Publications

May 2010
Supplement

Alpen Bank: Launching the Credit Card in Romania, Student Spreadsheet Supplement (Brief Case)

By: V. Kasturi Rangan and Sunru Yong

Keywords: Consumer Credit; International Business; International Marketing; Product Introduction; Service Management; Product Positioning; Credit Cards; Marketing Strategy; Service Operations; Product Launch; Globalized Markets and Industries; Financial Services Industry; Romania

November 2007 (Revised March 2014)
Case

Excerpts from Interview with Jim Triandiflou, Founder of Ockham Technologies

By: Noam Wasserman

Describes the issues facing a founder-CEO regarding building a board, assembling an executive team, managing tension between co-founders, and outsourcing system development work. The abridged version does not include the introduction and final sections of the full case... View Details

Keywords: Entrepreneurship; Governing and Advisory Boards; Job Cuts and Outsourcing; Management Teams; Managerial Roles; Conflict Management

25 Oct 2011
First Look

First Look: October 25

both longs and shorts following losses and a weaker tendency to add risk following gains. By differentiating between position level, portfolio level, and aggregate cross-portfolio losses in currency investments, we demonstrate that this... View Details

Keywords: Sean Silverthorne

01 Sep 2011
News

Center Stage

the social sector, has resulted in the placement of numerous HBS Social Enterprise Summer Fellows and yearlong Leadership Fellows in positions at Lincoln Center. View Details

Keywords: Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment

20 Mar 2019
Research & Ideas

Gender-Diverse Companies Thrive Only Where Diversity is Embraced

Do gender-diverse companies make more money than businesses run primarily by men? If research says they perform better, that could bolster the argument that women should have more access to top positions in organizations. But previous... View Details

Keywords: by Sean Silverthorne

Web

2+2 Application Process | MBA

position in the public, private, or nonprofit sector before enrolling at HBS. 2+2 Brochure (PDF) 2+2 Application Guide (PDF) Eligibility If you are in your final year of study, you are eligible to apply in the current application cycle.... View Details

April 2022
Case

Marsha Simms: Trailblazer in Corporate Law

By: Robin Ely, Boris Groysberg, Colleen Ammerman and Olivia Hull

Follows the journey of lawyer Marsha Simms from her childhood in racially-segregated St. Louis to the upper echelons of the New York legal community. Describes her education, career choices, accomplishments, and setbacks. Highlights significant moments such as her... View Details

January 2022 (Revised February 2022)
Case

Introducing EVA at ISS: A Better Way to Evaluate CEO Performance and Compensation?

By: Jonas Heese, Charles C.Y. Wang and James Weber

In early 2019, Anthony Campagna, the global director of fundamental research at ISS EVA, a unit of the proxy advisory firm Institutional Shareholder Services (ISS), was preparing to release ISS's analyses of public company performance and CEO compensation ahead of Say... View Details

Keywords: Jobs and Positions; Compensation and Benefits; Performance; Performance Productivity; Measurement and Metrics; Analytics and Data Science; Value; Business or Company Management; Performance Evaluation; Business and Shareholder Relations

October 2003 (Revised February 2004)
Case

Strategic Inflection: TiVo in 2003 (A)

By: David B. Yoffie, Pai-Ling Yin and Christina L. Darwall

Mike Ramsey, TiVo's CEO, must decide on which direction to build the company. Facing an onslaught of new competitors, a huge opportunity in the cable industry, and the possibility of becoming the new "user interface" for TV entertainment, Ramsey must balance the... View Details

Keywords: Television Entertainment; Profit; Product Positioning; Standards; Opportunities; Commercialization; Competition; Technology Adoption; Entertainment and Recreation Industry

July 2002
Case

Introducing ... The XFL!

By: Susan M. Fournier, Stephen A. Greyser and Seth Schulman

When the XFL professional football league debuted on February 3, 2001, it generated a Nielsen rating of 10.1, higher than any nationally televised program in a Saturday evening time slot. The next week, ratings plummeted, and by week nine the XFL game earned the title... View Details

Keywords: Advertising; Forecasting and Prediction; Product Positioning; Consumer Behavior; Product Development; Culture; Commercialization

March 2000 (Revised April 2001)
Case

Menem and the Populist Tradition in Argentina

By: Rafael M. Di Tella and Eliseo Neuman

Argentina has flourished under a fixed exchange rate system, yet there are large income and employment fluctuations. The social cost of unemployment is threatening the viability of the economic model. Building a welfare state is one alternative, but this may be a... View Details

Keywords: History; Governance; Job Cuts and Outsourcing; Employment; Currency Exchange Rate; Welfare; Government Administration; Government and Politics; Argentina