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  • All HBS Web  (1,634)
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  • 03 Nov 2014
  • Research & Ideas

Brand Lessons From the Nobel Prize

in the first sentence of the obit, "BLANK, who won a Nobel Prize for his work in BLANK ." Greyser says. "I've been watching the obits of laureates ever since we started this work. And to a person, that is in the first sentence." The Nobel... View Details
Keywords: by Carmen Nobel
  • 15 Apr 2013
  • Research & Ideas

Solving the Search vs. Display Advertising Quandary

the immediate persuasiveness of ads, it isn't much help to measure their impact over time. The only way to truly determine the efficacy of display ads versus search ads is to watch the effects over time, and to see how modifications in... View Details
Keywords: by Michael Blanding; Advertising
  • 31 Oct 2017
  • Op-Ed

Op-Ed: In Tackling #MeToo, Don’t Ignore Micro-Insults That Harm Women’s Careers

power. Power brings the ability to trade favors. Watch likeability grow along with respect when enough women win top spots and can get people things they desire–budgets, promotions, tickets to sports matches, introductions to celebrities,... View Details
Keywords: by Rosabeth Moss Kanter
  • 26 Sep 2024
  • HBS Case

If a Car Can Drive Itself, Can It Make Life-or-Death Decisions?

minimizing the number of deaths versus refraining from murder; actively killing one person or passively watching five die. A twist examines whether a protagonist would choose to push a person heavy enough to stop the train into the... View Details
Keywords: by Tom Quinn; Auto; Technology
  • 05 Oct 2016
  • What Do You Think?

Can the US Economy Regain the Growth and Prosperity of the Past?

he said "our best policy is to promote economic liberty so that individuals and corporations can adjust to changes in society, technology, the economy, the environment and politics stop trying to make government the engine of growth, and View Details
Keywords: by James Heskett
  • 06 Oct 2014
  • Research & Ideas

Why Businesses Need a Language Strategy

Lost sales. Friction. Inefficiency. These are dirty words in the world of business, and they are inevitabilities for companies that don't watch their language, so to speak. Harvard Business School Associate Professor Tsedal Neeley... View Details
Keywords: Re: Tsedal Neeley
  • 24 Apr 2013
  • Research & Ideas

Who Sets Your Benchmarks?

watched a lot of television and read popular magazines. I was influenced by the media, which regularly celebrated "winners." Just as they are today, the winners were usually described as those who had made a lot of money and... View Details
  • 21 Mar 2011
  • Research & Ideas

Are We Thinking Too Little, or Too Much?

describe a study in which several participants watched a movie while eating popcorn. Some received fresh popcorn, while others were given week-old, stale popcorn. The researchers found that those participants who always ate popcorn at the... View Details
Keywords: by Carmen Nobel
  • 12 Jan 2009
  • Research & Ideas

The Value of a ‘Portable’ Career

are not so different from organizational teams in other fields of life, including business. And watching the career moves of football stars may shed light on how you, too, can plan your next step. That's the message of new research by HBS... View Details
Keywords: by Martha Lagace; Sports
  • 04 Apr 2008
  • What Do You Think?

Who Owns Intellectual Property?

or amateurs is being copied, spliced, and represented essentially as something so new and unique that it is often downloaded by hundreds of thousands of viewers who might not have watched the original material. Who owns the result? Does... View Details
Keywords: by Jim Heskett
  • 22 Aug 2007
  • Research & Ideas

The Hedge Fund as Activist

they keep a larger fraction of the gains that they produce by keeping watch over management. "Shareholder activism" refers to the practice of holding managers accountable for the performance of their firms. Shareholder activists... View Details
Keywords: by Robin Greenwood; Financial Services
  • 11 Apr 2018
  • Research & Ideas

Sexual Harassment: What Employers Should Do Now

privately for a talk about why the behavior isn’t OK. “If you can tell your friend that he’s drinking too much and you need to drive, you can tell someone if they persist in making comments that make women uncomfortable,” Kanter says. “Some workers need to be taught to... View Details
Keywords: by Dina Gerdeman
  • 25 May 2010
  • First Look

First Look: May 25

associated with improved productivity are also linked to lower greenhouse gas emissions. Download the paper: http://www.stanford.edu/~nbloom/BloomGenakosMartinSadun.pdf Watch What I Do, Not What I Say: The Unintended Consequences of the... View Details
Keywords: Martha Lagace
  • 03 Feb 2014
  • Research & Ideas

The Tricky Business of Managing Web Advertising Affiliates

When the FBI charged Shawn Hogan and two others with defrauding eBay of about $21 million in affiliate marketing sales, Benjamin G. Edelman was watching closely behind the scenes. Edelman's name rarely came up at the time of the 2010... View Details
Keywords: by Kim Girard; Advertising; Publishing
  • 07 Oct 2002
  • Research & Ideas

What Leaders Need to Do To Restore Investor Confidence

organization through the actions and the silence of leadership. Not only can ethics be taught, it is being taught every time people watch what you do and what you don't do. The issue is not whether ethics can be taught, it's whether the... View Details
Keywords: by Harvard Management Update
  • 17 Sep 2001
  • Research & Ideas

Let Customers Call the Shots

reveals that "filtering" is limited. At this point, TiVo has a few real limitations: for instance, you can't watch whatever you want to watch, simply because you can't watch/record two shows that are broadcast simultaneously.... View Details
Keywords: by Martha Lagace
  • 03 Jul 2012
  • Research & Ideas

HBS Faculty on Supreme Court Health Care Ruling

access and watch as people get sicker and the country's financial condition deteriorates. Or mount a massive healthy living campaign by focusing on prevention, wellness, and personal responsibility. In my view the choice is clear, and the... View Details
Keywords: Re: Multiple Faculty; Health
  • 20 Feb 2013
  • Research & Ideas

Big Deal: Reflections on the Megamerger of American and US Airways

and people change at their own pace. It's easy to change letterhead (although the ill-fated Pharmacia Upjohn combination labored over logos much too long when they should have been watching the business), but it takes much longer to... View Details
Keywords: Re: Rosabeth M. Kanter & Stuart C. Gilson; Air Transportation
  • 15 Feb 2017
  • Op-Ed

What Africa Can Teach the United States About Funding Infrastructure Projects

headquarters in Boston. Rather than hope that train fares and property tax payments eventually make their way into a public good, New Balance built the station themselves so they could watch the use of every penny—even as the general... View Details
Keywords: by John Macomber; Construction
  • 19 May 2016
  • Research Event

Crowdsourcing, Patent Trolls, and Other Research Insights Highlighted at Harvard Business School Symposium

trolling up front and weed out patent trolling lawsuits early in the process,” Cohen said. “(A review board) would screen out good NPEs from bad NPEs.” For more information on patent trolling, watch Cohen’s video, “Patent Trolls: Evidence... View Details
Keywords: by Dina Gerdeman & Carmen Nobel
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