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Show Results For
- All HBS Web
(1,222)
- People (2)
- News (289)
- Research (521)
- Events (3)
- Multimedia (18)
- Faculty Publications (373)
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- 18 Dec 2018
- First Look
New Research and Ideas, December 18, 2018
valuation of $200 million and debating changes to them that will allow them to grow their business. Ensuring that their marketing dollars were being spent efficiently was critical to the data-driven management team and proving to be complicated as the company moved... View Details
Keywords: Dina Gerdeman
- August 2020 (Revised January 2021)
- Supplement
Facelift at Olay (B)
By: Sunil Gupta, Rajiv Lal and Olivia Hull
This supplement to Facelift at Olay (A) explains the major steps Procter & Gamble’s skincare brand Olay took to reverse several years of declining sales. View Details
Keywords: Advertising; Advertising Campaigns; Demographics; Age; Brands and Branding; Marketing Channels; Competitive Strategy; Competitive Advantage; Digital Marketing; Transformation; Marketing Strategy; Social Marketing; Beauty and Cosmetics Industry; United States; Ohio
Gupta, Sunil, Rajiv Lal, and Olivia Hull. "Facelift at Olay (B)." Harvard Business School Supplement 521-002, August 2020. (Revised January 2021.)
- 01 Nov 2016
- First Look
First Look - November 1, 2016
2016 Random House The Content Trap: A Strategist's Guide to Digital Change By: Anand, Bharat Abstract—Companies everywhere face two major challenges today: getting noticed and getting paid. To confront these obstacles, I examine a range... View Details
Keywords: Sean Silverthorne
- 11 Apr 2017
- First Look
First Look at New Research, April 11
about where to take the U.S. Digital Service (USDS) next. In the summer of 2015, they had landed in London to meet with Mike Bracken, director of the United Kingdom’s Government Digital Service (GDS). In... View Details
- 02 Jan 2018
- First Look
First Look at New Research and Ideas, January 3, 2018
https://www.hbs.edu/faculty/Pages/item.aspx?num=53665 Business and Green Knowledge Production in Sweden 1960s–1980s By: Bergquist, Ann-Kristin, and Kristina Söderholm Abstract—This working paper contributes to the burgeoning historical literature that has View Details
Keywords: Sean Silverthorne
- 23 Jul 2013
- First Look
First Look: July 23
venture capital firms, offering to invest Rs 200 million in return for an equity stake in the company. His dream of transforming Getit from a regional print company into a digital company with broad... View Details
Keywords: Anna Secino
- 25 May 2010
- First Look
First Look: May 25
attempting the transformation required to embrace a new, dominant technology—the choice to maintain focus on the old technology. In considering this choice we distinguish between "racing" strategies, which attempt to fight off... View Details
Keywords: Martha Lagace
- 06 Mar 2018
- First Look
First Look at Research and Ideas, March 6, 2018
history, achievements in Mexico, and challenges in Arizona, inviting students to evaluate the keys to NatureSweet’s success in Mexico and analyze their potential for replication in the United States. Will Ambelang succeed in Arizona and, in doing so, demonstrate that... View Details
Keywords: Sean Silverthorne
- 14 Feb 2017
- First Look
First Look at New Research: February 14
Flows in the Global Economy Digital Labor Markets and Global Talent Flows By: Horton, John, William R. Kerr, and Christopher Stanton Abstract—We review the rapid development of digital labor markets that... View Details
Keywords: Sean Silverthorne
- 09 Jul 2024
- Research & Ideas
Chance Encounters: What's at Stake in Return-to-Office Decisions
realizing they need workers to be physically present, in person, at least several days a week and that they need to coordinate the timing of this so they have shared time to work with each other. Andy Wu: Broadly, we’ve seen a lot of View Details
- 05 Nov 2024
- Book
Building the Road to 'Small Business Utopia' with AI and Fintech
of a portal from which the business owner could operate all their financial activities? What if this intelligent platform knew when the business might need credit and could offer relevant options which were prequalified? And better yet, what if the platform came with a... View Details
- 29 Jan 2019
- First Look
New Research and Ideas, January 29, 2019
case. Purchase this case:https://hbsp.harvard.edu/product/419032-PDF-ENG Harvard Business School Case 519-014 Garanti Payment Systems: Digital Transformation Strategy (A) Işıl Akdemir Evlioğlu, executive... View Details
Keywords: Dina Gerdeman
- 12 May 2003
- Research & Ideas
How Hot is the “Hot Spot” Business?
broadcast Internet access some 300 feet. Hostin said the typical user isn't surfing the Web. Instead, he's logging on, downloading e-mail, and synchronizing calendar information, all to be read at a later time. "We call our Wi-Fi network a View Details
- 23 Aug 2016
- First Look
August 23, 2016
https://www.hbs.edu/faculty/Pages/item.aspx?num=51538 July–August 2016 European Business Review The Decoupling Effect of Digital Disruptors By: Teixeira, Thales S., and Peter Jamieson Abstract—A new wave of Internet startups is disrupting... View Details
Keywords: Sean Silverthorne
- 10 Jan 2017
- First Look
First Look at New Research: January 10, 2017
become the Amazon of freelance labor, and transforming its business model from a marketplace to software-as-a-service (SaaS). Each of the three paths was risky and required financial and human resource investment. Could and should the... View Details
Keywords: Sean Silverthorne
- 06 Nov 2019
- Op-Ed
Torched Planet: The Business Case to Reinvent Almost Everything
The world is. on. fire. The Earth is burning. We only have a little time to arrest climate change, and if we fail to do so the consequences will be both dire and irreversible. We have the technology and the resources to fix things, if we want to. We even have a... View Details
- 24 Sep 2014
- Op-Ed
Tackling Climate Change Will Cost Less Than We Think
massive shift —of the same order of magnitude as the diffusion of globalization, the mechanization of agriculture, the widespread adoption of computers or the diffusion of the Internet and the digitization of almost everything. It will... View Details
- 17 Apr 2012
- First Look
First Look: April 17
theatre and coordinate the independent efforts from across the three theatres. Our perspective is a marked departure from the Shared Value framework, in that we embrace the inherent value of corporate philanthropy (theatre 1) on one end as well as View Details
Keywords: Carmen Nobel
- 09 Jun 2015
- First Look
First Look: June 9, 2015
helps bridge the gap between people's moral values and their actual behavior. Combined, the REVISE framework guides the design of policy interventions to defeat dishonesty. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=49229 June 2015 International... View Details
Keywords: Sean Silverthorne
- October 2018
- Case
American Family Insurance and the Artificial Intelligence Opportunity
By: Rajiv Lal and Scott Johnson
Keywords: Artificial Intelligence; Machine Learning; Automation; Analytics; American Family; American Family Insurance; Insurance; Business Organization; Transformation; Talent and Talent Management; Employee Relationship Management; Innovation Strategy; Job Cuts and Outsourcing; Risk and Uncertainty; Mobile and Wireless Technology; Technology Adoption; Internet and the Web; Applications and Software; Corporate Strategy; AI and Machine Learning; Digital Transformation; Insurance Industry; Technology Industry; Wisconsin