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- Faculty Publications (210)
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- All HBS Web (880)
- Faculty Publications (210)
- 03 Jul 2018
- First Look
New Research and Ideas, July 3, 2018
purchase and marketing contracts. Noble also worked with customers to secure supply contracts. Noble had a portfolio of 12,000 commodity contracts by the end of 2014. The contracts were measured at fair... View Details
Keywords: Dina Gerdeman
- 04 Feb 2022
- Blog Post
Learning from the Entrepreneurs-in-Residence as a Harvard MS/MBA Student
by going beyond quantitative measures to incorporate an emotional dimension. When I spoke with Matt Salzberg he explained the importance of seeking and interpreting feedback. Matt said that Blue Apron was born out of the thesis that every... View Details
- 03 Jan 2011
- Research & Ideas
Most Popular Articles of 2010
customers on social networks such as Facebook. Professor Mikolaj Jan Piskorski provides a fresh look into the interpersonal dynamics of these sites and offers guidance for approaching these tantalizing markets The 'Luxury Prime': How... View Details
Keywords: by Staff
- Web
Sustainable Business Strategy Course | HBS Online
can be a catalyst for system-level change in the face of significant global issues, such as climate change and income inequality Examine the broader environmental, political, and social landscape in which you operate, including the role of government, investors, and... View Details
- 12 Oct 2022
- Research & Ideas
When Design Enables Discrimination: Learning from Anti-Asian Bias on Airbnb
though they left host photos on the listing pages. In June 2020, Airbnb launched Project Lighthouse, a US-based research effort that aims to identify and measure bias involving names and photos to help the company create better policies,... View Details
- Web
HBS - Financials | Supplemental Financial Information
13,101 in fiscal 2021, a 20 percent increase over the prior year. The group also delivered virtual custom programs in a range of industries, piloting new delivery models that accommodated the needs of clients to reach large-scale... View Details
- Web
HBS - The year in Review
core activities of teaching, research, and disseminating ideas. Faculty and students alike embraced the custom technology that enabled teaching and learning both in the classroom and remotely. They were supported by hundreds of frontline... View Details
- 26 Nov 2001
- Op-Ed
Why Corporate Budgeting Needs To Be Fixed
performance—by legitimate means or, if push comes to shove, by illegitimate ones. If the measure is profits, for instance, she will have a strong incentive to increase the current year's earnings at the expense of next year's, either by... View Details
Keywords: by Michael C. Jensen
- Web
HBS - Financials | Supplemental Financial Information
an increase of more than 20 percent compared with fiscal 2022. Executive Education also delivered custom programs to more than 4,500 participants, onboarding 23 new clients across a diverse mix of industries. Internationally, the group... View Details
- 15 Oct 2007
- Research & Ideas
Businesses Beware: The World Is Not Flat
But when I began to research a broader range of measures including investment, phone calls, tourism, and immigration, I found that, surprisingly, the average extent of globalization is only 10 percent. For example, for every dollar of... View Details
Keywords: by Martha Lagace
- Web
2024 Reunion Presentations - Alumni
philanthropy. Conducting Business Experimentation Professor Benjamin Roth + More Info - Slides – Less Info - Slides This interactive lecture will introduce the tools of randomized experimentation (A/B tests, RCTs, etc.) for both measuring... View Details
- 21 Apr 2021
- Research & Ideas
The Pandemic Conversations That Leaders Need to Have Now
What will change about how they do their work? What are the key priorities now? Who needs to do what? You might not be able to make predictions, but you can still offer informed interpretations, that is, why certain measures are sensible... View Details
- 13 Oct 2009
- Research & Ideas
7 Lessons for Navigating the Storm
establish long-term compensation practices that reward sustainable gains. How can you recreate your company's image to be the emerging leader that understands customer needs in the new environment? Step 7: Develop rigorous execution... View Details
Keywords: by Martha Lagace
- 25 Mar 2015
- HBS Case
Tate’s Digital Makeover Transforms the Traditional Museum
can be tracked through clicks, page views, and time on the site, as well as through a host of other metrics. But, says Avery, "there is often still not a direct link to the type of customer behavior we want to measure, such as ticket... View Details
- 13 Apr 2021
- Book
How Inclusive Managers Create Glass-Shattering Organizations
raises. Review the outcomes of promotion and compensation decisions by race, gender, and other identity characteristics. Retention. Track attrition and tenure by gender. Combat flexibility stigma by focusing on measurable aspects of... View Details
Keywords: by Kristen Senz
- 01 Feb 2002
- News
It's academic. (Not!)
of 732. Once they clear the formidable hurdle of admission, some 89 students in the programs receive a level of backing and resources for field research that sets HBS apart, thanks in large measure to alumni generosity. "There's an... View Details
- 02 Jul 2013
- First Look
First Look: July 2
characteristics, such as risk aversion and talent; firm characteristics, such as ownership; detailed measures of managerial practices relative to incentives, dismissals, and promotions; and measurable... View Details
Keywords: Anna Secino
- 06 Aug 2019
- Cold Call Podcast
Super Bowl Ads Sell Products, but Do They Sell Brands?
managers to think about what they want to get out of this. And how do I measure the success of it? Do I want brand awareness? Do I want to drive sales? Do I want to drive conversation on social media? Those are all worthy goals, but... View Details
- 21 Mar 2004
- Research & Ideas
Loyalty: Don’t Give Away the Store
Frequent shopping programs that reward customers with discounts or other perks are commonplace in grocery stores, but many are not as effective in influencing buying behavior as they could be, argues HBS professor Rajiv Lal. "The... View Details
- 09 Feb 2012
- Sharpening Your Skills
Sharpening Your Skills: Online Marketing
Questions To Be Answered: What's the strategy for managing consumer reviews on my site? Do people watch online video ads?. How can I get more out of my customer loyalty campaign? Are online coupon programs like Groupon effective? What's... View Details