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- All HBS Web (936)
- Faculty Publications (211)
- 03 Mar 2008
- Research & Ideas
Marketing Your Way Through a Recession
weakening both consumer confidence and the consumer spending—much of it on credit—that has been buoying the U.S. economy. Companies should bear eight factors in mind when making their marketing plans for 2008 and 2009: 1. Research the... View Details
Keywords: by John Quelch
- 28 May 2013
- Research & Ideas
Can LEGO Snap Together a Future in Asia?
sharpen its "Stepping Up in Asia" strategy, LEGO executives employed scenario planning as a key tool to weigh potential outcomes. The technique, which has been around since the 1960s, fell out of favor in recent decades. In his... View Details
- 27 May 2021
- News
History’s Future
archeology and conversation, and marketing and tourism, among other things. He expects the organization to quadruple in size by 2030. Most of the Royal Commission’s focus has been on building a master plan that will balance the View Details
- 01 Mar 2009
- News
Just Keep Our Money
© politicalcartoons.com The government’s ever-evolving rescue of the financial sector has already demanded enormous sums, and President Obama’s economic stimulus package will require many billions more. While a stimulus View Details
- 10 Jul 2000
- Research & Ideas
The State of the Markets
and the United States: Dr. Werner G. Seifert, chairman of Deutsche Borse (the German Stock Exchange) and an architect of the planned merger between his Frankfurt-based organization and the London Stock Exchange; James L. Cochrane, senior... View Details
Keywords: by James E. Aisner
- Person Page
Media
Media
This lists media reports covering my firm dollarDEX Investments or me (or my colleagues), or columns written by me (or my colleagues). There are all... View Details
- 26 Nov 2019
- News
Collective Genius: Leading Innovation and Digital Transformation
the process—that you cannot plan the path to an innovation. Instead, you have to act your way there. Other key factors that encourage innovation are the vision leaders bring to the table and the sense of purpose that those within an... View Details
Charles Erwin Wilson
accommodate the growing demand for automobiles. His most notable accomplishments, however, were his achievements in labor relations, including his creation of an inflation-indexed wage and a uniform pension View Details
Keywords: Automotive & Aerospace
- 01 Apr 2020
- News
What My Time in Vietnam Taught Me About Dealing with Shortages
imagined deficiencies can resonate in the press and the public, agitate Congress, and alarm the commanders in the field. So the problem demanded constant, top-level attention. An Army major general was placed in charge, accurate and... View Details
- 01 Jun 2015
- News
The Military and the MBA: Richard Kondo (MBA 1999)
officer, blending military and private industry best practices. And I’m using my business skills to establish a Navy Strategic Planning service model—a kind of startup exploit—within the active-duty submarine force. View Details
- 01 Dec 2013
- News
Faculty Opinion: Making It Better
a key driver of innovation is necessity—truly the mother of invention. For example, in Brazil, Russia, and China, which have universal coverage, and in India, which does not, demand for health care far outstrips the state's ability to pay... View Details
- 01 Jun 2024
- News
Elevator Pitch: Bridging the Gap
Anas Aljumaily (MBA 2017) Elian Pres-Gurwits (MBA 2018) Cofounders, Gently Concept: Focused on urban markets, Gently is a last-mile delivery service that uses predictive analytics, electric trucks, and “nano-fulfillment” centers to provide sustainable, affordable... View Details
- 01 Jun 2014
- News
Liberal Smarts
talked to Mahindra about higher education, his passion for liberal arts, and his grand plans for an American-style university in India. What gap did you see in education that required this new school? In India, there is an insatiable need... View Details
- November 2017 (Revised November 2021)
- Case
Irene Rosenfeld at Mondelēz International: Crafting a Corporate Strategy
By: Raffaella Sadun, David J. Collis, Amram Migdal and Kerry Herman
The case focuses on Irene Rosenfeld’s tenure as CEO of the global snack food company Mondelēz International. Beginning in 2006, she had led the company through many acquisitions, including France’s LU Biscuit and British confectionery company Cadbury, before, in 2012,... View Details
Keywords: Snack Food; Snack; Global Snacking; Packaged Food; Consumer Packaged; Kraft Foods; Kraft; Agribusiness; Change; Change Management; Corporate Strategy; Transformation; Geography; Geographic Scope; Global Strategy; Leadership; Leadership Style; Leading Change; Management; Business or Company Management; Growth and Development Strategy; Management Style; Marketing; Brands and Branding; Demand and Consumers; Consumer Behavior; Organizational Change and Adaptation; Planning; Strategic Planning; Strategy; Food and Beverage Industry; Illinois
Sadun, Raffaella, David J. Collis, Amram Migdal, and Kerry Herman. "Irene Rosenfeld at Mondelēz International: Crafting a Corporate Strategy." Harvard Business School Case 718-403, November 2017. (Revised November 2021.)
- Portrait Project
Valerie Bockstette
I plan to build trampolines. Remember jumping on one as a kid - the more you jumped, the more support you got - and like magic - you rose higher and higher, as though you could bounce forever? I grew up on such a trampoline. No, my family... View Details
- 09 Mar 2023
- Blog Post
Port Esbjerg: Deploying Offshore Wind
dramatically over the next decade, and Port Esbjerg plans to maintain its position as a key player in this growing industry. Seeing the components up close Our hosts at Port Esbjerg arranged an exciting afternoon for us to witness a wide... View Details
- 16 Jul 2021
- Op-Ed
For Entrepreneurs, the Benefits of Slowing Down
with all the execution demands and details involved, it is hard to take the time to be creative. Take the time this summer to do some offsites (yes, in person!) and brainstorm with your teams regarding the nonlinear growth opportunities... View Details
Keywords: by Jeffrey Bussgang
- 13 Jan 2021
- News
Stress Test
there any precedent for the logistical demands of this moment? On a smaller scale, you can look to the holiday season. There’s always a lot of stuff to ship and a deadline for arrival. It happens every year, and it’s been getting worse... View Details
- 25 Jan 2018
- News
Investing in India’s Nonprofits to Overcome Poverty Sustainably
poverty for the long run. “We have about 385 million people in poverty in India. We have 50 percent of the poor in the world living in India. People don't really want to work into the nonprofit sector, while the demand for it is so high.... View Details
- 15 Mar 2022
- News
History’s Future
for the historic region, a plan that will include archeological exploration, ecological conservation, and economic development—all with a commitment to inclusivity. The old city of AlUla may be abandoned, but more than 40,000 people live... View Details