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      • February 2014
      • Case

      Tommy Koh: Background and Major Accomplishments of the 'Great Negotiator, 2014'

      By: James K. Sebenius and Laurence A. Green
      Significant negotiation-related achievements from the career of Ambassador Tommy Koh of Singapore are highlighted in brief form along with elements of his background and career. In light of these accomplishments, Koh was selected as the recipient of the 2014 Great... View Details
      Keywords: Multiparty Negotiations; Dispute Resolution; Conference Diplomacy; Free Trade Agreements Environment; Environment; Singapore; ASEAN; United Nations; Negotiation; International Relations; Personal Development and Career; Trade; Conflict and Resolution; Singapore
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      Sebenius, James K., and Laurence A. Green. "Tommy Koh: Background and Major Accomplishments of the 'Great Negotiator, 2014'." Harvard Business School Case 914-021, February 2014.
      • 2014
      • Working Paper

      Conflicts of College Conference Realignment: Pursuing Revenue, Preserving Tradition, and Assessing the Future

      By: Vadim Kogan and Stephen A. Greyser
      Over the past two years, conference realignment has taken a front seat in the college sports landscape. Economic incentives were too attractive to overlook for some universities. College football programs across the country have a lot at stake, because for many,... View Details
      Keywords: Organizational Change and Adaptation; Motivation and Incentives; Higher Education; Sports; Revenue; Emotions; Sports Industry; Education Industry
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      Kogan, Vadim, and Stephen A. Greyser. "Conflicts of College Conference Realignment: Pursuing Revenue, Preserving Tradition, and Assessing the Future." Harvard Business School Working Paper, No. 14-073, February 2014.
      • January 2014 (Revised November 2021)
      • Case

      Filene's Basement: Inside a Fired Customer's Relationship

      By: Jill Avery and Susan Fournier
      How, in a business climate in which building relationships with customers has dominated both managerial thought and marketing budgets, could Filene's Basement have fired a loyal customer, one who was formally and informally recognized as a best customer? This case... View Details
      Keywords: CRM; Retailing; Marketing; Consumer Behavior; Customer Relationship Management; Customer Focus and Relationships; Customer Satisfaction; Marketing Strategy; Brands and Branding; Retail Industry; United States
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      Avery, Jill, and Susan Fournier. "Filene's Basement: Inside a Fired Customer's Relationship." Harvard Business School Case 314-076, January 2014. (Revised November 2021.)
      • January 2014
      • Case

      In a Bind: Peak Sealing Technologies' Product Line Extension Dilemma

      By: Robert J. Dolan and Heather Beckham
      Peak Sealing Technologies (PST), a manufacturer of premium carton sealing tapes, stresses technological innovation as the company's core value. But when a new regional competitor introduces a less expensive and inferior product, PST is faced with a decision that could... View Details
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      Dolan, Robert J., and Heather Beckham. "In a Bind: Peak Sealing Technologies' Product Line Extension Dilemma." Harvard Business School Brief Case 914-533, January 2014.
      • January 2014
      • Supplement

      J.C. Penney's 'Fair and Square' Strategy (B): Out with the New, In with the Old

      By: Elie Ofek, Jill Avery and Jose B. Alvarez
      In his August 2012 earnings call, CEO Ron Johnson urged investors to be patient and stay the course with the revised JC Penney marketing strategy despite mounting negative financial indicators. The heart of the strategy was the "Fair and Square" approach to pricing.... View Details
      Keywords: Decisions; Marketing Strategy; Retail Industry
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      Ofek, Elie, Jill Avery, and Jose B. Alvarez. "J.C. Penney's 'Fair and Square' Strategy (B): Out with the New, In with the Old." Harvard Business School Supplement 514-085, January 2014.
      • 2014
      • Article

      Drivers and Dynamics of Online Word of Mouth

      By: Frank Nagle and Christoph Riedl
      Keywords: Online Word Of Mouth; Online Communities; Online Product Reviews; Internet and the Web; Consumer Behavior; Marketing Reference Programs; Digital Marketing
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      Nagle, Frank, and Christoph Riedl. "Drivers and Dynamics of Online Word of Mouth." Academy of Management Best Paper Proceedings (2014): 1326–1331.
      • 2014
      • Case

      Zenglibao: An Internet Money Market Fund Run by Tianhong Asset Management Co., LTD.

      By: F. Warren McFarlan, Yongjun Jin and Xiaohui Li
      Mobile Internet has imposed an increasing impact on traditional finance. Firstly, some financial business modules can be operated via mobile Internet, and the corresponding transaction cost is greatly reduced. For example, payment by traditional bank draft is replaced... View Details
      Keywords: Finance; Internet; China; Mobile Devices; Internet and the Web; Mobile and Wireless Technology; China
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      McFarlan, F. Warren, Yongjun Jin, and Xiaohui Li. "Zenglibao: An Internet Money Market Fund Run by Tianhong Asset Management Co., LTD." Tsinghua University Case, 2014.
      • 2014
      • Teaching Note

      Zenglibao: An Internet Money Market Fund Run By Tianhong Asset Management Co., LTD. (TN)

      By: F. Warren McFarlan, Yongjun Jin and Xiaohui Li
      Mobile Internet has imposed an increasing impact on traditional finance. Firstly, some financial business modules can be operated via mobile Internet, and the corresponding transaction cost is greatly reduced. For example, payment by traditional bank draft is replaced... View Details
      Keywords: Internet; China; Mobile Devices; Finance; Internet and the Web; Mobile and Wireless Technology; China
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      McFarlan, F. Warren, Yongjun Jin, and Xiaohui Li. "Zenglibao: An Internet Money Market Fund Run By Tianhong Asset Management Co., LTD. (TN)." Tsinghua University Teaching Note, 2014.
      • 2014
      • Working Paper

      Tommy Koh: Background and Major Accomplishments of the 'Great Negotiator, 2014'

      By: James K. Sebenius and Laurence A. Green
      Significant negotiation-related achievements from career of Ambassador Tommy Koh of Singapore are highlighted in brief form along with elements of his background and career. In light of these accomplishments, Koh was selected as the recipient of the 2014 Great... View Details
      Keywords: Negotiation; International Relations; Personal Development and Career; United States; Singapore; Baltic Countries; Southeast Asia
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      Sebenius, James K., and Laurence A. Green. "Tommy Koh: Background and Major Accomplishments of the 'Great Negotiator, 2014'." Harvard Business School Working Paper, No. 14-049, December 2013. (Revised February 2014.)
      • October 2013
      • Case

      Oaktree and the Restructuring of CIT Group (A)

      By: Victoria Ivashina and David Scharfstein
      CIT's prepackaged bankruptcy marked the first time a major financial institution was able to successfully restructure and emerge from Chapter 11 bankruptcy, challenging conventional views that a financial firm could not survive bankruptcy proceedings as a going... View Details
      Keywords: Debt Securities; Restructuring; Financial Services Industry
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      Ivashina, Victoria, and David Scharfstein. "Oaktree and the Restructuring of CIT Group (A)." Harvard Business School Case 214-035, October 2013.
      • October 2013
      • Article

      Ad Revenue and Content Commercialization: Evidence from Blogs

      By: Monic Sun and Feng Zhu
      Many scholars argue that when incentivized by ad revenue, content providers are more likely to tailor their content to attract "eyeballs," and as a result, popular content may be excessively supplied. We empirically test this prediction by taking advantage of the... View Details
      Keywords: Ad-sponsored Business Models; Media Content; Blog; Revenue Sharing; User-generated Content; Platform-based Markets; Blogs; Business Model; Digital Platforms; Commercialization; Digital Marketing
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      Sun, Monic, and Feng Zhu. "Ad Revenue and Content Commercialization: Evidence from Blogs." Management Science 59, no. 10 (October 2013): 2314–2331.
      • 2013
      • Book

      The Art of Negotiation: How to Improvise Agreement in a Chaotic World

      By: Michael Wheeler
      A member of the world-renowned Program on Negotiation at Harvard Law School introduces the powerful next-generation approach to negotiation. For many years, two approaches to negotiation have prevailed: the "win-win" method exemplified in Getting to Yes by Roger... View Details
      Keywords: Negotiation
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      Wheeler, Michael. The Art of Negotiation: How to Improvise Agreement in a Chaotic World. New York: Simon & Schuster, 2013.
      • September 2013
      • Case

      Advanced Leadership Pathways: Junko Yoda and Her Collaboration to Address Sex Trafficking in Asia

      By: Rosabeth M. Kanter, Juliane Calingo Schwetz and Patricia Bissett Higgins
      In 2011, Junko Yoda with Pam McCambridge launched CLinked, a venture aimed to reduce human trafficking of women and children for sexual exploitation. Since incorporation, they launched several different pilot programs in partnership with local non-governmental... View Details
      Keywords: Expansion; Social Issues; Non-Governmental Organizations; Public Administration Industry; Indonesia
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      Kanter, Rosabeth M., Juliane Calingo Schwetz, and Patricia Bissett Higgins. "Advanced Leadership Pathways: Junko Yoda and Her Collaboration to Address Sex Trafficking in Asia." Harvard Business School Case 314-036, September 2013.
      • 2014
      • Working Paper

      Sharing Design Rights: A Commons Approach for Developing Infrastructure

      By: Nuno Gil and Carliss Y. Baldwin
      This study empirically investigates the relationship between design structure and organization structure in the context of new infrastructure development projects. Our research setting is a capital program to develop new school buildings in the city of Manchester, UK.... View Details
      Keywords: Design; Buildings and Facilities; Education
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      Gil, Nuno, and Carliss Y. Baldwin. "Sharing Design Rights: A Commons Approach for Developing Infrastructure." Harvard Business School Working Paper, No. 14-025, September 2013. (Revised January 2014.)
      • 2019
      • Working Paper

      Managing Churn to Maximize Profits

      By: Aurelie Lemmens and Sunil Gupta
      Customer defection threatens many industries, prompting companies to deploy targeted, proactive customer retention programs and offers. A conventional approach has been to target customers either based on their predicted churn probability, or their responsiveness to a... View Details
      Keywords: Churn Management; Defection Prediction; Loss Function; Stochastic Gradient Boosting; Customer Relationship Management; Consumer Behavior; Profit
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      Lemmens, Aurelie, and Sunil Gupta. "Managing Churn to Maximize Profits." Harvard Business School Working Paper, No. 14-020, September 2013. (Revised December 2019. Forthcoming at Marketing Science.)
      • 2013
      • Case

      Advanced Leadership Pathways: Junko Yoda and Her Collaboration to Address Sex Trafficking in Asia

      By: Rosabeth M. Kanter, Juliane Calingo Schwetz and Patricia Bissett Higgins
      n 2011, Junko Yoda with Pam McCambridge launched CLinked, a venture aimed to reduce human trafficking of women and children for sexual exploitation. Since incorporation, they launched several different pilot programs in partnership with local non-governmental... View Details
      Keywords: Social Enterprise; Crime and Corruption; Gender; Social Issues; Business and Community Relations; Leadership; Change Management; Public Administration Industry; Indonesia; Asia
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      Kanter, Rosabeth M., Juliane Calingo Schwetz, and Patricia Bissett Higgins. "Advanced Leadership Pathways: Junko Yoda and Her Collaboration to Address Sex Trafficking in Asia." Harvard Business Publishing Case 314-036, 2013. (Harvard Advanced Leadership Initiative.)
      • Article

      Liability Structure in Small-Scale Finance

      By: Fenella Carpena, Shawn Cole, Jeremy Shapiro and Bilal Zia
      Microfinance, the provision of small individual and business loans, has experienced dramatic growth, reaching over 150 million borrowers worldwide. Much of the success of microfinance has been attributed to attempts to overcome the challenges of information asymmetries... View Details
      Keywords: Microfinance; Emerging Markets; Financial Markets; Legal Liability; Banks and Banking; Banking Industry; India
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      Carpena, Fenella, Shawn Cole, Jeremy Shapiro, and Bilal Zia. "Liability Structure in Small-Scale Finance." World Bank Economic Review 27, no. 3 (2013): 437–469.
      • September 2013
      • Article

      Testimonials Do Not Convert Patients from Brand to Generic Medication

      By: John Beshears, James J. Choi, David Laibson, Brigitte C. Madrian and Gwendolyn Reynolds

      Objectives: To assess whether the addition of a peer testimonial to an informational mailing increases conversion rates from brand name prescription medications to lower-cost therapeutic equivalents, and whether the testimonial's efficacy increases when... View Details

      Keywords: Testimonial; Peer Information; Social Proximity; Communication; Generic Medication; Familiarity; Marketing Communications; Decision Choices and Conditions; Identity; Health Care and Treatment; Marketing Reference Programs; Power and Influence; Brands and Branding; Health Industry
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      Beshears, John, James J. Choi, David Laibson, Brigitte C. Madrian, and Gwendolyn Reynolds. "Testimonials Do Not Convert Patients from Brand to Generic Medication." American Journal of Managed Care 19, no. 9 (September 2013): e314–e316.
      • August 2013 (Revised November 2015)
      • Case

      Prudential Financial - General Motors Pension Risk Transfer: Back to the Future?

      By: Luis M. Viceira and Emily A. Chien

      In November 2012, Prudential Financial and General Motors closed on a $25.1B pension risk transfer (PRT) transaction, the largest of its kind to date by an order of magnitude both in the U.S. market and globally. In exchange for an in-kind transfer of $25.1B in... View Details

      Keywords: Risk Management; Asset Management; Insurance; Retirement; Financial Services Industry; Insurance Industry
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      Viceira, Luis M., and Emily A. Chien. "Prudential Financial - General Motors Pension Risk Transfer: Back to the Future?" Harvard Business School Case 213-126, August 2013. (Revised November 2015.)
      • 2013
      • Article

      Logic Pluralism, Organizational Design, and Practice Adoption: The Structural Embeddedness of CSR Programs

      By: Mary Ann Glynn and Ryan Raffaelli
      The institutional logics perspective highlights how organizations are embedded within broader systems of meaning and how this embeddedness activates salient institutional logics in organizations that can enable or constrain organizational decisions, practices, and... View Details
      Keywords: Organizational Design; Management Practices and Processes; Corporate Social Responsibility and Impact
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      Glynn, Mary Ann, and Ryan Raffaelli. "Logic Pluralism, Organizational Design, and Practice Adoption: The Structural Embeddedness of CSR Programs." Research in the Sociology of Organizations 39B (2013): 175–198.
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