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  • January 2003 (Revised October 2012)
  • Case

Newport Creamery (A)

By: Paul Marshall and Todd Thedinga
Describes the operating challenges of Newport Creamery, a Rhode Island-based chain of ice cream restaurants. Profiles the company's transition from longtime family ownership to a real estate developer, the developer's expansion strategy, and the company's subsequent... View Details
Keywords: Family Business; Crisis Management; Insolvency and Bankruptcy; Food and Beverage Industry; Rhode Island
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  • December 1978 (Revised March 1992)
  • Case

Archdiocese of New York

By: Stephen A. Greyser and John A. Quelch
A print media campaign to improve attitudes toward the Catholic priesthood and to indirectly increase vocations is evaluated through a comparison of pretest and post-test data. View Details
Keywords: Advertising Campaigns; Measurement and Metrics; Media; Public Opinion; Valuation; Media and Broadcasting Industry; New York (state, US)
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  • August 2019
  • Case

Synthetic Biology Investment Opportunity

By: Peter Barrett, Karim R. Lakhani, Julia Kelley and Kerry Herman
Using an overview of the emerging technology of Synthetic Biology, this case provides the basis for discussion on what questions one would ask in evaluating a potential investment in the field. View Details
Keywords: Synthetic Biology; Investment
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  • November 2016 (Revised April 2017)
  • Case

Basecamp: Pricing

By: Frank Cespedes and Robb Fitzsimmons
A data analyst at Basecamp is evaluating the results of pricing research and its potential implications for the venture’s latest version of its project management software product. View Details
Keywords: Pricing; Entrepreneurial Management; Data Analysis; Marketing; Customer Acquisition; Customer Retention; Value Proposition; Sales Management; Product Management; Market Research; Life Time Value; Testing; Entrepreneurship; Analytics and Data Science; Customers; Value; Sales; Product Marketing; United States
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    First Impressions: The Science of Meeting People

    A strong handshake and assertive greeting may not be the best way to make a good first impression. New research suggests that people respond more positively to someone who comes across as trustworthy rather than confident.

    Social psychologist Amy... View Details
    • 2024
    • Working Paper

    Determinants of Top-Down Sabotage

    By: Hashim Zaman and Karim R. Lakhani
    We investigate the conditions that motivate managers to impede the growth of talented subordinates due to fears of future competition for their own positions. Our research expands on existing tournament and contest theory literature that considers peer-to-peer sabotage... View Details
    Keywords: Succession Planning; Organizational Hierarchy; Compensation; Promotions; Tournaments; Talent and Talent Management; Organizational Structure; Employee Relationship Management; Performance Evaluation; Organizational Culture; Management Skills
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    • February 1999 (Revised August 2000)
    • Case

    InterGen and the Quezon Power Project: Building Infrastructure in Emerging Markets

    Examines InterGen's breakthrough Quezon power project, located in the Philippines. Explores how InterGen evaluates and manages project risk through partner selection, the use of operating contracts, and project finance techniques. View Details
    Keywords: Risk Management; Emerging Markets; Infrastructure; Utilities Industry; Philippines
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    • 16 Feb 2016
    • News

    Is your child taking a test? When is the right time?

    • 11 Feb 2022
    • Video

    Introduction to Sustainable Investing

    • 2015
    • Working Paper

    Expertise vs. Bias in Evaluation: Evidence from the NIH

    By: Danielle Li
    Evaluators with expertise in a particular field may have an informational advantage in separating good projects from bad. At the same time, they may also have personal preferences that impact their objectivity. This paper develops a framework for separately identifying... View Details
    Keywords: Prejudice and Bias; Performance Evaluation; Experience and Expertise
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    • November 1975 (Revised October 1976)
    • Case

    Cross River Products

    By: Steven C. Wheelwright
    Describes production task of meeting peak seasonal demands in a light manufacturing plant. Information is provided for evaluating the options of overtime, second shift, second production line, and inventory buildup. View Details
    Keywords: Buildings and Facilities; Information; Labor; Demand and Consumers; Production; Supply Chain
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    • December 2013 (Revised February 2014)
    • Supplement

    Reinventing Brainlab (B)

    By: Regina E. Herzlinger and Karol Misztal
    The management of Germany's Brainlab AG, a leading provider of software-driven oncology and surgery solutions, needs to evaluate strategic options for proceeding without an exclusive hardware partner in its most profitable business segment. View Details
    Keywords: Strategy; Information Infrastructure; Applications and Software; Medical Specialties; Information Technology Industry; Health Industry; Germany
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    • December 1970 (Revised September 2006)
    • Case

    Harmon Foods, Inc.

    Prediction and shipment has been a scheduling and budgetary problem. Multiple regression is suggested as a solution. Evaluation of regression coefficients leads to better understanding of trend, seasonality, and promotion effectiveness. View Details
    Keywords: Demand and Consumers; Production; Forecasting and Prediction; Budgets and Budgeting; Manufacturing Industry; Food and Beverage Industry
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    • 2017
    • Book

    HBR Guide to Buying a Small Business: Think Big, Buy Small, Own Your Own Company

    By: Richard S. Ruback and Royce Yudkoff
    Find, acquire, and run your own business. Are you looking for an alternative to a career path at a big firm? Does founding your own start-up seem too risky? There is a radical third path open to you: you can buy a small business and run it as CEO. Purchasing a small... View Details
    Keywords: Entrepreneurial Finance; Entrepreneurs; Small Companies; Small Business Finance; Negotiation; Due Diligence; Sourcing; Search Funds; Search; Deal Sourcing; Deal Structuring; Funnel; Debt Financing; Small And Medium Enterprises; Small Business; Internet and the Web; Entrepreneurship; Negotiation Deal; Ownership; Equity; Borrowing and Debt
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    • September 2011 (Revised August 2013)
    • Case

    The Pepsi Refresh Project: A Thirst for Change

    By: Michael I. Norton and Jill Avery
    In 2010, for the first time in 23 years, PepsiCo did not invest in Superbowl advertising for its iconic brand. Instead, the company diverted this $20 million to the social media-fueled Pepsi Refresh Project: PepsiCo's innovative cause-marketing program in which... View Details
    Keywords: Risk Management; Marketing Strategy; Customer Focus and Relationships; Advertising Campaigns; Investment Return; Brands and Branding; Marketing Communications; Social Marketing; Cost vs Benefits; Food and Beverage Industry
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    • 27 Mar 2012
    • First Look

    First Look: March 27

    U.S., and an experimental exercise) that are consistent with the model.   Working PapersWhen Performance Trumps Gender Bias: Joint versus Separate Evaluation Authors:Iris Bohnet, Alexandra van Geen, and Max H. Bazerman Abstract We examine... View Details
    Keywords: Carmen Nobel
    • February 2000 (Revised April 2000)
    • Case

    Microsoft, 2000

    By: Michael G. Rukstad, David B. Yoffie and Carl Johnston
    Surveys five threats to the sustainability of Microsoft's strategy (imitation, substitution, hold-up, slack, and saturation) and examines Microsoft's response to these threats. Teaching purpose: To evaluate the sustainability of Microsoft's competitive advantage. View Details
    Keywords: Technological Innovation; Business or Company Management; Growth and Development Strategy; Growth Management; Planning; Competitive Strategy; Competitive Advantage; Corporate Strategy; Information Technology; Information Technology Industry
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    • Research Summary

    Overview

    My current research focuses on the role of AI in shaping organizational knowledge production, learning, and innovation processes. I run field experiments to study early-stage idea generation and evaluation in entrepreneurial context. View Details
    Keywords: Technology And Innovation Management; Entrepreneurship And Strategy; Nascent Industries; Natural Language Processing
    • 22 Sep 2016
    • HBS Seminar

    Hunt Allcott, Stanford University

    • 2008
    • Report

    State of the Region Report 2008: Sustaining Growth at the Top of Europe

    By: Christian H.M. Ketels
    The 2008 State of the Region Report is the fifth edition in this series of annual evaluations of competitiveness and cooperation across the Baltic Sea Region. The Report is organized into three parts: Part A of the Report describes the economic, political, and... View Details
    Keywords: International Relations; Performance Evaluation; Competitive Strategy; Competitive Advantage; Cooperation; Baltic Countries; European Union
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