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- All HBS Web (829)
- Faculty Publications (133)
- 09 Oct 2019
- Research & Ideas
For Better Ideas, Bring the Right People to the Brainstorm
administration in the Strategy Unit at Harvard Business School, “whether that means talking to customers about where the pain points are or talking to clients about new opportunities.” Good entrepreneurs use these kinds of conversations... View Details
Keywords: by Michael Blanding
- 01 Dec 2015
- News
Case Study: Bionic Banking
sales will be your customers’ values, emotions, and cultural issues. I recommend you bring in 30-50 potential customers and test the sales proposition with them. Run those View Details
- 01 Mar 2019
- News
Case Study: Off to a Fine Art
all in, purchasing inventory at volume up front to enter the market with an abundance of options? Or should the company continue to take pieces on consignment, offering a limited assortment of plates and bowls to test the demands of the... View Details
Keywords: Jen McFarland Flint
- 23 Jul 2013
- First Look
First Look: July 23
Relationships Using CRM By: Avery, Jill, and Susan Fournier Abstract—With incidences in the 20%-25% range, the practice of firing customers has become increasingly attractive as firms try to maximize the lifetime value of their View Details
Keywords: Anna Secino
- 05 Mar 2001
- What Do You Think?
Fine Coupling: Can Human Resource Management Learn from Supply Chain Management?
will be the next logical step [in managing human resources]. I think it is win/win for employers and employees to move in this direction. The hard question is not really how can we modularize people — this can be done with testing and... View Details
Keywords: by James Heskett
- 24 Mar 2009
- First Look
First Look: March 24, 2009
economies. Consistent with the presence of network effects in IFRS adoption, we find that a country is more likely to adopt IFRS if other countries in its geographical region are IFRS adopters. (No PDF is available.) Cases & Course MaterialsBasic Techniques for... View Details
Keywords: Martha Lagace
- 19 Apr 2011
- First Look
First Look: April 19
process innovation, developing a framework for classifying innovations based on the complexity, interdependence, and customer impact of the underlying business process. I test the framework's predictions in... View Details
Keywords: Sean Silverthorne
- 21 May 2013
- First Look
First Look: May 21
based upon firm and agglomeration economy traits. We test our framework on the U.S. location choices of new manufacturing entrants between 1985 and 1994 and find that firms are far more attracted to skilled labor and specialized suppliers... View Details
Keywords: Sean Silverthorne
- 11 Apr 2017
- Blog Post
Why I Love My Job: Andrew Grochal on His Path to CarGurus
side of the business, working closely with each department across the entire company including sales, customer success, engineering and marketing. I lead a team of product managers and we all collaborate with engineering to prioritize... View Details
Keywords: Technology
- 01 Jun 2022
- News
Vision: Into the Breach
large, established carriers, which write policies to cover cyberattacks but do little to preempt them, At-Bay takes a preventive approach to cyber insurance. Before signing up a new policyholder, the company performs non-intrusive penetration View Details
Keywords: Alexander Gelfand
- 26 Jan 2016
- First Look
January 26, 2016
90th percentile of corruption are much lower across the board. We make progress towards causality through Granger-style tests and by considering periphery counties where effective tax policy is largely driven by bordering states. Finally,... View Details
Keywords: Sean Silverthorne
- Profile
Tuce Zengin Van den Eynde
says Tuce, “going from a huge company to one with just thirteen shops. You can see how everything is related: marketing, operations, government relations, finance.” Ultimately, Tuce’s team advised the stand operator, based on numerous View Details
- 01 Dec 2017
- News
Enhancing Students’ Cultural Intelligence
from throughout their first year to on-site, customer-related projects with companies around the world. Before their trip, Franklin’s six-person team tested their research methodology in interviews with Boston-area teens and parents.... View Details
- 15 Nov 2016
- News
Classroom Lessons Put Into Practice Abroad
accessible to new audiences, adapting company goals to accommodate consumer behavior. They outfitted a test truck and spread the word about its location via social media. The idea was enthusiastically embraced by View Details
- 04 Sep 2019
- News
Case Study: Up in the Air
process and convince companies to consider the human cloud? The Answers: Seems like a good mix of broad PR and market education, together with high-value customer selling, will be required. The incubators and startup competitions are... View Details
- 30 Oct 2005
- Research & Ideas
Tuning Jobs to Fit Your Company
customize products and respond to customers. Regional managers take responsibility for sales, product development, distribution, and manufacturing. As a consequence, the spans of control for managers back at the head office are relatively... View Details
Keywords: by Robert Simons
- 30 Jun 2015
- First Look
First Look: June 30, 2015
in support of eight things that great service leaders know and do. Great service leaders know that (1) leading a breakthrough service is different, and they take steps to ensure repeated memorable service encounters; (2) customers buy... View Details
Keywords: Carmen Nobel
- 01 Dec 2015
- News
Multimedia Simulation Provides Real-World Reality Check
four of these teams are then aggregated into an industry. Team members study data and collaborate on beer design, pricing, and packaging, as well as on decisions concerning manufacturing and marketing. After each round, reports are generated that include balance... View Details
- 01 Dec 2016
- News
Carving a Niche
Above: Faction athlete Candide Thovex racks up millions of YouTube views while inspiring others to face their fears and try new things. (photo by Christoffer Sjöström) Faction athletes test gear in extreme locations for day-to-day use.... View Details
Keywords: Julia Hanna
- 24 Sep 2024
- Research & Ideas
Why Small Businesses Deserve More Credit
study with Deniz Aydin, an assistant professor at Washington University in St. Louis’s Olin Business School. Test case in Turkey To test how small firms manage and use their debt, Aydin and Kim turned to... View Details