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  • May 2005
  • Exercise

Forecasting the Adoption of E-books

By: Elie Ofek
Gives students an opportunity to understand the challenges inherent in forecasting the diffusions of innovations. Provides data for forecasting the adoption of electronic books. Students are encouraged to use the Bass Model framework, while being cognizant of its... View Details
Keywords: Forecasting and Prediction; Framework; Books; Analytics and Data Science; Product Launch; Internet and the Web; Technology Adoption
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  • 07 Aug 2015
  • Blog Post

Takeaways from the Class of 2015

Everything is marketing. What we choose to spend our time on reflects our priorities. We can only expect to get the results that our time allocation decisions predict. Inquiry vs. advocacy. Never assume that you know View Details
  • Web

Great American Business Leaders of the 20th Century - Leadership

High 90 1990 Internet "irrational exuberance" Antigovernment sentiment: Waco standoff; Oklahoma City bombing Influence: Medium-Low 1900 19 First significant enforcement of Sherman Antitrust Act Pure Food and... View Details
  • November 2011 (Revised December 2013)
  • Case

The Long and Short of Apollo Group and the University of Phoenix (A)

By: Luis M. Viceira, Joel Heilprin, Andrew S. Holmes and Damian M. Zajac
A hedge fund is deciding whether to liquidate its position in Apollo Group, a for-profit education firm, in light of significant political and macro-economic uncertainty facing the industry. As part of the investment analysis a complete discounted cash flow analysis... View Details
Keywords: Higher Education; Internet and the Web; Education Industry; Technology Industry
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  • 2014
  • Working Paper

Making the Numbers? 'Short Termism' & the Puzzle of Only Occasional Disaster

By: Hazhir Rahmandad, Nelson P. Repenning and Rebecca Henderson
Much recent work in strategy and popular discussion suggests that an excessive focus on "managing the numbers"―delivering quarterly earnings at the expense of longer term investments―makes it difficult for firms to make the investments necessary to build competitive... View Details
Keywords: Earnings Management; Competitive Advantage
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  • 2010
  • Working Paper

Making the Numbers? 'Short Termism' and the Puzzle of Only Occasional Disaster

By: Nelson P. Repenning and Rebecca Henderson
Much recent work in strategy and popular discussion suggests that an excessive focus on "managing the numbers"—delivering quarterly earnings at the expense of longer-term investments—makes it difficult for firms to make the investments necessary to build competitive... View Details
Keywords: Investment; Performance Improvement; Competitive Advantage; Earnings Management; Management Practices and Processes; Revenue; Quality; Competency and Skills; Motivation and Incentives; Auto Industry; United States
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  • December 2018
  • Case

DraftKings and the Future of Fantasy Sports

By: Robert F. Higgins and Julia Kelley
Founded in 2012, DraftKings helped change the fantasy sports landscape by popularizing daily fantasy sports (DFS), or short-term fantasy sports tournaments that offered big cash prizes to winners. The company’s valuation exceeded $1 billion by 2015, but DraftKings soon... View Details
Keywords: Fantasy Sports; Daily Fantasy Sports; DraftKings; FanDuel; Supreme Court; Sports Betting; Sports Gambling; Sports; Business Model; Government Legislation; Lawsuits and Litigation; Laws and Statutes; Business Strategy; Internet and the Web; Mobile and Wireless Technology; Games, Gaming, and Gambling; Sports Industry; Entertainment and Recreation Industry; United States; Massachusetts; Boston
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  • 12 Nov 2008
  • Research & Ideas

The Marketing of a President

Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge. When the book is written on this election, it should not be titled The... View Details
Keywords: by John Quelch
  • 13 May 2015
  • News

A new book titled "Strategy Rules" by Harvard and MIT Professors Analyzes the Business Strategies of Apple and Wintel

  • 02 Feb 2009
  • Research & Ideas

The Success of Persistent Entrepreneurs

in part due to good timing seem to also do well in subsequent ventures. (By good timing we mean those entrepreneurs who founded a company in a given industry at a time when most new ventures did well: for example, microcomputer-related firms begun in 1981 or View Details
Keywords: by Sarah Jane Gilbert
  • 04 Aug 2010
  • Working Paper Summaries

The Effect of Market Leadership in Business Process Innovation: The Case(s) of E-Business Adoption

Keywords: by Kristina McElheran; Technology
  • 29 Apr 2015
  • Blog Post

2+2: Challenging Conceptions of Business

I told her that I was pursuing my MBA at HBS, she told me I could start the following week. I was the company’s first full-time employee, and I went from an office assistant to the V.P. of Sales in only a few months. The startup... View Details
  • 15 Dec 2021
  • Research & Ideas

The 10 Most Popular Articles of 2021

one-year anniversary of the pandemic, 13 HBS faculty members offered advice on everything from time management to employee mental health for companies trying to prepare for the “next normal.” 2. For... View Details
Keywords: by Danielle Kost
  • February 2001 (Revised February 2018)
  • Case

The iPremier Company (A): Distributed Denial of Service Attack

By: Robert D. Austin, Larry Leibrock and Alan Murray
Describes a new CIO trying to manage a denial of service (DOS) attack against his e-retailing business. The attack and its aftermath provide students an opportunity to discuss the business issues that are interwoven with computer security issues. View Details
Keywords: Safety; Internet and the Web; Applications and Software; Retail Industry
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  • 25 Jul 2013
  • News

An Engine of Education Innovation

the principles of enterprise to education. "It was an extraordinary opportunity: They agreed to let a 30-year-old Internet entrepreneur develop a course on education reform at the best business school in the... View Details
Keywords: Elementary and Secondary Schools; Educational Services
  • 02 Jan 2007
  • Research & Ideas

Most Popular Articles of 2006

anything having to do with globalization. But in 2006, some new areas of HBS faculty research began to emerge that also struck a chord with readers. These included the business of open source, how network... View Details
Keywords: by Sean Silverthorne
  • 30 Apr 2001
  • Research & Ideas

Entering the Age of Alliances

geography Web site to promote Internet content integration in the K-12 curriculum and is simultaneously partnering with the National Endowment for the Humanities, the Council of Great City Schools, National... View Details
Keywords: by James Austin
  • 05 Feb 2001
  • Research & Ideas

The Ten Deadly Mistakes of Wanna-Dots

Increasingly, it seems, there are just two types of companies left in the world: dot-coms and "wanna-dots." The dot-coms, of course, are the pure Internet companies... View Details
Keywords: by Rosabeth Moss Kanter
  • Research Summary

Bricks and Clicks: The Effect of Store Assortment on E-tail Format (with R. Lal and E. Ofek)

An often neglected aspect in existing studies of the Internet selling process is the high volume of product returns. Such returns reflect a major logistic expenditure on behalf of companies that sell over the net. The problem is reduced when consumers shop in physical... View Details
  • 13 Apr 2009
  • Research & Ideas

Kind of Blue: Pushing Boundaries with Miles Davis

the musicians' creativity to flow? Carl Størmer: As in conversation, everything in jazz is about the interaction that takes place between the players. The legendary recordings of jazz are the result not only... View Details
Keywords: by Martha Lagace; Music