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  • September 1999 (Revised April 2000)
  • Case

Novell: World's Largest Network Software Company

By: Richard L. Nolan
After phenomenal growth and market leadership in networking, founder and CEO Ray Noorda made a frontal assault on Microsoft's core strengths. In 1994, Noorda spend over $1.5 billion acquiring companies such as WordPerfect to combat Microsoft Word, products such as... View Details
Keywords: Information Infrastructure; Applications and Software; Competition; Internet and the Web; Strategic Planning; Corporate Strategy; Information Technology Industry
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Nolan, Richard L. "Novell: World's Largest Network Software Company." Harvard Business School Case 300-038, September 1999. (Revised April 2000.)
  • June 1998 (Revised April 2000)
  • Case

GM Powertrain

By: Amy C. Edmondson and Mikelle Eastley
Discusses a young MBA plant manager who is improving the operations of a small General Motors components plant in Fredericksburg, Virginia. At 29 years old, Joe Hinrichs is the youngest plant manager at GM, and in his new assignment, he is faced with the daunting... View Details
Keywords: Service Operations; Labor Unions; Problems and Challenges; Technological Innovation; Change Management; Machinery and Machining; Manufacturing Industry; Auto Industry; United States
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Edmondson, Amy C., and Mikelle Eastley. "GM Powertrain." Harvard Business School Case 698-008, June 1998. (Revised April 2000.)
  • 22 Apr 2015
  • HBS Seminar

Riitta Katila, Stanford School of Engineering

    Do Experts or Collective Intelligence Write with More Bias? Evidence from Encyclopædia Britannica and Wikipedia

    Organizations today can use both crowds and experts to produce knowledge. While prior work compares the accuracy of crowd-produced and expert-produced knowledge, we compare bias in these two models in the context of contested knowledge, which involves subjective,... View Details
    • 08 Oct 2020
    • Research & Ideas

    Keep Your Weary Workers Engaged and Motivated

    motivated, to find meaning at work during this crisis. Research by Harvard Business School Dean Nitin Nohria and colleagues suggests that people are guided by four basic emotional needs, or drives, that are the product of our common... View Details
    Keywords: by Boris Groysberg and Robin Abrahams
    • Web

    HBS - The year in Review

    the world. The pandemic necessitated a complete pause in 2020 and 2021. In 2022, FGI resumed in 15 locations in the United States, and in 2023, more than 1,000 students traveled to 15 global locations to work with project partners on new View Details
    • November 2010 (Revised June 2011)
    • Case

    La Fageda

    By: Ramon Casadesus-Masanell, Joan Enric Ricart and Jordan Mitchell
    La Fageda is a manufacturer of high-quality, naturally-made yogurts in northern Catalonia, Spain. La Fageda is substantially different from its main competitors such as multinational Danone in that it is a 270-person workers' cooperative with 60 percent of its... View Details
    Keywords: Agribusiness; Business Model; Production; Cooperative Ownership; Quality; Competition; Agriculture and Agribusiness Industry; Spain
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    Casadesus-Masanell, Ramon, Joan Enric Ricart, and Jordan Mitchell. "La Fageda." Harvard Business School Case 711-452, November 2010. (Revised June 2011.)
    • Article

    Competition for Scarce Resources

    By: Peter Eso, Volker Nocke and Lucy White
    We model a downstream industry where firms compete to buy capacity in an upstream market that allocates capacity efficiently. Although downstream firms have symmetric production technologies, we show that industry structure is symmetric only if capacity is sufficiently... View Details
    Keywords: Competitive Strategy; Natural Environment; Technology; Production; Business Cycles; Forecasting and Prediction; Cost; Demand and Consumers; Industry Structures; Performance Capacity
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    Eso, Peter, Volker Nocke, and Lucy White. "Competition for Scarce Resources." RAND Journal of Economics 41, no. 3 (Fall 2010): 524–548.

      Richard L. Nolan

      Professor Nolan earned his B.A. from the University of Washington in Production and Operations Research in 1962, and his M.B.A and Ph.D. in 1963 and 1966, respectively. Upon graduation in 1966, he joined Boeing Commercial Airplane Company as an Information... View Details

      Keywords: aerospace; information technology industry; internet
      • July 2023
      • Case

      DayTwo: Going to Market with Gut Microbiome (Abridged)

      By: Ayelet Israeli
      DayTwo is a young Israeli startup that applies research on the gut microbiome and machine learning algorithms to deliver personalized nutritional recommendations to its users in order to minimize blood sugar spikes after meals. After a first year of trial rollout in... View Details
      Keywords: Business Startups; AI and Machine Learning; Nutrition; Market Entry and Exit; Product Marketing; Distribution Channels
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      Israeli, Ayelet. "DayTwo: Going to Market with Gut Microbiome (Abridged)." Harvard Business School Case 524-015, July 2023.
      • October 2012
      • Article

      Target the Right Market

      By: Jill Avery and Thomas Steenburgh
      SparkPlace is a two-year-old business with a hot new product: software that manages and measures the effectiveness of permission-based marketing campaigns for social media. The company is in the process of deciding on which of two customer segments to focus its... View Details
      Keywords: Marketing; Market Segmentation; Customer Defection; Customer Lifetime Value; Customer Relationship Management; CRM; Market Segmentation And Target Market Selection; Marketing Strategy; Product Marketing; Customer Focus and Relationships; Customer Value and Value Chain; Technology Industry; United States
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      Avery, Jill, and Thomas Steenburgh. "Target the Right Market." Harvard Business Review 90, no. 10 (October 2012): 119–123.
      • February 1995 (Revised August 1995)
      • Case

      Microsoft in the People's Republic of China, 1993

      By: Tarun Khanna
      Explores some of the economic and political tradeoffs that need to be negotiated by a firm seeking to influence industry structure. The setting is the nascent personal computer software industry in the People's Republic of China (PRC) in 1993. Microsoft has to localize... View Details
      Keywords: Cost vs Benefits; Product Marketing; Market Entry and Exit; Market Transactions; Industry Structures; Partners and Partnerships; Vertical Integration; Software; Information Technology Industry; China
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      Khanna, Tarun. "Microsoft in the People's Republic of China, 1993." Harvard Business School Case 795-115, February 1995. (Revised August 1995.)
      • Web

      Frameworks - Institute For Strategy And Competitiveness

      globe with the overarching goal of value for patients. Drivers of Competitiveness Competitiveness is the productivity with which a location (nation, state, city or region) uses its human, capital, and natural endowments to create value.... View Details
      • January 2008 (Revised February 2008)
      • Case

      South Dakota Wheat Growers

      By: David E. Bell and Mary L. Shelman
      As a farmer-owned cooperative, South Dakota Wheat Growers (SDWG) serves the needs of its 3,600 active farmer-members by supplying farm inputs and organizing the marketing and transportation of grain produced in the co-op's service territory. For almost 80 years, the... View Details
      Keywords: Cooperative Ownership; Plant-Based Agribusiness; Production; Rail Transportation; Marketing Strategy; Expansion; Economic Growth; Global Strategy; Growth and Development Strategy; Agriculture and Agribusiness Industry; South Dakota
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      Bell, David E., and Mary L. Shelman. "South Dakota Wheat Growers." Harvard Business School Case 508-034, January 2008. (Revised February 2008.)
      • February 2017
      • Case

      Dick's Sporting Goods

      By: Rajiv Lal, Jose B. Alvarez and Matthew G. Preble
      Edward Stack, chairman and CEO of Dick’s Sporting Goods (DKS), faced a rapidly changing sporting goods landscape in October 2016. Two large competitors—The Sports Authority and Sport Chalet—had folded earlier that year, and DKS had to contend with increasingly robust... View Details
      Keywords: Sporting Goods; Retail; Employees; Growth and Development Strategy; Growth Management; Product Marketing; Demand and Consumers; Consumer Behavior; Product; Service Delivery; Service Operations; Partners and Partnerships; Business Strategy; Competition; Corporate Strategy; Expansion; Internet and the Web; E-commerce; Retail Industry; United States; Pennsylvania
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      Lal, Rajiv, Jose B. Alvarez, and Matthew G. Preble. "Dick's Sporting Goods." Harvard Business School Case 517-007, February 2017.
      • September 2018
      • Article

      Knowledge Integrators and the Survival of Manufacturing Clusters

      By: Giulio Buciuni and Gary P. Pisano
      Over the past two decades, the greater prevalence of global supply chains has had contrasting effects on Western manufacturing clusters. While some of them dwindled, others proved resilient. Contributing to the recent literature on co-located clusters and clusters'... View Details
      Keywords: Production; Industry Clusters; Knowledge Use and Leverage; Strategy; Competition
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      Buciuni, Giulio, and Gary P. Pisano. "Knowledge Integrators and the Survival of Manufacturing Clusters." Special Issue on Challenges in International Business Development. Journal of Economic Geography 118, no. 5 (September 2018): 1069–1089.
      • 23 Aug 2016
      • First Look

      August 23, 2016

      affects interventional cardiologists deciding between two types of cardiac stents. Analyzing 147,000 choices over six years, we find that individuals do respond to negative news by using the focal production tool less often. However, we... View Details
      Keywords: Sean Silverthorne
      • Web

      Finance - Faculty & Research

      solution to 300 clients, mainly primary and secondary schools in India. The product aimed to improve student engagement and performance, reduce the time it took teachers to develop and grade learning assessments, enable administrators to... View Details
      • 01 Sep 2023
      • News

      Returning to the Roots

      It’s not a role he sought or expected. But when his brother died of a brain tumor late last year, Florent Latour (MBA 1999) became CEO of Maison Louis Latour, a winemaker established in 1797 in the Burgundy region of France. The 11th generation of his family to lead... View Details
      Keywords: Julia Hanna; wine; entrepreneurship; family business; innovation; climate change; Beverage and Tobacco Product Manufacturing; Manufacturing
      • Web

      Human Behavior & Decision-Making - Faculty & Research

      thoughts. Compare a wife's thought of a former lover while perusing her yearbook to that same thought during an intimate moment with her husband. In the former case, the reason for the production of that thought is clear ("I thought of... View Details
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