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  • All HBS Web  (886)
    • News  (131)
    • Research  (698)
    • Events  (2)
    • Multimedia  (1)
  • Faculty Publications  (261)

Show Results For

  • All HBS Web  (886)
    • News  (131)
    • Research  (698)
    • Events  (2)
    • Multimedia  (1)
  • Faculty Publications  (261)
← Page 22 of 886 Results →
  • 23 Oct 2012
  • First Look

First Look: October 23

(forthcoming) Abstract Competition among firms yields many benefits but can also encourage firms to engage in corrupt or unethical activities. We argue that competition can lead organizations to provide services that customers demand but that violate government... View Details
Keywords: Sean Silverthorne
  • April 2010
  • Case

A Giant Among Women

By: Willy C. Shih, Ethan S Bernstein, Maly Hout Bernstein, Jyun-Cheng Wang and Yi-Ling Wei
Few CEOs successfully manage the evolution of their companies from OEM outsourcer to branded manufacturer to expert consumer marketer as well as Tony Lo, CEO of Giant Manufacturing Co. Ltd., now the largest bicycle manufacturer in the world. In the mid-1980s, Giant... View Details
Keywords: Consumer Behavior; Customer Focus and Relationships; Global Strategy; Gender; Customer Satisfaction; Product Development; Bicycle Industry; Taiwan
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Shih, Willy C., Ethan S. Bernstein, Maly Hout Bernstein, Jyun-Cheng Wang, and Yi-Ling Wei. "A Giant Among Women." Harvard Business School Case 610-096, April 2010.
  • 26 Nov 2001
  • Op-Ed

Why Corporate Budgeting Needs To Be Fixed

exceeding. But the price for his little white lie was extremely high: The company based its demand planning on his sales forecast and consequently ran out of its core product in one of its largest markets at the height of the holiday... View Details
Keywords: by Michael C. Jensen

    Arthur Schleifer

    Keywords: automotive; computer; consumer products; financial services; grocery; insurance industry; manufacturing; marketing industry; restaurant; retailing; software; tire; tobacco; wine
    • 10 Apr 2012
    • First Look

    First Look: April 10

    Galinsky Publication:Organizational Behavior and Human Decision Processes (forthcoming) Abstract In four studies employing multiple manipulations of psychological closeness, we found that feeling connected to another individual who... View Details
    Keywords: Carmen Nobel
    • 06 Sep 2004
    • Research & Ideas

    The Innovator’s Battle Plan

    cramming is occurring? When companies spend a lot of money fixing product deficiencies, they may be cramming. Large charges or expenses to integrate an acquisition are a good tip-off. Another sign is when companies must convince customers to change their View Details
    Keywords: by Clayton M. Christensen, Scott D. Anthony & Erik A. Roth
    • 13 Nov 2019
    • Research & Ideas

    Don't Turn Your Marketing Function Over to AI Just Yet

    how new products or services would perform at various prices or with different characteristics. The machine learning algorithms that might power such a device are, at least for now, incapable of producing such promising results. But what... View Details
    Keywords: by Kristen Senz
    • 20 Oct 2011
    • Research & Ideas

    Getting the Marketing Mix Right

    the right mix between them—the ideal brew needed to achieve sales and market share goals. The trick is that each marketing effort affects consumer behavior in different ways, and also prompts different types of responses from competitors.... View Details
    Keywords: by Dina Gerdeman
    • 18 Feb 2019
    • Book

    What’s Really Disrupting Business? It’s Not Technology

    similar amounts of technology. The common pattern was that the majority of customers in those markets had changing needs and wants, and their behavior was changing. Kost: Many of the companies you’ve studied gained a foothold in the... View Details
    Keywords: by Danielle Kost; Beauty & Cosmetics; Insurance; Service; Retail
    • 29 Jan 2021
    • Op-Ed

    How Influencers, Celebrities, and FOMO Can Win Over Vaccine Skeptics

    be classified into five segments: innovators, early adopters, early majority, late majority, and laggards. Each of the five segments has its own behavioral and demographic characteristics, with varying levels of uncertainty about the... View Details
    Keywords: by Rohit Deshpandé, Ofer Mintz, and Imran S. Currim
    • 01 Sep 2023
    • News

    Alumni and Faculty Books

    industry veteran Manisha Thakor candidly shares how she overcame toxic behaviors around work, money, and prestige that had threatened her relationships, her health, and her career. She then shares the inspiring stories of individuals from... View Details
    • 19 Sep 2016
    • Research & Ideas

    Why Isn't Business Research More Relevant to Business Practitioners?

    manufacturing and engineering firm, before pursuing a full-time career in academia.) That all takes time, of course, but Toffel argues that it’s time well spent. “Given the substantial time we already invest in any research project, a few days of due diligence does not... View Details
    Keywords: by Carmen Nobel; Education
    • 04 Nov 2013
    • Research & Ideas

    The Real Cost of Bribery

    existent. "Bribery is a global phenomenon, and people engage in this type of behavior all over the world," Serafeim says. "There are different magnitudes and different extents of bribery, but everywhere in the world you can... View Details
    Keywords: by Carmen Nobel
    • Web

    Entrepreneurial Management Awards & Honors - Faculty & Research

    Innovation Policy (Sci-SIP) Award for Assessing the Impact of Non-Practicing Entities on U.S. Innovation with Umit Gurun, Scott Kominers, 2015–2021. Lauren H. Cohen : Recipient of a 2021 Top Cited Article Award from Wiley Publishing for Lazy View Details
    • Web

    Frequently Asked Questions | HBS Online

    there a discount offered for completing multiple courses? Yes. If you’re a new HBS Online learner, you’ll pay full price for your first course and then receive a 30-percent past participant discount off your second and third course. Why... View Details
    • Article

    Investor Sentiment in the Stock Market

    By: Malcolm Baker and Jeffrey Wurgler
    We examine how investor sentiment affects the cross-section of stock returns. Theory predicts that a broad wave of sentiment will disproportionately affect stocks whose valuations are highly subjective and are difficult to arbitrage. We test this prediction by... View Details
    Keywords: Financial Markets; Stocks; Investment Return; Valuation; Forecasting and Prediction; Volatility; Price; Risk and Uncertainty; Behavioral Finance
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    Baker, Malcolm, and Jeffrey Wurgler. "Investor Sentiment in the Stock Market." Journal of Economic Perspectives 21, no. 2 (Spring 2007): 129–151.
    • 24 Jul 2012
    • First Look

    First Look: July 24

    cross-national data for 32 countries, and controlling for per capita GDP, income inequality, and other factors. Countries that had higher rates of tipping behavior tended to have higher rates of corruption. We suggest that this surprising... View Details
    Keywords: Sean Silverthorne
    • 23 Apr 2018
    • Research & Ideas

    Sponsorship Programs Could Actually Widen the Gender Gap

    suggests that key aspects of sponsorship actually benefit men more than women. Relative interests and a collaborative experiment Baldiga worked in the professional services industry—as an audit manager at Price Waterhouse—for several... View Details
    Keywords: by Carmen Nobel
    • 12 Nov 2021
    • News

    Alumni Business Leaders on Confronting the Climate Change Challenge

    lasting change. Anything short of definitive action will be too little, too late. It is time we rethink incentives to drive desired behaviors and intended outcomes. It is now clear that we must price in... View Details
    • Web

    2024 Reunion Presentations - Alumni

    behavior of others. In his book Complicit, Professor Max Bazerman offers strategies for recognizing and avoiding the psychological and other traps that lead us to ignore, condone, or actively support wrongdoing in our businesses,... View Details
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