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Publications

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  • All HBS Web  (612)
    • People  (1)
    • News  (153)
    • Research  (403)
    • Events  (2)
    • Multimedia  (10)
  • Faculty Publications  (258)

Show Results For

  • All HBS Web  (612)
    • People  (1)
    • News  (153)
    • Research  (403)
    • Events  (2)
    • Multimedia  (10)
  • Faculty Publications  (258)
← Page 22 of 612 Results →
  • 25 Mar 2013
  • Research & Ideas

How Chapter 11 Saved the US Economy

It's no surprise that Harvard Business School professor Stuart C. Gilson gave an enthusiastic thumbs-up to the recently announced $11 billion US Airways/American Airlines merger. The deal, which came after American's parent company, AMR... View Details
Keywords: by Kim Girard; Financial Services
  • 20 Jul 2016
  • Research & Ideas

Airplane Design Brings Out the Class Warfare in Us All

behavior. The leading causes of passenger disruptions on airplane flights. (Source: Research Report: Physical and Situational Inequality on Airplanes Predicts Air Rage.) Source: Micaela Brody They pored through a private database of all air rage incidents from a large... View Details
Keywords: by Dina Gerdeman; Air Transportation; Sports; Travel
  • 10 Oct 2007
  • Research & Ideas

“Blank” Inside: Branding Ingredients

aftermarket. Think cars with Michelin tires, Dolby stereo systems and Champion spark plugs. Today, the most impressive—and unlikely—ingredient brand promises to be the Boeing 787. On July 8, 2007, Boeing unveiled the 787 to the public. Over 650 orders have already been... View Details
Keywords: by John Quelch; Aerospace; Consumer Products
  • Portrait Project

Michael Nkansah

century. Africa's economic rise has set the stage for a transportation revolution—one I intend to help shape. I will build an airline that links the remotest parts of the continent, connecting its people and markets. I learned the value... View Details
  • 01 Oct 1996
  • News

"Service-Profit Chain" Links Members of Service Management Unit

The following article is the sixth in a series on the activities and research taking place in each academic unit at HBS. Why was Southwest Airlines the only U.S. airline to realize a profit in 1992? What has... View Details
Keywords: Susan Young
  • 17 Jun 2016
  • Op-Ed

Companies Need to Start Marketing Security to Customers

on financial controls, not on risks to consumers and brand reputations. That's not good enough" Even marketers who pay special attention to safety are reluctant to tout their superiority. You never see comparison advertising from an View Details
Keywords: by John A. Quelch; Entertainment & Recreation
  • 01 Apr 2000
  • News

The World at a Click

services for leisure and small-business travelers. Consumers enjoy one-stop shopping for airline tickets, car rentals, vacation packages, hotels, and cruises, as well as a wealth of travel news and merchandise. "Preview Travel and... View Details
Keywords: Margie Kelly
  • Portrait Project

Thomas Rajan

industry one airline at a time to where value isn't just a fair ticket price or a healthy balance sheet, but where customers and employees are treated with dignity and respect as well. To lift nations to the heights of their economic... View Details
  • Portrait Project

Ryan Flamerich

never. I asked anyone who would listen for time, and I found my way to a cargo airline. My experience led me to write a case on airline finance that is now taught to all first-year MBA students. A year later, the industry is still... View Details

    Angle of Insight

    poor country and essentially changed the way I think about development and poor countries. One case in particular that has stuck with me is Isaac Merritt Singer. Here is a guy who builds a global empire in the 19th century. Singer did not have the luxury of View Details
    • 09 Jan 2013
    • Sharpening Your Skills

    Sharpening Your Skills: Understanding Customers

    Crisis It was the Valentine's Day from hell for JetBlue employees and more than 130,000 customers. Under bad weather, JetBlue fliers were trapped on the runway at JFK for hours, many ultimately delayed by days. How did the airline make it... View Details
    Keywords: Re: Multiple Faculty
    • 23 Jul 2016
    • News

    The Art of Persuasion

    When Radhika Piramal (MBA 2006) returned to India in 2009, she noted two developing trends with direct implications for VIP Industries, her family’s luggage and bag business. First, air traffic was increasing rapidly with the introduction of new View Details
    • 01 Jun 2000
    • News

    Priceline's Jay Walker: The Future is Wow

    entertaining," Walker said. Priceline.com, a consumer-to-business Web site launched in 1998, sells groceries using the same "name your price" scheme it uses to sell surplus airline tickets and hotel rooms to travelers. Online shoppers are... View Details
    • 01 Oct 2002
    • News

    All Aboard

    no-nonsense manager.” “When I get called, it's generally because there's an operational or financial problem, and people have decided it's time to cease talking about it and do something,” he told the Associated Press (June 19, 2002). View Details
    • Web

    Awards | Social Enterprise | Harvard Business School

    included, and the amounts must be calculated into U.S. dollars. The traveler can be reimbursed for these expenses after the trip has occurred and upon presentation of appropriate documentation. Airline & Train Expenses View Details
    • 11 Mar 2020
    • News

    Making It Rain

    business dashboards, and other tools for clients. The end results are “microweather” forecasts for clients ranging from major airlines to roofing companies to individual users through a smartphone app. “We’re the only private weather... View Details
    Keywords: Lisa Scanlon Mogolov
    • 22 Jul 2024
    • News

    Viral Marketing’s Early Muse

    Illustration by John Weber In 2008, Canadian musician Dave Carroll saw United Airlines employees manhandling his $3,500 Taylor guitar on the tarmac in Chicago. When he arrived at his destination, the guitar was in pieces. Carroll... View Details
    • 01 Apr 2002
    • News

    Professorship Brings Brierley's HBS Connection Full Circle

    ever dreamed that frequentflier miles would become a multibillion-dollar source of incremental airline revenue," he notes. In 1982, Brierley was named vice president of sales and advertising for Pan American World Airways, where he... View Details
    Keywords: Charles M. Williams; Epsilon Data Management; Computer Systems Design and Related Services; Professional Services
    • 19 Nov 2018
    • Sharpening Your Skills

    E-Santa: Is Retail Ready for Digital Christmas?

    increasingly important tool in the online retailer's marketing arsenal, but profit is lost when not done right. Research Papers Opportunistic Returns and Dynamic Pricing: Empirical Evidence from Online Retailing in Emerging Markets Dynamic pricing is widely applied in... View Details
    Keywords: by Sean Silverthorne; Retail
    • Student-Profile

    Omar Olivarez

    The seeds of Omar Olivarez’s (he/him) interest in AI and the future of work were planted in an undergraduate course in business analytics and machine learning. After graduating with his BBA, he followed a natural path into industry, working at Southwest View Details
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