Publications

SSRN

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01 Oct 2021
News

As SpaceX's Starlink Ramps Up, So Could Light Pollution

Video

HBS Alumni for Social Impact - Where Does Higher Education Go From Here?

Teaching Interest

Overview

Since coming to HBS, my teaching interests have centered around the intersection of science and business: entrepreneurship, management, and strategy. More recently, i have become more engaged in considering the emergence of new university models for the translation... View Details

Keywords: Science Business; Biotechnology; Pharmaceuticals; Innovation

March 1995 (Revised April 1995)
Case

UAL Corporation

By: Stuart C. Gilson and Jeremy Cott

In the largest attempted employee-buyout in history, a large U.S. commercial airline seeks substantial wage concessions from its employees in return for 53% stake in the airline's commmon stock and guaranteed seats on the board of directors. Management must convince... View Details

Keywords: Restructuring; Corporate Governance; Labor; Wages; Management Teams; Employee Ownership; Business and Shareholder Relations; Strategy; Value; United States

27 Sep 2015
News

Pharma gives drug development the Hollywood treatment

04 May 2012
News

How McDonald’s Came Back Bigger Than Ever

08 Apr 2022
News

Professor Regina Herzlinger: Innovating

July 2024 (Revised December 2024)
Background Note

District Heating: An Overview

By: Willy Shih and Michael W. Toffel

This note provides an overview of district heating: systems in which central plants generate heat that is conveyed by steam or water through a set of insulated pipes to send heat to residential and/or commercial buildings. It describes key elements of the system (heat... View Details

Keywords: Decarbonization; Energy Efficiency; Energy Storage; Energy Transmission; Construction; Energy; Buildings and Facilities; Governing Rules, Regulations, and Reforms; Climate Change; Operations; Energy Industry; Denmark; Europe; United States

June 2015
Case

The Coca-Cola Company's Case for Creative Transformation

By: Thales S. Teixeira and Elizabeth Anne Watkins

In 2013, the Coca-Cola Company was awarded Creative Marketer of the Year by the Cannes Lions Festival (known as the "Oscar of Advertising") for the first time ever in history and nearly 50 years after the Festival's inception. Just one year before that, Jonathan... View Details

Keywords: Attention Economics; Creating Connections; Digital Marketing; Marketing Innovations; Social Networks; Advertising Content; Networked Brand; Beverage Industry; Coca-Cola; Digital Innovation; Digital Transition; Marketing; Marketing Communications; Innovation Strategy; Social and Collaborative Networks; Advertising; Creativity; Consumer Products Industry

18 Sep 2007
First Look

First Look: September 18, 2007

and Brooke Barton, 309-320. John Wiley & Sons, Inc., 2007 Abstract After thirty years of development, commercial microfinance in the developing world—the provision of financial services to low income populations on a... View Details

Keywords: Martha Lagace

24 May 2019
News

Reporter’s Phablet: CIOs Set the Digital Agenda

12 Feb 2018
News

On infrastructure, Donald Trump has a math problem

06 Sep 2006
Lessons from the Classroom

Mixing Students and Scientists in the Classroom

His second-year elective, Commercializing Science and High Technology, is designed to attract business, science, engineering, law, and medical students from across the University. Deborah Blagg: What is it like to teach a course where the... View Details

Keywords: by Deborah Blagg; Education

March 2019 (Revised July 2021)
Case

Waymo LLC

By: John R. Wells and Benjamin Weinstock

On December 5, 2018, Waymo LLC, a subsidiary of Alphabet Inc., launched the United States’ first commercial driverless-car ride-hailing service (Waymo One), based in Phoenix, Arizona. As with other ride-hailing services such as Uber and Lyft, Waymo One riders... View Details

December 1998 (Revised March 1999)
Case

Disruptive Technology a Heartbeat Away: Ecton, Inc.

By: Clayton M. Christensen and Edward G Cape

Describes an innovating start-up company with a disruptive technology to the large, expensive echocardiography machines that leading cardiologists use to create images of heart functions for diagnostic purposes. Ecton's machine is small, cheap, portable, and can't... View Details

Keywords: Business Startups; Disruption; Machinery and Machining; Entrepreneurship; Innovation and Invention; Marketing; Product; Commercialization; Technology; Medical Devices and Supplies Industry

April 2014
Article

Can an 'Ethical' Bank Support Guns and Fracking?

By: Christopher Marquis and Juan Almandoz

A case study is presented on business ethics and bank management. The situation facing the president of a community bank established to operate as a green business and to consider ethical issues of bank loans when it is considering an application for a large commercial... View Details

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January 2014 (Revised January 2017)
Supplement

Nivea (B)

By: Karim R. Lakhani, Johann Fuller, Volker Bilgram and Greta Friar

This supplementary case follows up on an innovative R&D approach by Beiersdorf,a skin care and cosmetics company. The case relates what happened to the product launched by Beiersdorf, to its Nivea line, following the events of the A case, and how the commercial success... View Details

Keywords: Innovation; Innovation Management; Marketing; Innovation Strategy; Innovation and Management; Research and Development; Product Design; Collaborative Innovation and Invention; Beauty and Cosmetics Industry; Consumer Products Industry