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  • November 2010 (Revised October 2011)
  • Case

Oriflame S.A. (A)

By: David F. Hawkins, Karol Misztal and Daniela Beyersdorfer
A direct-selling cosmetics company involved in emerging markets exhibits significant foreign exchange risk exposure and profitability swings in the wake of the 2008 financial crisis. Students must review the company's use of derivative instruments and other hedging... View Details
Keywords: Accounting; Financial Crisis; Currency Exchange Rate; Financial Strategy; Investment; Management Analysis, Tools, and Techniques; Risk Management; Emerging Markets; Beauty and Cosmetics Industry
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  • October 2006 (Revised March 2007)
  • Case

The ColorMatch Hair Color System

By: Clayton M. Christensen and Matthew Beecher
Describes the challenge of finding the right market for a product. View Details
Keywords: Decision Choices and Conditions; Innovation and Invention; Markets; Product; Beauty and Cosmetics Industry
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  • February 2001 (Revised September 2002)
  • Teaching Note

Estee Lauder and the Market for Prestige Cosmetics TN

By: Nancy F. Koehn
Teaching Note for (4-801-362). View Details
Keywords: Beauty and Cosmetics Industry; United States
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  • September 1993 (Revised June 2009)
  • Case

Mary Kay Cosmetics: Asian Market Entry (A)

By: John A. Quelch
In February 1993, Curran Dandurand, senior vice president of Mary Kay Cosmetics Inc.'s global marketing group, was reflecting on the company's international operations. Mary Kay Cosmetics Inc. products had been sold outside the United States for over 15 years, but by... View Details
Keywords: Globalized Firms and Management; Market Entry and Exit; Operations; Sales; Beauty and Cosmetics Industry; Asia
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  • July 1977 (Revised February 1978)
  • Case

Rose Milk

By: Stephen A. Greyser
Keywords: Advertising; Beauty and Cosmetics Industry
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  • Profile

Shawn Tuli

in a beautiful environment HBS stood out for Shawn because, “I wanted to experience different frameworks and ways of doing business, to which the case method lends itself very well. Overall, the school has an amazing faculty and... View Details
  • 17 Nov 2016
  • News

Rent the Runway Sets Up Shop at Neiman Marcus

(WSJ photo illustration) (WSJ photo illustration) The online fashion innovator Rent the Runway—brainchild of Jennifer Hyman and Jennifer Fleiss (both MBA 2009)—is continuing to go brick-and-mortar. The Wall Street Journal details the new partnership between the... View Details
  • 24 Nov 2021
  • Blog Post

What Are You Grateful For?

excitement. Christian: A beautiful fall in Boston – we have been out running or walking in mid-November! Also, getting to know my section through personal and powerful MyTakes. Sathvik: The amazing people of Section J, who have become my... View Details
  • Portrait Project

Monica Gupta Adractas

Harvard's beautiful white steeples. My life... I hope my life will embody the multiplier effect, which, in economics, occurs when a dollar in spending has a disproportionate effect on aggregate demand. Instead of mere spending, I hope to... View Details
  • Portrait Project

David Reinke

I plan to continue to laugh and play with my beautiful Michele, the woman with the blue eyes and the crazy curly brown hair, the girl I have loved since before I knew her. I plan to have lots and lots of children – well, at least two – to... View Details
  • Portrait Project

Astghik Poladyan

one beautiful concept: harmony. Many non-musicians perceive harmony as peace, but it is so much more. Harmony is combining notes simultaneously to create something beautiful, inspiring, powerful, rich, unique, emotional It is impossible... View Details
  • 15 Feb 2022
  • News

The Alumnae Entrepreneur Behind Mary J. Blige’s Super Bowl Locks

wrote in Inc.com. “Despite what I was juggling in my personal life, fitting in those 207 miles was just a part of the routine.” Those long trips, though, sparked an idea, she notes in the piece. “I wanted to create something that would allow women to save time on View Details
  • Portrait Project

Una Kim

people... to explore their boundaries and discover their core. to see beauty and worth in all beings including themselves. to be ordinary and extraordinary. to believe that change is possible and to pursue it. ...to become leaders. I will... View Details
  • Portrait Project

Athena Ko

polishing rough situations to reveal the beauty inside. I will soothe the anxious men who come to me for engagement rings. I will mentor difficult underprivileged children even when they spit at me out of frustration. I will bear the... View Details
  • Portrait Project

Jason George

always been trivial. I will seek the elemental beauty in life and orient myself accordingly, because I know it can be done. Somehow, some way, I will live worthy of this heritage. View Details
  • Portrait Project

Foluke Otudeko

the best that I can be in all the roles of my life: a great wife, mum, daughter, sister, friend, employee, employer and citizen. I ask the world I ask you .to close your eyes and see Africa one day making beautiful music. No longer a... View Details
  • Portrait Project

Ian McLean

believe cancer was fatal. I wish to hear laughter in my classroom when I remind students of how serious and pretentious they were on their oh-so-important first day of university. I want to make my wife laugh as we lazily watch the sunset from a newly climbed mountain... View Details
  • 01 Jun 2000
  • News

A Canadian Hero

Describing him as a "brilliant entrepreneur, a distinguished son of Harvard, a beautiful friend, a remarkable man, a committed citizen, and a proud Canadian," the HBS Club of Toronto honored Gerald W. Schwartz (MBA '70) at a gala dinner... View Details
  • 24 Apr 2014
  • News

Changing the way the world sees Africa

continent’s 54 nations focusing on current events, business, travel, arts, and culture. “When people have unbiased information about Africa,” says Clarke, “they appreciate the ingenuity, beauty and culture of this continent of a billion... View Details
  • August 2020 (Revised January 2021)
  • Supplement

Facelift at Olay (B)

By: Sunil Gupta, Rajiv Lal and Olivia Hull
This supplement to Facelift at Olay (A) explains the major steps Procter & Gamble’s skincare brand Olay took to reverse several years of declining sales. View Details
Keywords: Advertising; Advertising Campaigns; Demographics; Age; Brands and Branding; Marketing Channels; Competitive Strategy; Competitive Advantage; Digital Marketing; Transformation; Marketing Strategy; Social Marketing; Beauty and Cosmetics Industry; United States; Ohio
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