Value Capture - Publications - Faculty & Research

Web

Strategy and Technology - Course Catalog

effective strategies for technology-intensive businesses. What are effective strategies for winning in markets with network effects? How can technology be leveraged to build multisided platforms? How can firms create and capture the View Details

09 Feb 2012
Sharpening Your Skills

Sharpening Your Skills: Online Marketing

viewer. New experimental research by Thales S. Teixeira looks at how advertisers can effectively capture and keep viewers' attention by evoking certain emotional responses.Key concepts include: In a recent experiment, participants watched... View Details

Keywords: Re: Multiple Faculty; Technology

Web

The Business of Entertainment, Media, and Sports - Course Catalog

How can entertainment businesses best approach the management and marketing of creative talent? In particular, how should companies invest in and capture value from "superstars" and the teams to which they... View Details

05 May 2015
First Look

First Look: May 5

Publications May 2015 Corporate Stewardship: Organizing for Sustainable Effectiveness Leading Socially Responsible, Value-Creating Corporations By: Brown, Daniel, and Rakesh Khurana Abstract—We explore the role of the corporate leader in creating View Details

Keywords: Carmen Nobel

Web

Winning with Digital Platforms Online Course | HBS Online

. Overview Syllabus Enrollment Stories FAQs Enroll Now Key Concepts Define what platforms are and how they create and capture value Understand network effects and how to leverage them to achieve growth... View Details

Web

Dream Realities - The High Art of Photographic Advertising - Baker Library | Bloomberg Center

Commercial photographers worked their medium not only to capture the realistic elements of a subject but also to imbue it with idealized qualities. The modernist sensibility manifested itself in the creation of fractured forms and... View Details

21 Sep 2016
News

Accelerating Change on Medicine’s Final Frontier

neuroscience entrepreneurs capture the value around their ideas,” Amadio says. “I believe very strongly that we’re starting a movement. Neuroscience is medicine’s final frontier, and the 21st century will be... View Details

01 Mar 2006
News

A New Path for Alumnae

Professor Myra Hart focuses her research on high-potential ventures, but the career challenges and opportunities of HBS women have also captured her attention. In 2001, she launched Charting Your Course, a career strategy program for HBS... View Details

Keywords: Deborah Blagg; Colleges, Universities, and Professional Schools; Educational Services

16 Dec 2008
First Look

First Look: December 16, 2008

http://harvardbusinessonline.hbsp.harvard.edu/ b01/en/common/item_detail.jhtml?id=208083 Cyworld: Creating and Capturing Value in a Social Network Harvard Business School Case 509-012 May 2008, the new CEO... View Details

Keywords: Sean Silverthorne

28 May 2014
Research & Ideas

Building Histories of Emerging Economies One Interview at a Time

entrepreneurship, innovation, leadership, and environmental and social responsibility. Practitioners will find compelling insights also. "Aspiring entrepreneurs and established business leaders," Jones says, "will see for the first time how some of the most successful... View Details

Keywords: by Julia Hanna

02 Mar 2023
News

Carbon's Second Act

popping up constantly—and not just ways to capture the carbon, but about what to do with it after you have it. Jim Matheson: When we look at the whole carbon capture, transport, storage-slash-sequestration-slash-reuse View Details

01 Dec 2000
News

New Economy Theme of HBS African-American Alumni Conference

"Our conferences are designed to deliver value to senior executives," commented Atlanta cochair Craig R. Triplett (MBA 1981), a consultant with Korn/Ferry International, a major conference sponsor along with others including Andersen... View Details

Keywords: Mary Ellen Gardner; Educational Support Services; Educational Services

Web

Modern Corporate Strategy: Revitalizing the Corporation - Course Catalog

just be concerned with the value captured by the one-time formulation of a beautifully aligned competitive strategy, which was the focus of the RC Strategy course, but by the View Details

09 Aug 2011
First Look

First Look: August 9

product and/or the by-product. The firm creates value through this process innovation and can capture this value by capturing newly created... View Details

Keywords: Sean Silverthorne

18 Jun 2001
Research & Ideas

Tech Investment the Wise Way

value network created around a given business shapes the role that suppliers and customers play in influencing the value captured from commercialization of an innovation. The... View Details

Keywords: by Henry Chesbrough & Richard S. Rosenbloom

19 Apr 2004
Research & Ideas

Ground-Floor Opportunities for Retail in India

About Malls? An audience member asked what advice panelists would give to an entrepreneur launching a retail business in India. "Don't try to copy any Western model," said Biyani. "India might surprise you. Adopt a flexible model that View Details

Keywords: by Julia Hanna; Consumer Products; Retail

30 Apr 2008
Sharpening Your Skills

Sharpening Your Skills: Brand Management

their customers' customers can capture a larger share of channel margins and build loyalty that can protect them against lower-priced competitors. Can Individuals Create Their Own Brand? The Case of the Mystery Writer's Brand A look... View Details

Keywords: by Staff; Sports; Publishing; Auto

Web

Institutional Voice | About

endeavor requires a commitment to the values of free inquiry, intellectual expertise, and productive argument among divergent points of view. The University and its leaders have a responsibility to speak out to protect and promote this... View Details

Web

2.1.3 Classroom Recording, Photography & Social Media | MBA

policy is to clarify the School’s position on capturing (e.g., through photography, audio, video, live streaming and other formats) and/or disseminating (e.g., via the media or use of social media) content, images, or conversations that... View Details

16 Aug 2010
Lessons from the Classroom

HBS Introduces Marketing Analysis Tools for Managers

purchasing life. The CLV formula incorporates metrics that capture the outputs of three key customer strategies that firms employ: asset acquisition (attracting new customers to the firm); asset maximization (maximizing the View Details

Keywords: by Sarah Jane Gilbert

Publications