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  • All HBS Web  (1,491)
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    • News  (367)
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  • 17 Oct 2019
  • Research & Ideas

‘Chick Beer’ for Women? Why Gender Marketing Repels More Than Sells

female participants who believed that women were perceived unfavorably were more likely to avoid the purple calculators labeled “for women” and had a more intense negative reaction. “Those that feel more marginalized are more likely to... View Details
Keywords: by Dina Gerdeman; Consumer Products
  • 16 Feb 2010
  • Research & Ideas

The Outside-In Approach to Customer Service

customers is just the starting point. From here, firms have to make a creative leap to discover the unique combination of products and services that may address those needs. No customer gave Steve Jobs and Apple the design for the iPhone or the iPad. Rather, they came... View Details
Keywords: by Sarah Jane Gilbert; Consumer Products
  • 16 Jul 2020
  • Research & Ideas

Restaurant Revolution: How the Industry Is Fighting to Stay Alive

2007-2009, the number of eating and drinking locations did not decrease. Why? A large number of newly unemployed people, lacking other employment options, opened their own restaurant businesses. Whether the nature of this crisis has similar effects remains to be seen.... View Details
Keywords: by Michael S. Kaufman, Lena G. Goldberg, and Jill Avery; Food & Beverage
  • 09 Jul 2020
  • Research & Ideas

It’s Time to Reset Decision-Making in Your Organization

write that during periods of intense activity, brief daily AAR meetings can help teams coordinate and improve the next day’s activities. AARs can be done on discrete projects like a pandemic-focused marketing campaign in order to improve... View Details
Keywords: by Boris Groysberg and Sarah Abbott
  • 11 Apr 2022
  • Research & Ideas

A World of Difference: What Keeps Companies from Becoming More Inclusive

short, intensive course for MBA students called Anatomy of a Badass, which was a primer on being unapologetically authentic at work. Here, they talk with the HBS Alumni Bulletin about understanding differences in the workplace and the... View Details
Keywords: by Jen McFarland Flint
  • 20 Dec 2017
  • Lessons from the Classroom

How to Design a Better Customer Experience

into consideration the intense emotions of parents and children. So Dietz and his team embarked on a patient-centered redesign by attempting to view the diagnostic procedure through the eyes of a child. The result: Adventure Series... View Details
Keywords: by Dina Gerdeman; Health; Entertainment & Recreation
  • 30 Jan 2014
  • Working Paper Summaries

Modularity and Intellectual Property Protection

Keywords: by Carliss Y. Baldwin & Joachim Henkel
  • 21 Aug 2000
  • Research & Ideas

Inside the OR: Disrupted Routines and New Technologies

technologies. Successful teams in the study led open and deliberate efforts to expand the boundary of MICS awareness into related areas of the hospital such as the cardiology and intensive care units. A nurse described her role, "We... View Details
Keywords: by Hilah Geer
  • 09 Mar 2022
  • Research & Ideas

War in Ukraine: Soaring Gas Prices and the Return of Stagflation?

de-escalation. My personal assessment is that it is likely to get worse, and maybe much worse, in the coming days, weeks, and months. Forman: What would trigger that? Abdelal: The extraordinary intensity of the sanctions regime as a... View Details
Keywords: by Avery Forman; Energy
  • 01 Sep 2022
  • What Do You Think?

Is It Time to Consider Lifting Tariffs on Chinese Imports?

pretty long list for the world’s two largest economies, which are connected by some of the busiest trade routes. If the situation were a business analogy, it would be as if a company not only competed intensely with both its important... View Details
Keywords: Re: James L. Heskett
  • 11 Aug 2008
  • Research & Ideas

Strategy Execution and the Balanced Scorecard

committed to strategic issues. We don't advocate abandoning an intense focus on operations and their improvement. But we do advocate planning strategy, not just describing it as important. The senior management team needs to have regular,... View Details
Keywords: by Martha Lagace
  • 06 Oct 2020
  • Sharpening Your Skills

18 Tips Managers Can Use to Lead Through COVID's Rising Waters

this moment for introspection, an opportunity for intense personal growth. To learn more, read Fighting the COVID Blues: Advice from Business Research Arthur C. Brooks, Arthur C. Patterson Faculty Fellow. Tip: Attend to your physical and... View Details
Keywords: by Sean Silverthorne
  • 29 Jul 2022
  • Research & Ideas

Will Demand for Women Executives Finally Shrink the Gender Pay Gap?

Pressure to increase gender diversity in C-suites is so intense that companies are trying to draw women candidates with higher salary offers, a phenomenon that is closing the gender pay gap among senior executives, research shows. Female... View Details
Keywords: by Kristen Senz
  • 15 Jul 2019
  • Book

Many Executives Are Afraid of Finance. Here's How They Can Gain Confidence

shareholders, instead of being part of the value creation the merger brings to the acquiring company. Underestimating capital intensity One final error that sellers and eager bidders make is to understate the capital View Details
Keywords: by Dina Gerdeman
  • 21 Nov 2019
  • Research & Ideas

Do TV Debates Sway Voters?

Intense preparation helped Hillary Clinton command the podium in her first debate with Donald Trump in September 2016—the most-watched presidential debate in US history. In one of the debate’s most memorable moments, Clinton called out... View Details
Keywords: by Danielle Kost
  • 09 Jul 2007
  • Research & Ideas

Five Steps to Better Family Negotiations

family members to manage—and negotiate over—in a family business system. Issues such as dividends and reinvestment, nepotism and professionalism, loyalty to stakeholders, and organizational change are ever present; they can be tripwires that spark View Details
Keywords: by John A. Davis and Deepak Malhotra
  • 16 Mar 2009
  • Research & Ideas

When the Internet Runs Out of IP Addresses

addresses, it will be much harder for them to grow. They have some options, like making more intensive use of the addresses they already have through address sharing (formally, network address translation, or NAT) or perhaps revisiting... View Details
Keywords: by Sean Silverthorne; Telecommunications
  • 17 Sep 2018
  • Research & Ideas

Welcome to Retirement. Who Am I Now?

feet up, and coast through their Golden Years. Like a boiling kettle removed from the burner, most retirees initially feel a blissful release from intense pressure when 40 or more hours are no longer dedicated to a job each week. An empty... View Details
Keywords: by Dina Gerdeman; Entertainment & Recreation
  • 16 Nov 2015
  • Research & Ideas

Does Competition Make Us More Creative?

from suppliers to procure a new product or service, it may be most effective to cast a wide net at first, but then bound the competition to a smaller bake-off to spur the most original results. “In a procurement setting, you want to manage the View Details
Keywords: by Michael Blanding; Advertising
  • 02 Oct 2006
  • Research & Ideas

Negotiating in Three Dimensions

contact with the CEO, we spent a great deal of time ensuring that the key analyst bought into the deal. When intensive negotiations finally began with the CEO, the groundwork had been laid. The CEO turned to his CFO, who turned to his key... View Details
Keywords: by Martha Lagace
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