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  • 01 Aug 2017
  • First Look

First Look at New Research and Ideas, August 1

trade policies? Purchase this case:https://cb.hbsp.harvard.edu/cbmp/product/905405-PDF-ENG Harvard Business School Case 317-046 IBM Transforming, 2012–2016: Ginni Rometty Steers Watson To transform IBM for the next technology wave, Ginni... View Details
Keywords: Sean Silverthorne
  • 30 Oct 2012
  • First Look

First Look: October 30

had built specialized in managing digital risk and uncovering digital evidence and had grown very rapidly. With the firm's CFO, they believed that the firm could grow from $58 million to $72 million, a... View Details
Keywords: Sean Silverthorne
  • 28 Oct 2015
  • Research & Ideas

A Dedication to Creation: India's Ad Man Ranjan Kapur

They are eager to go to a global market by buying a global brand because they have the cash sitting on their balance sheet. So it was interesting to hear that Ranjan Kapur was on the same wavelength about brand building. Q: Digital is... View Details
Keywords: by Sean Silverthorne; Advertising
  • 09 Apr 2019
  • First Look

New Research and Ideas, April 9, 2019

April 4, 2019 Palgrave Macmillan Fintech, Small Business & the American Dream: How Technology Is Transforming Lending and Shaping a New Era of Small Business Opportunity By: Mills, Karen G. Abstract—Fintech, Small Business & the... View Details
Keywords: Dina Gerdeman
  • 11 Mar 2001
  • Research & Ideas

Wired and Black: Focus on Careers

New economy companies may be moving at the speed of light, but they still need managers who can get the job done, according to career development experts who spoke at the African-American Student Union conference, "The Digital... View Details
Keywords: by Carrie Levine
  • November 2021 (Revised December 2021)
  • Supplement

PittaRosso (B): Human and Machine Learning

By: Ayelet Israeli
This case supplements the "PittaRosso: Artificial Intelligence-Driven Pricing and Promotion" case, and provides major highlights on what happened at the company since the first case. View Details
Keywords: Artificial Intelligence; Pricing; Pricing Algorithm; Pricing Decisions; Pricing Strategy; Pricing Structure; Promotion; Promotions; Online Marketing; Data-driven Decision-making; Data-driven Management; Retail; Retail Analytics; Price; Advertising Campaigns; Analytics and Data Science; Analysis; Digital Marketing; Budgets and Budgeting; Marketing Strategy; Marketing; Transformation; Decision Making; AI and Machine Learning; Retail Industry; Italy
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  • 16 Apr 2019
  • First Look

New Research and Ideas, April 16, 2019

interrelationships between three distinct parties: payers, providers, and consumers. Each group has its own perspective accompanied by a set of unique incentives, which complicate the adoption of a value-based health care system. To View Details
Keywords: Dina Gerdeman
  • 10 Nov 2015
  • First Look

November 10, 2015

Strengthening the Brand with Digital Marketing Accor, the world's leading hotel operator with a portfolio of fourteen hospitality brands (including Sofitel and Novotel) in 92 countries, prided itself on living up to its motto, "To... View Details
Keywords: Sean Silverthorne
  • 10 Dec 2007
  • HBS Case

One Laptop per Child

collaborative tasks from writing assignments to playing digital instruments. At the same time it needed to address constraints such as the lack of electrical power in many remote rural areas—a problem it solves in several ways. Kids can... View Details
Keywords: by Martha Lagace; Computer
  • 05 Dec 2017
  • Research & Ideas

What We've Learned from 101 Entrepreneurs in Emerging Markets

into the digital age. And so we became ever more ambitious: to transform both the research and the teaching about business and entrepreneurship in emerging markets. Silverthorne: In terms of public response... View Details
Keywords: by Sean Silverthorne
  • 14 May 2008
  • Research & Ideas

Getting Down to the Business of Creativity

the wake of advances made in digital technology. "Fuji experienced the same situation that buggy whip manufacturers confronted when cars were invented," she says. "The difference is that there are dozens of additional... View Details
Keywords: by Julia Hanna; Retail; Apparel & Accessories; Fashion; Entertainment & Recreation
  • February 2025
  • Case

Luca de Meo at Renault Group (A) (Abridged)

By: Emily Truelove, Linda A. Hill and Lydia Begag
When Luca de Meo became CEO of Renault Group in 2020, the 122-year-old French automaker faced financial challenges and the double technological disruption of the automotive industry: the shift to electric vehicles (EVs) and the rise of software-defined vehicles (SDVs).... View Details
Keywords: Change Management; Transformation; Transition; Interpersonal Communication; Forms of Communication; Talent and Talent Management; Experience and Expertise; Customer Value and Value Chain; Decision Making; Economic Growth; Financial Crisis; Alternative Energy; Engineering; Global Strategy; Governance; Digital Transformation; Digital Strategy; Technology Adoption; Disruptive Innovation; Technological Innovation; Innovation Leadership; Collaborative Innovation and Invention; Leading Change; Leadership Development; Leadership Style; Crisis Management; Management Skills; Business Processes; Organizational Culture; Organizational Structure; Performance Efficiency; Transportation; Auto Industry; Battery Industry; Energy Industry; Green Technology Industry; Transportation Industry; France; Europe; China
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  • April 2025 (Revised April 2025)
  • Case

JPMorganChase: Leadership in the Age of GenAI

By: Iavor I. Bojinov, Karim R. Lakhani and David Lane
This case study examines JPMorgan Chase's (JPMC) journey in adopting and implementing Generative AI (GenAI) following the release of ChatGPT. It outlines JPMC's initial cautious approach focused on data security, followed by strategic investments in internal platforms... View Details
Keywords: Banks and Banking; Governance Controls; Information Technology; AI and Machine Learning; Analytics and Data Science; Cybersecurity; Digital Platforms; Digital Transformation; Information Management; Information Infrastructure; Technology Adoption; Job Cuts and Outsourcing; Knowledge Management; Knowledge Sharing; Leading Change; Growth and Development Strategy; Marketing; Product Development; Performance Improvement; Customization and Personalization; Financial Services Industry; United States
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  • 13 May 2014
  • First Look

First Look: May 13

"freemium" business model, which is used by some Internet businesses and smartphone application developers to give users free basic features of a digital product and access to premium functionality for a subscription fee. The... View Details
Keywords: Sean Silverthorne
  • August 2020 (Revised January 2021)
  • Supplement

Facelift at Olay (B)

By: Sunil Gupta, Rajiv Lal and Olivia Hull
This supplement to Facelift at Olay (A) explains the major steps Procter & Gamble’s skincare brand Olay took to reverse several years of declining sales. View Details
Keywords: Advertising; Advertising Campaigns; Demographics; Age; Brands and Branding; Marketing Channels; Competitive Strategy; Competitive Advantage; Digital Marketing; Transformation; Marketing Strategy; Social Marketing; Beauty and Cosmetics Industry; United States; Ohio
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  • 20 Aug 2001
  • Research & Ideas

Making an Ally of Uncle Sam

to transform relationships in the value net in advantageous ways. Ford carefully fosters competition among its suppliers and manufacturers critical components in-house to ensure that the company does not become too reliant on a single... View Details
Keywords: by Michael Watkins, Mickey Edwards & Usha Thakrar
  • 18 Dec 2018
  • First Look

New Research and Ideas, December 18, 2018

valuation of $200 million and debating changes to them that will allow them to grow their business. Ensuring that their marketing dollars were being spent efficiently was critical to the data-driven management team and proving to be complicated as the company moved... View Details
Keywords: Dina Gerdeman
  • 24 Jul 2018
  • First Look

New Research and Ideas, July 24, 2018

contest. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=54708 June 2018 Management Science Personal and Social Usage: The Origins of Active Customers and Ways to Keep Them Engaged By: Lee, Clarence, Elie Ofek, and Thomas Steenburgh Abstract—We study... View Details
Keywords: Dina Gerdeman
  • 13 Feb 2018
  • First Look

New Research and Ideas, February 13, 2018

https://www.hbs.edu/faculty/Pages/item.aspx?num=53942 From the Digital to the Physical: Federal Limitations on Regulating Online Marketplaces By: Edelman, Benjamin, and Abbey Stemler Abstract—Online marketplaces have View Details
Keywords: Sean Silverthorne
  • 29 Apr 2014
  • First Look

First Look: April 29

transformed into a truly global enterprise with 127,000 employees of 153 nationalities in 140 countries generating $56.7 billion in 2012 revenues and $9.6 billion in net income, making the firm one of the world's largest and most... View Details
Keywords: Sean Silverthorne

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