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(6,892)
- News (1,269)
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- Faculty Publications (3,066)
Show Results For
- All HBS Web
(6,892)
- News (1,269)
- Research (4,434)
- Events (116)
- Multimedia (73)
- Faculty Publications (3,066)
- 2018
- Working Paper
What Is Your Problem? The Importance of ‘Problem Storming’ for Crossing Knowledge Boundaries
By: Hila Lifshitz - Assaf
In this study, I focus on the emergent processes and practices enacted when using crowdsourcing to solve R&D problems that experts are challenged with. While the literature on crowdsourcing focuses on the online process, this study looks at the full process that takes... View Details
- 2006
- Working Paper
The Value of a 'Free' Customer
By: Sunil Gupta, Carl F. Mela and Jose M. Vidal-Sanz
Central to a firm's growth and marketing policy is the revenus and profit potential of its customer assets. As a result, there has been a recent proliferation of work regarding customer lifetime value. However, extant research in this area is silent regarding how to... View Details
Gupta, Sunil, Carl F. Mela, and Jose M. Vidal-Sanz. "The Value of a 'Free' Customer." Harvard Business School Working Paper, No. 07-035, December 2006.
- 11 Apr 2016
- HBS Seminar
Pian Shu, Harvard Business School
- 05 Sep 2018
- Research & Ideas
The Hidden Benefit of Giving Back to Open Source Software
Contributing: Gaining Competitive Advantage Through Contribution to Crowdsourced Public Goods, published in the journal Organization Science, Nagle interviewed technology professionals and examined data from the Linux Foundation on... View Details
- 28 Mar 2024
- Blog Post
IFC India: RMZ EcoWorld
includes materials, like steel and cement, as well as energy to support the building process. RMZ has a target to reduce embodied carbon by 44% in new developments, but they expressed that the path to this goal is complicated by lack of View Details
- Research Summary
Current working papers
Organizational restructuring: the influence of formal and informal structure on tie formation. This paper considers how changes in formal structure and a key element of informal structure – the embeddedness of employee... View Details
- 29 Aug 2023
- News
Helping Consumers Decarbonize their Purchases
Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Hi, this is Dan Morrell, host of Skydeck. In this episode, we’re going to be highlighting an episode of another HBS podcast: Climate Rising, which focuses on what businesses are doing, can do, and should do... View Details
- 20 Oct 2011
- Research & Ideas
Getting the Marketing Mix Right
individual-level choice behavior to be recovered from the data," according to the researchers. The team tested the new model by looking at the marketing of prescription drugs, namely, statins, used to lower cholesterol levels in people at risk for cardiovascular... View Details
Keywords: by Dina Gerdeman
- 19 Sep 2016
- Research & Ideas
Why Isn't Business Research More Relevant to Business Practitioners?
including proprietary data that has never been shared with scholars before and can lead to novel lines of inquiry.” Harvard Business School’s Michael Toffel. “This is my soapbox message to academics: be more relevant,” he says. Toffel,... View Details
- 09 Apr 2014
- Working Paper Summaries
Visualizing and Measuring Software Portfolio Architectures: A Flexibility Analysis
- Research Summary
Designing Productive Zones of Privacy
A common theme that integrates my research and course development is how increasingly transparent workplaces can improve productivity and performance by putting up certain boundaries to observation. While the research above empirically and theoretically explores the... View Details
- Research Summary
Wearing a Red Hat ¨C The Impact of Activist Industrial Policy on Software Development in China
The idea that the government should steer economic development by strategically hand-picking and managing certain industries is controversial but appeals to many developing countries that are eager to upgrade their industries. In this paper, I study China's recent... View Details
- August 2019
- Article
When and How to Diversify—A Multicategory Utility Model for Personalized Content Recommendation
By: Yicheng Song, Nachiketa Sahoo and Elie Ofek
Sometimes we desire change, a break from the same or an opportunity to fulfill different aspects of our needs. Noting that consumers seek variety, several approaches have been developed to diversify items recommended by personalized recommender systems. However,... View Details
Keywords: Recommender Systems; Personalization; Recommendation Diversity; Variety Seeking; Collaborative Filtering; Consumer Utility Models; Digital Media; Clickstream Analysis; Learning-to-rank; Consumer Behavior; Media; Customization and Personalization; Strategy; Mathematical Methods
Song, Yicheng, Nachiketa Sahoo, and Elie Ofek. "When and How to Diversify—A Multicategory Utility Model for Personalized Content Recommendation." Management Science 65, no. 8 (August 2019): 3737–3757.
- 26 Mar 2014
- HBS Seminar
Brian Kahin, MIT
- 16 May 2013
- HBS Seminar
Robert Gierkink, Chairman, Datalogix
- 04 Apr 2012
- Research & Ideas
When Founders Recruit Friends and Family as Investors
thoughtfully and purposefully. Every founder should read it—and take the time to digest its rich data and lessons." In this excerpt from Chapter 9, Wasserman discusses the advantages and disadvantages of a common but risky practice... View Details
Keywords: by Noam Wasserman
- 04 Feb 2013
- Research & Ideas
Are the Big Four Audit Firms Too Big to Fail?
standards by two experienced accounting professionals who were blind to the study's objectives. Overall, the results fail to support the proposition that the biggest auditors increasingly consider themselves too big to fail. Rather, the View Details
- Research Summary
Overview
Grant uses a combination of laboratory and field experiments to harness consumers' cognitive and affective resources to increase their well-being. Consumers make countless daily decisions in the pursuit of happiness -- whether and how to spend or save their money, what... View Details
- 22 Aug 2012
- Working Paper Summaries
Key Drivers of Successful Implementation of an Employee Suggestion-Driven Improvement Program
- June 2020
- Teaching Note
Understanding the Brand Equity of Nestlé Crunch Bar
By: Jill Avery and Gerald Zaltman
Teaching Note for HBS Case Nos. 519-061 and 519-062. In early 2018, Nestlé announced the sale of its U.S. candy-making division and a select collection of twenty of its confectionery brands, including the Nestlé Crunch Bar, to Ferrero SpA for $2.8 billion. Under the... View Details