Publications

September 1989
Case

Navistar: Managing Change

Describes 15 years of change at Navistar. Highlights changes in strategy, name, products, services, size, human resources policies, and programs. Underscores the brisk pace and scope of changes. Students are asked to categorize the types of change, evaluate them, and... View Details

Keywords: Organizational Change and Adaptation; Change Management

November 2010 (Revised October 2012)
Module Note

Global Strategic Management

By: Jordan Siegel

This module note provides introduction to the field of global strategic management/international business. View Details

Keywords: Globalization; Global Strategy; Globalized Firms and Management

9 AM – 9 AM EDT, 21 Mar 2018
HBS Online

HBX Becoming A Better Manager

Master a process approach to management and move your organization forward. In Becoming a Better Manager youll learn to identify, analyze, design, and influence four critical organizational processes: decision-making, implementation, organizational learning, and change... View Details

June 2025
Supplement

Teleko: Managing Customer Retention

By: Eva Ascarza

This interactive tool is designed to enhance engagement with the Managing Customer Retention at Teleko case by allowing the student to explore and analyze key data from the experiment run in July (“July data”). Through this platform, the student can examine the... View Details

Keywords: Algorithmic Decision Making; Marketing; Simulation; Marketing Strategy; Customer Focus and Relationships

Research Summary

Managing Marketspace Service Interfaces

By: Jeffrey F. Rayport

Jeffrey F. Rayport is focusing on the strategic challenges that face businesses selling information-intensive products and services. A key strategic issue in such businesses is the dematerialization of information-intensive products and services as a consequence of... View Details

Fast Answer

Managing Global Operations

management worldwide. Frost & Sullivan Reports on industry research, growing opportunities, market trends encompassing various tech related fields. Topics covered, e.g., workforce solutions or workforce automation and... View Details

June 2020
Teaching Note

Global Brand Management of Anheuser Busch InBev's Budweiser

By: Jill Avery

Brian Perkins, chief architect of the $6 billion Budweiser brand, was excited about 2018, in which the company would launch Budweiser into several new markets in Africa and Latin America. He was feeling the pressure to finalize a global brand strategy that would define... View Details

Keywords: Brand Management; Global Brands; Brand Equity; Brand Storytelling; Brand Communication; Brand Positioning; Marketing; Brands and Branding; Marketing Communications; Global Strategy; Food and Beverage Industry; Consumer Products Industry; United States; China; Africa; Latin America

20 May 2014
News

Manage Your Team’s Collective Time

03 May 2023
News

Managing Through Crisis

Article

Total Cost Control in Project Management via Satisficing

By: Joel Goh and Nicholas G. Hall

We consider projects with uncertain activity times and the possibility of expediting, or crashing, them. Activity times come from a partially specified distribution within a family of distributions. This family is described by one or more of the following details about... View Details

Keywords: Project Management; Time And Cost Control; Robust Optimization; Satisficing; Linear Decision Rule; PERT; Management; Cost Management; Projects

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March 2012
Background Note

Managing the Layoff Process: France

By: Sandra J. Sucher

This note is an overview of the context for managing layoffs in France. It describes the legal responsibilities of managers in conducting layoffs, recent unemployment trends, and the financial, health, training, job placement, and other benefits that laid-off employees... View Details

Keywords: Job Cuts and Outsourcing; Resignation and Termination; Compensation and Benefits; Ethics; Management; Employees; Governance Compliance; France

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In this article, we present a new categorization of risk that allows executives to tell which risks can be managed through a rules-based model and which require alternative approaches. We examine the individual and organizational challenges inherent in generating open,... View Details

01 Jun 2000
News

Managing the Map

Celera completed its "rough draft" of the genome first. Whatever the outcome of the genome's public-private ownership squabble, managing an organization in this fast-paced, highly specialized environment presents several unusual... View Details

Keywords: Peter K. Jacobs

November 2021 (Revised October 2024)
Background Note

Legal Analysis: Fiduciary Duties for Managers

By: J.S. Nelson and Trevor Fetter

This note describes the essential legal responsibilities of managers and company directors toward investors and other parties. These include basic fiduciary duties of loyalty, obedience, good faith and care, as well as duties that relate to... View Details

Keywords: Fiduciary Duty; Managerial Roles; Legal Liability

16 Dec 2014
News

Why Top-Down Management Doesn’t Work in the Fight Against Ebola

Keywords: management; ebola; government; leadership; teaming; collaboration; crises; Health, Social Assistance; Government; Colleges, Universities, and Professional Schools; Educational Services

June 2001 (Revised May 2002)
Case

Spir-It, Inc. (B): Managing People

When Jack Sindler founded Spir-it, Inc. in 1934, he was the company's sole employee. By 1999, Sindler's firm more than survived its first 55 years. Employment was up to nearly 200, with facilities in two states and work done in three shifts. The product line--which had... View Details

Keywords: Growth Management; Production; Business Growth and Maturation; Interpersonal Communication; Logistics; Human Resources; Diversity Characteristics; Manufacturing Industry