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11 Sep 2006
Research & Ideas

Negotiating When the Rules Suddenly Change

How can you negotiate when the rules suddenly change, and no one knows whether your particular market is headed up or down? Regrouping from the cancellation of the 2004-2005 season due to failed labor negotiations, National Hockey League (NHL) teams and players faced... View Details

Keywords: by Michael Wheeler; Sports

April 2005 (Revised March 2006)
Case

Henry Walters (A)

By: Paul W. Marshall

Presents a custom program for NFL players. View Details

Keywords: Sports

2018
Working Paper

After the Carnival: Key Factors to Enhance Olympic Legacy and Prevent Olympic Sites from Becoming White Elephants

By: Isao Okada and Stephen A. Greyser

In recent years, the total spending on hosting the Olympic Games has snowballed. The 2008 Beijing Olympic Games spent $40 billion on infrastructure development, and the 2014 Sochi Winter Olympics reached $50 billion. Even when the glorious but costly Olympic Games come... View Details

Keywords: Olympic Venue; Effective Reuse; White Elephant; Sustainability; Buildings and Facilities; Sports

July 2020 (Revised May 2021)
Case

Oxygen Esports

By: John R. Wells and Benjamin Weinstock

On May 4, 2020, a press release from Boston, Massachusetts, announced the launch of Oxygen Esports (Oxygen), a new organization that hoped to dominate the rising esports scene in New England. Oxygen was created from a merger between Helix eSports (Helix), an owner and... View Details

Keywords: Esports; Sports; Online Technology; Games, Gaming, and Gambling; Entrepreneurship; Strategy

2013
Working Paper

NBC and the 2012 London Olympics: Unexpected Success

By: Stephen A. Greyser and Vadim Kogan

"The 2010 Vancouver Winter Games lost $223 million, astonishing for a 17-day event. Next year's London Summer Games, which cost a record Olympic rights fee of $1.18 billion, are expected to lose at least as much..." wrote Richard Sandomir in The New York Times. "NBC... View Details

Keywords: Success; Profit; Sports; Failure; Television Entertainment; Sports Industry; Sports Industry; Sports Industry; Vancouver; Beijing; London; Brazil; Russia

16 Jan 2019
Research & Ideas

What Football Firings Teach Managers About Staying Relevant

his managerial skills over time, working more effectively with key stakeholders than during his time in New England. Outsource less-critical tasks or tasks in areas of non-expertise. As advances in technology, analytics, and sports... View Details

Keywords: by Boris Groysberg, Evan M.S. Hecht, and Abhijit Naik; Sports

September 2020
Case

Wladimir Klitschko: F.A.C.E. Your Challenges

By: Boris Groysberg, Michael Norris and Carin-Isabel Knoop

In 2020, Olympic goal medal winning boxer and former heavyweight world champion Wladimir Klitschko had built himself a “second ring” to continue his career after retiring from professional boxing. He was a hotelier, boxing promoter, author, teacher, speaker, and had... View Details

Keywords: Experience and Expertise; Business Education; Training; Entrepreneurship; Personal Development and Career; Sports; Sports Industry; Sports Industry; Sports Industry; Ukraine; Germany

July 2015
Case

Uncharted Play (A)

By: Shikhar Ghosh and Ali Huberlie

The case recounts the process of launching an early stage venture, from idea conception through initial efforts to validate the concept, followed by product launch, and fund raising. It emphasizes the Customer Value Proposition of the business model, and asks – Who is... View Details

Keywords: Early Stage; Female Protagonist; Value Proposition; Team Building; Founders' Agreements; Start-up; Entrepreneurship; Business Model; Business Startups; Sports; United States; North America; Nigeria; Africa

March 2021
Case

Astralis Group: Determining a Brand Strategy

By: Benjamin C. Esty, Mette Fuglsang Hjortshoej and Emilie Billaud

After launching a Danish esports company in July 2019, and going public in December 2019 with multiple brands associated with different games, the Astralis leadership team was contemplating a shift to a single, corporate brand. While the original arguments for... View Details

June 18, 2015
Article

What Makes FC Barcelona Such a Successful Business

By: Andres Hatum and Luciana Silvestri

This article explores how FC Barcelona's identity as "more than a club" fuels the team's impressive performance on the field. We focus on the role of La Masía, the club's youth academy, to explain how a strong sense of organizational identity underlies the team's style... View Details

Keywords: Organizational Identity; Organizational Culture; Performance; Sports Industry; Barcelona

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March 14, 2011
Article

Mistaking Mistrust for Greed: How to Solve the NFL Dispute

By: Deepak Malhotra

Keywords: Entertainment; Sports Industry

July 2008 (Revised September 2010)
Case

Sony Ericsson WTA Tour (A)

By: Jay W. Lorsch and Kaitlyn Simpson

Larry Scott, the new CEO of the Women's Tennis Association, arrives amidst turmoil. Players and tournaments clash over opposing interests. As a result, the board members who represent them are equally divided and feel conflicted about their role. They aren't sure how... View Details

Keywords: Corporate Governance; Governing and Advisory Boards; Leadership; Business and Stakeholder Relations; Conflict of Interests; Cooperation; Sports Industry

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October 2009
Journal Article

Testing the Commitment Hypothesis in Contractual Settings: Evidence from Soccer

By: Oriol Carbonell and Diego A. Comin

This paper designs and implements an empirical test to discern whether the parties to a contract are able to commit not to renegotiate their agreement. We study optimal contracts with and without commitment and derive an exclusion restriction that is useful to identify... View Details

Keywords: Contracts; Agreements and Arrangements; Research; Sports Industry; Spain

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September 2007
Case

Dice-K: The Hundred (Plus) Million Dollar Man

By: Randolph B. Cohen

Describes the efforts made by the Boston Red Sox to sign superstar Japanese pitcher Daisuke (Dice-K) Matsuzaka within the context of the team's attempts to keep pace with longtime rival, the New York Yankees. In late 2006, Dice-K is viewed as the prize of the free... View Details

Keywords: Negotiation; Cash Flow; Forecasting and Prediction; Financial Strategy; Sports Industry

October 1995 (Revised December 1995)
Case

Marketing the National Hockey League

By: V. Kasturi Rangan and Marie Bell

One third of the 24 National Hockey League (NHL) teams are unprofitable. Another third are barely profitable. This case provides the background and market research data to help the senior managers of the NHL make decisions pertaining to how they would like to grow the... View Details

Keywords: Advertising; Decision Choices and Conditions; Management Analysis, Tools, and Techniques; Marketing Channels; Marketing Strategy; Research; Sports Industry

October 1995
Case

Korff Enterprises, Inc. (Abridged)

By: Myra M. Hart

Keywords: Sports Industry

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June 1985
Teaching Note

CML Group, Inc.: Carroll Reed Ski Shops, Inc., Teaching Note

By: Howard H. Stevenson and Michael J. Roberts

Keywords: Sports Industry

20 Jul 2016
Research & Ideas

Airplane Design Brings Out the Class Warfare in Us All

The study results also have broader implications, providing important insight into what sparks antisocial behavior that a variety of businesses can consider when they embark on designing everything from stadium seating to office layouts. Norton is trying to obtain data... View Details

Keywords: by Dina Gerdeman; Sports; Sports; Sports

May 2013
Supplement

From Little Things Big Things Grow: The Clontarf Foundation Program for Aboriginal Boys (B)

By: F. Warren McFarlan and Michael Vitale

This case focuses on the growth of an innovative non-profit institution that motivates aboriginal children to attend school by harnessing their love of football. View Details

Keywords: Motivation and Incentives; Nonprofit Organizations; Education; Sports; Education Industry

February 2025
Case

RedBird Capital Partners

By: Anita Elberse and David Moreno Vicente

In July 2024, Gerry Cardinale, the founder and managing partner of RedBird Capital Partners (‘RedBird’) has helped orchestrate a high-profile deal in the world of entertainment: one in which Skydance Media (‘Skydance’), a content production studio led by David Ellison... View Details

Keywords: Film; Television; Superstars; General Management; Investing; Mergers and Acquisitions; Private Equity; Asset Management; Entertainment; Media; Sports; Business or Company Management; Investment; Marketing; Strategy; Sports Industry; Sports Industry; Sports Industry

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