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Show Results For
- All HBS Web
(3,526)
- People (9)
- News (642)
- Research (2,190)
- Events (38)
- Multimedia (28)
- Faculty Publications (1,290)
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- 01 Sep 2018
- News
The True Value of a Tweet
will actually say something, and the rest is the silent majority. So if you’re an executive, how do you pin a value to this tool? LJ: There has to be a more careful study of that. But all of these digital tools are amazing for marketers and have enhanced our capability... View Details
Keywords: Jen McFarland Flint
- 22 Feb 2022
- News
Research Brief: The Fresh Start Effect
programs, Beshears says. “There are a lot of researchers who are champing at the bit for ways to test these ideas in the real world, and we always hope that partnerships like these can lead to benefits that both sides can enjoy.” “Using... View Details
Keywords: Jen McFarland Flint
- 03 Mar 2020
- News
Can This Man Change the American Diet?
intentional, can you talk a little bit about that difference? Ayr: About everything we’re doing that works really well is the result of some engagement with customers. We’ve tested a lot of different things over the years. We’ve View Details
Keywords: Agriculture
- 01 Mar 2014
- News
The Solution to the Global Food Crisis Just Might Come from Nigeria
Nigeria hopes to regain its ability to one day become a major exporter, its success will depend on testing its supply chains on the local market. That's how agricultural economies work out the kinks that accompany building up large-scale... View Details
- 01 Dec 2016
- News
Alumni Books of 2016
where analysis of the facts and data fails to provide a clear answer. Gray areas test managers’ skills and humanity. Badaracco presents a five-question framework offering a way for managers to balance their analytical work with the human... View Details
- 01 Jun 2022
- News
Turning Point: Sparking Change
Gillette, Pillsbury, and L’Oréal. In 2001, I launched The ComfortCake Company, selling pound cakes based on my original recipes to customers ranging from United Airlines to Walmart. But teaching was always at the back of my mind as a potential profession—the... View Details
- 01 Oct 2021
- News
Hybrid Learning the HBS Way
design thinking to conceive, iterate, and test ideas, and ultimately settled on two 4k cameras. One at the back of the room captured the professor and blackboards. Another at the front provided a wide-shot of both the in-person students... View Details
- 28 May 2019
- News
Research Brief: Field Research
can do research,” he says. And finally, PAD’s iterative approach is based literally on the ground and out in the field, circumventing the dangers of so-called solutions that don’t meet the practical needs of the end user. “We’re doing a lot of A/B View Details
- 01 Oct 1996
- News
Kid at Heart — John H. Eyler (MBA 1971)
free that makes the job so appealing to Eyler -- it's also the chance to put to the sternest test yet his 25 years of management experience with retailers such as Federated Department Stores, Hartmarx, and the May Company. When Eyler took... View Details
Keywords: Marguerite Rigoglioso
- 01 Jun 2016
- News
Ears to the Ground
and groundwork help police identify patterns and root out the problem: Most repeat shootings in an area actually come from a small number of repeat shooters. Maybe it’s a gang leader. Maybe it’s an illegal gun dealer using a backyard to View Details
- 01 Sep 2008
- News
Mara Aspinall
carried out, not for time they spent gathering information and thinking about patient diagnosis. Diagnostic tests account for only 3 percent of health-care spending, but drive 70 percent of all medical costs. The diagnostics industry has... View Details
- 01 Mar 2016
- News
Faculty Q&A: Price Check
of all the others. After we built and implemented a software tool to make demand predictions and optimize prices, we ran a field experiment to test the impact of our tool and saw a 10 percent revenue increase in the View Details
- 01 Nov 2016
- News
Paving the Way to College
navigate the college admissions process, including test prep, college visits, and working with admissions offices. In this interview, Frankel talks about the origins of the idea and what College Match has been able to accomplish. “My son... View Details
- 01 Jun 1998
- News
New Releases
the traditional forms. Thus a restaurant operating under the plural form might, for example, be able to generate more, and more varied, ideas for innovation and at the same time use the two arrangements to test the new ideas more... View Details
- 22 Sep 2017
- News
Turning a Disorder into an Opportunity
that are ideal for testing software as well as for working in cybersecurity and analytics. “These employees have found errors, faults, and gaps in IT systems that have gone undetected for years,” Fieldhouse says, adding Dandelion has been... View Details
- 04 Sep 2014
- News
Our focus was to get drug companies to invest money in ALS
could convince them that ALS is a good investment, market forces will do more than all the ALS foundations worldwide can do.” In 2011 and 2012, Prize4Life awarded million-dollar prizes for tests that measure the disease’s progression... View Details
- 20 Jan 2011
- News
Oil Spill Solution
plants, birds, fish, and shrimp. Smith’s planned two-day visit to test his products in the Gulf last May turned into an entire summer working with residents whose lives and livelihoods have been threatened. The experience, he notes, “has... View Details
- 01 Dec 2001
- News
Steven Rogers
"but that idea really crystallized when I went to Cummins and saw a Fortune 500 company that made values an integral part of its mission statement." Rogers' own values were tested shortly after a 1981 move to rural North Carolina. Upon... View Details
- 01 Dec 2009
- News
Seven Honored with Alumni Achievement Award
On October 19, the School conferred its highest honor, the Alumni Achievement Award, on seven distinguished individuals. Since 1968, the School has selected outstanding men and women for the award, recognizing their accomplishments in the public and the private... View Details
- 21 Oct 2020
- News
Cold Calculations
to build the partnerships necessary to deploy the technology if testing proves successful; the Arctic Ice Project will not make that decision itself. “We need to build a global governance coalition so that democratic organizations can... View Details
Keywords: April White