn Haviland
  • January 2004 (Revised May 2008)
  • Case

Johnson & Johnson's Corporate Credo

By: Thomas R. Piper
No corporate credo is better known than that of Johnson & Johnson. Describes the history of the credo, including the credo challenge initiated by the CEO, James Burke, in 1975 and the role the credo played during the Tylenol poisoning crisis. View Details
Keywords: History; Mission and Purpose; Goals and Objectives; Corporate Accountability; Reputation; Crisis Management; Corporate Governance; Management Teams
Citation
Educators
Related
Piper, Thomas R. "Johnson & Johnson's Corporate Credo." Harvard Business School Case 304-084, January 2004. (Revised May 2008.)
  • 04 Feb 2008
  • Research & Ideas

Putting Entrepreneurship in the Social Sector

grown." These persistent problems seem to demand new models and new ways of thinking to crack them, and in that spirit Wei-Skillern and her HBS colleagues James E. Austin, Herman B. "Dutch" Leonard, and Howard H. Stevenson... View Details
Keywords: by Sean Silverthorne
  • 31 May 2004
  • Research & Ideas

How Team Leaders Show Support–or Not

What do leaders do to make employees in creative functions feel supported or not? That was one of the research questions posed by Harvard Business School professor Teresa Amabile and colleagues in what has turned into a penetrating study... View Details
Keywords: by Martha Lagace
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