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  • 02 Apr 2019
  • First Look

New Research and Ideas, April 2, 2019

purchase interest. Specifically, building on the psychology of disclosure and trust, we posit that cost transparency, insofar as it represents an act of sensitive disclosure, fosters trust. In turn, this heightened trust enhances... View Details
Keywords: Dina Gerdeman
  • 07 Mar 2017
  • First Look

First Look at New Research, March 7

consideration of the opportunity for Peru and other South American growers to exploit counter-seasonal export opportunities, selling into northern-hemisphere markets when prices peak. Purchase this case:... View Details
Keywords: Sean Silverthorne
  • 19 May 2011
  • Research & Ideas

Empathy: The Brand Equity of Retail

difference between a customer's decision to shop in a store rather than online. This is a key issue at a time when many potential customers will walk into a store, use their smartphone to snap a photo of a product they like, then return home to search View Details
Keywords: by Carmen Nobel; Health
  • 25 Apr 2017
  • First Look

First Look at New Research, April 25

understood. We model how consumers choose video content provision among over-the-air (OTA), paid subscription to cable or satellite, and online streaming (also known as over-the-top or OTT). We apply our model to a U.S. dataset... View Details
Keywords: Sean Silverthorne
  • 11 Dec 2012
  • First Look

First Look: Dec. 11

Internet's routing table, which is socially costly, so an IP address market should discourage subdividing IP address blocks more than necessary. Yet IP address transfer rules also need to facilitate purchase by the networks that need the... View Details
Keywords: Sean Silverthorne
  • 21 Oct 2024
  • Research & Ideas

What Happens in Vegas Could Shape the Metaverse

focusing on the desert oasis of Las Vegas. Two researchers turn to Fortnite to quell pandemic boredom Wu and Clough share a few passions outside of scholarship, including the mass-multiplayer game Fortnite, which they began playing together View Details
Keywords: by Scott Nover; Computer; Information Technology
  • 09 Jan 2018
  • First Look

First Look at New Research and Ideas, January 9, 2018

Aversion in Queues By: Buell, Ryan W. Abstract—This paper investigates whether people exhibit last place aversion in queues and its implications for their experiences and behaviors in service environments. An observational analysis of customers queuing at a grocery... View Details
Keywords: Sean Silverthorne
  • 04 Nov 2008
  • First Look

First Look: November 4, 2008

The carbon market has emerged in response to concerns about global climate change. This note characterizes the market in 2008, describing each segment and how it operates. Purchase this note: http://harvardbusinessonline.hbsp.harvard.edu/... View Details
Keywords: Martha Lagace
  • 11 Sep 2000
  • Research & Ideas

Riding the Internet Fast Track

a series of six "filters" to answer this critical question. If a company is going to make the investment required to aggressively pursue an Internet opportunity, management needs to believe in each of the following: Online... View Details
Keywords: by Peter Jacobs
  • 28 Mar 2018
  • Research & Ideas

Sophisticated Investors May Be Harming Fintech Lending Platforms

differs significantly from a traditional lending bank. Once an application is filed, the lending platform collects information on borrowers through online self-reporting and by pulling credit reports. The platform automatically requests... View Details
Keywords: by Dina Gerdeman; Banking; Financial Services
  • 20 Mar 2012
  • First Look

First Look: March 20

Group's other 18 watch brands? Purchase this case:http://cb.hbsp.harvard.edu/cb/product/512052-PDF-ENG Ctrip: Scientifically Managing Travel Services David A. Garvin and Nancy Hua DaiHarvard Business School Case 312-092 Ctrip is a $437... View Details
Keywords: Sean Silverthorne
  • 15 Dec 2014
  • Research & Ideas

Deconstructing the Price Tag

sentiment, the researchers conducted six lab experiments in which participants answered questions about a simulated website of a fashion retailer selling T-shirts. The research also included a field study of sales figures at a real online... View Details
Keywords: by Dina Gerdeman; Retail
  • 21 Oct 2014
  • First Look

First Look: October 21

the bias on a per word basis hardly differs between the sources. These results have implications for the segregation of readers in online sources and the allocation of editorial resources in online sources... View Details
Keywords: Sean Silverthorne
  • 05 Dec 2011
  • Research & Ideas

It’s Alive! Business Scholars Turn to Experimental Research

you may not be able to learn anywhere else," says Alvin E. Roth, a professor in the Negotiation, Organizations & Markets (NOM) Unit at HBS and a longtime champion of experimental economics. For example, to track how viewers watch View Details
Keywords: by Carmen Nobel
  • 05 Aug 2008
  • First Look

First Look: August 5, 2008

complicate the connection between market exchange and value creation. Purchase this case: http://harvardbusinessonline.hbsp.harvard.edu /b01/en/common/item_detail.jhtml?id=908068 MySpace Harvard Business School Case 708-499 The case, set... View Details
Keywords: Martha Lagace
  • 21 Apr 2009
  • First Look

First Look: April 21, 2009

in the economic environment of the firm. The case can also be taught as a review session. Purchase this case: http://harvardbusinessonline.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=109056 Yelp Harvard Business School Case... View Details
Keywords: Martha Lagace
  • 25 Sep 2018
  • First Look

New Research and Ideas, September 25, 2018

behavior and election outcomes. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=55006 Harvard Business School 518-108 Casper Sleep Inc. (B): Growth Strategy No abstract available. Purchase this... View Details
Keywords: Dina Gerdeman
  • 30 Oct 2006
  • First Look

First Look: October 31, 2006

industry in the United States. Explores the interaction between the growth of a company and an overall industry. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=406082 Fundamentals of Family Business... View Details
Keywords: Sean Silverthorne
  • 11 Aug 2009
  • First Look

First Look: August 11, 2009

A Study of Online Grocery Purchases and Order Lead Time Authors:Katherine L. Milkman, Todd Rogers, and Max Bazerman Publication:Marketing Letters (in press) Abstract How do decisions made for tomorrow or two... View Details
Keywords: Martha Lagace
  • 14 Jan 2014
  • First Look

First Look: January 14

physical assets (such as health records); combining data within and across industries (to, say, coordinate supply chains); trading data (as mobile providers do with information on users' whereabouts); and codifying best-in-class capabilities (such as View Details
Keywords: Sean Silverthorne

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