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  • August 2011 (Revised April 2013)
  • Case

Language and Globalization: 'Englishnization' at Rakuten (A)

By: Tsedal Neeley
Hiroshi Mikitani, the CEO of Rakuten, (Japan's largest online retailer), is at the helm of an organization that is rapidly expanding into global markets. In a critical stride toward becoming the world's No. 1 Internet services company, Mikitani announces... View Details
Keywords: Teaching; Human Capital; Change Management; Transformation; Social Enterprise; Communication Strategy; Internet and the Web; Disruptive Innovation; Organizational Change and Adaptation; Strategic Planning; Leadership; Global Strategy; Technology Industry; Technology Industry; Japan
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  • May 2021 (Revised May 2022)
  • Case

Headspace vs. Calm: A Mindful Competition

By: Ayelet Israeli and Anne Wilson
By 2021, the mindfulness app wars reached their apex. Over 2,000 meditation apps were available to consumers, but two apps, Headspace and Calm, dominated the space, jointly holding about 70% of the total market. Headspace had established itself as the approachable... View Details
Keywords: Marketing Communication; Integrated Strategy; Brand; Brand ＆ Product Management; Brand Communication; Brand Differentiation; Brand Building; Brand Management; E-Commerce Strategy; Ecommerce; App; App Development; Applications; COVID; COVID-19; Pandemic; Pricing; Pricing Strategy; Subscription Model; Subscription; Partnerships; Strategic Partnerships; B2B Vs. B2C; B2B; Health ＆ Wellness; Wellbeing; Digitization; Commoditization; Mobile App; Mobile App Industry; Mobile Healthcare; Mobile Marketing; Digital Brand; Digital Health; Consumer Health; Apps; Online Business; Online Competition; Online Community; Online Entertainment; Entertainment And Leisure; Meditation; Marketing; Marketing Communications; Brands and Branding; Price; Strategy; Competition; Competitive Strategy; Competitive Advantage; Partners and Partnerships; Health; Well-being; Mobile and Wireless Technology; Communication; Communication Strategy; Disruption; Consumer Behavior; Digital Marketing; E-commerce; Applications and Software; Technology Industry; Technology Industry; Technology Industry; United States; North America; United Kingdom
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  • May 2019 (Revised January 2020)
  • Case

The Video-Streaming Wars in 2019: Can Disney Catch Netflix?

By: Anita Elberse and Monica Cody
Bob Iger, CEO of entertainment conglomerate Disney, thrilled investors with details about Disney’s upcoming foray into video streaming in April 2019. Disney’s move was only the latest in a series of actions taken by new and established entertainment companies in a... View Details
Keywords: Television; Entertainment; Media; Television Entertainment; Management; Strategy; Disruption; Information Technology; Competition; Media and Broadcasting Industry; Entertainment and Recreation Industry
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  • Web

Curriculum - Business & Environment

Telkes must assess the financial merits of the project, as well as understand the regulatory and technological risks associated with going forward or choosing to delay. Financial Reporting and Control Driving Decarbonization at BMW Key... View Details
  • April 2008 (Revised April 2009)
  • Case

Heidrick & Struggles International, Inc.

By: Robert G. Eccles and David Lane
As CEO of leading executive search firm Heidrick & Struggles for the past 18 months, Kevin Kelly was pleased with his accomplishments so far but concerned about threats he perceived to Heidrick's position at the highest levels of the executive search business. In... View Details
Keywords: Business Model; Recruitment; Disruptive Innovation; Organizational Change and Adaptation; Organizational Culture; Competition; Competitive Strategy; Employment Industry; Service Industry
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    Dutch Leonard

    Herman B. ("Dutch") Leonard is Eliot I. Snider and Family Professor of Business Administration at the Harvard Business School and the George F. Baker, Jr. Professor of Public Sector Management at Harvard University's John F. Kennedy School of Government. In... View Details

    Keywords: education industry; federal government; health care; nonprofit industry; state government
    • Web

    Health Care - Faculty & Research

    Enterprise Over the past several decades, HBS has built a foundation in health care research, from Clayton Christensen 's application of disruptive innovations and Regina Herzlinger 's concept of consumer-driven health care to Michael... View Details
    • Web

    Skydeck - Alumni

    Sanitation Coalition, an organization focused on improving India’s water quality and health outcomes Home Grown Naveen Tewari (MBA 2005) , founder of InMobi and now Glance, is at the forefront of a growing trend of global consumer View Details
    • 01 Dec 2023
    • News

    In My Humble Opinion: Plugged In

    In a career spent investing in innovative startups at Intel, leading National Grid’s innovation and investment operations, and founding a nonpro t dedicated to advancing women and minorities to positions of top corporate leadership, Lisa Lambert (MBA 1997) always has... View Details
    Keywords: Deborah Blagg
    • 05 Dec 2006
    • First Look

    First Look: December 5, 2006

    partners. What's more, they need to collaborate with Professional Services, the new consulting unit whose mission is to jump-start the solutions-centric approach. Whom should MacLeod hire for the top sales job, and what should he do to put Fusilier back on a growth... View Details
    Keywords: Sean Silverthorne
    • Web

    Globalization - Faculty & Research

    Renault Group in 2020, the 122-year-old French automaker faced financial challenges and the double technological disruption of the automotive industry: the shift to electric vehicles (EVs) and the rise of... View Details
    • 16 Jun 2020
    • Research & Ideas

    Your Customers Have Changed. Here's How to Engage Them Again.

    Innovation and Entrepreneurship, at the Paul Merage School of Business, University of California, Irvine. [Image: Bulat Silvia] Related Reading What Customers Need to Hear from You During the COVID Crisis Deconstructing 'Customer Experience' What’s Really View Details
    Keywords: by Rohit Deshpandé, Ofer Mintz, and Imran S. Currim; Retail; Service
    • Web

    Entrepreneurial Management Curriculum - Faculty & Research

    YEAR) Course Title Faculty Name Term Quarter Credits 3 Technologies that Will Change the World Shikhar Ghosh Spring 2026 Q3Q4 3.0 Avoiding Startup Failure DJ DiDonna Spring 2026 Q3Q4 3.0 B2B Sales and Distribution (also listed under... View Details
    • 06 Sep 2004
    • Research & Ideas

    The Innovator’s Battle Plan

    technology so it could be useful to Western Union's most profitable real-time long-distance data customers. When an existing firm tries to insert a product or service with disruptive potential into its... View Details
    Keywords: by Clayton M. Christensen, Scott D. Anthony & Erik A. Roth
    • 11 Feb 2020
    • Sharpening Your Skills

    10 Rules Entrepreneurs Need to Know Before Adopting AI

    Although adoption of artificial intelligence (AI) and machine learning (ML) for the enterprise is still in the early days, the technology has matured enough for entrepreneurs to start gathering inspiration and evaluating opportunities for... View Details
    Keywords: by Rocio Wu
    • 16 Jul 2020
    • Research & Ideas

    Restaurant Revolution: How the Industry Is Fighting to Stay Alive

    we now see an industry back on its heels, massively disrupted by an external force so unprecedented it is almost unfathomable. The severity of this business interruption will continue to endure and be further complicated by the mandate of... View Details
    Keywords: by Michael S. Kaufman, Lena G. Goldberg, and Jill Avery; Food & Beverage
    • Web

    Research - Private Capital Project

    investment in the technology sector. The proposed transaction centered on Ping Identity Corporation (“Ping”), a fast-growing identity access management (IAM) software company that was... January 2025 Case Arsenal Capital Partners'... View Details
    • Blog

    Recent Insights from HBS Podcasts

    isn’t your thing, you can still take advantage of them, as many of our podcasts provide full transcripts as well. Managing Electricity to Meet Net Zero Targets In this episode of Climate Rising, hosted by HBS professor Mike Toffel, two experts in energy policy and... View Details
    • 07 Jul 2003
    • Research & Ideas

    4+2 = Sustained Business Success

    agile company turns out innovative products and services and anticipates disruptive events in an industry rather than reacting when it may already be too late. Relentlessly pursue disruptive View Details
    Keywords: by Nitin Nohria, William Joyce & Bruce Roberson
    • 01 Feb 2022
    • Book

    Innovation Isn’t Just for Startups: How Big Companies Can Succeed

    president for research when she launched what proved to be the company's most successful "emerging business opportunity," the Life Sciences venture. She disrupted IBM's staid model by hiring genetic scientists and other specialists, and... View Details
    Keywords: by Lane Lambert