Publications

Program

Aligning Strategy and Sales

well as implement the infrastructure, processes, and cultural values critical to profitable growth. Details Develop a strategic sales approach optimized for your business Define your target customers and the best methods for reaching them... View Details

March 2023
Case

Woven Planet - Designing Software for the Car of the Future

By: Gary P. Pisano and Catherine Piner

Founded in 2021, Woven Planet Holdings—a subsidiary of Toyota Motor Corporation—was developing Arene, an automotive software platform consisting of an operating system, development and simulation tools, and a cloud-based service that could store and analyze vehicle... View Details

Keywords: Technology; Automated Driving; Innovation; Organizational Culture; Applications and Software; Safety; Product Launch; Product; Auto Industry; Technology Industry

18 Oct 2016
First Look

October 18, 2016

the insights it provides. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=51754 2016 Journal of Marketing Research 'Be Careless with That!' Availability of Product Upgrades Increases Cavalier Behavior Toward Possessions... View Details

Keywords: Sean Silverthorne

October 2009 (Revised April 2021)
Case

Ingrid Johnson and Nedbank Business Banking

By: Michael Tushman and David Kiron

This case discusses the issue of leading change at the business banking division of Nedbank, a prominent South African bank, between 2005 and 2009. (This timeframe, beginning just 11 years after Apartheid's end, covers Ingrid Johnson's leadership of this division... View Details

Keywords: Leadership And Change Management; Leadership; Leading Change; Banks and Banking; Organizational Culture; Organizational Structure; Change Management; Leadership Style; Banking Industry; South Africa

5 Sep 2013
Conference Presentation

The Color of Taste: Selling Food in Clear Packages in the Early-Twentieth-Century United States

By: Ai Hisano

This paper examines the role of color in the marketing and retailing of food products by focusing on the increasingly popular presentation of food in clear packages in the early-twentieth-century United States. In the 1910s, a candy company began using cellophane to... View Details

Keywords: Food; Product Marketing; Food and Beverage Industry

2019
Article

When Gender Diversity Makes Firms More Productive

By: Stephen Turban, Dan Wu and Letian Zhang

Does diversity make a company more productive? Many say yes—some researchers argue that gender diversity leads to more innovative thinking and signals to investors that a company is competently run. Others say no—conflicting research indicates that gender diversity can... View Details

Keywords: Gender; Diversity; Performance; Performance Productivity

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Program

Transforming Customer Experiences

understanding of how to serve your customer base Develop a customer experience strategy Respond nimbly to market shifts and emerging competition Ensure consistent, high-quality service delivery Improve the View Details

August 2021
Case

Mylestone: Can Multiple Pivots Preserve the Life of a Death Tech Startup?

By: Shikhar Ghosh and Marilyn Morgan Westner

Dave Balter and Jim Myers co-founded Mylestone, a death tech startup that applied technology to transform how grieving people memorialize the dead. The startup addressed a cultural problem and promised to solve a pressing need in the antiquated, multi-billion dollar... View Details

Keywords: Pivot; Startup; Business Model; Cryptocurrency; Ethical Decision Making; Emotions; Growth and Development Strategy; Ethics; Market Entry and Exit; Customer Relationship Management; Loss; Change Management; Relationships

August 2014
Case

Opening the Valve: From Software to Hardware (A)

By: Ethan Bernstein, Francesca Gino and Bradley Staats

Valve, one of the world's top video game software companies, has also become an iconic example of an organization with virtually no hierarchy. A 400-person organization, Valve's unique organizational form (described in detail in the case and accompanying employee... View Details

Web

Positions - Faculty & Research

Faculty Faculty Positions Positions Harvard Business School seeks candidates in all fields for full time positions. Candidates with strong records in PhD or DBA programs are encouraged to apply. Harvard Business School values diversity among its faculty, is committed... View Details

12 Mar 2019
Blog Post

What I Learned in the Africa Rising Short Intensive Program

forced to scale back their plans or exit markets entirely. Because of a combination of cultural context and a lack of robust systems to ascertain the trustworthiness of unknown View Details

Career Coach

Connie Walsh

Connie (Kellogg '94) works with students and alumni who have had a wide variety of backgrounds and interests. Connie has 20+ years of business experience at Fortune 100 companies as well as healthcare, start-up and NFP organizations. She headed up View Details

Keywords: Consumer Products; Retail; Social Enterprise; Technology

March 2022 (Revised May 2022)
Case

Winning Business at Russell Reynolds (A)

By: Ethan Bernstein and Cara Mazzucco

In an effort to make compensation drive collaboration, Russell Reynolds Associates’ (RRA) CEO Clarke Murphy sought to re-engineer the bonus system for his executive search consultants in 2016. As his HR analytics guru, Kelly Smith, points out, that risks upsetting–and... View Details