Publications

23 Feb 2015
News

Preserving a Musical Tradition; Inspiring Future Generations

aimlessly. We want them to feel the music that they are playing. And to feel they are a part of something bigger.” When the students perform, for other students and for the town, de Menil sees the musical community he envisioned and a... View Details

Keywords: April White; Arts, Sports, Language, Driving, and Other Schools; Educational Services

01 Sep 2016
News

Code name: Miesiąc

alley crevice. He remained motionless in the rain as the officers scoured the neighborhood with flashlights and, as dawn broke, with dogs. The Free Speech Memorial in Warsaw was unveiled on the 25th anniversary of the end of communism in... View Details

Keywords: April White; photographed by Piotr Malecki

29 Jul 2013
News

Opening New Markets for Black South African Winemakers

notable recent addition is the House of Mandela portfolio of wines, produced by the family of Nelson Mandela. The Mandelas and Cuffes both recognized South Africa's burgeoning fair trade wine movement, which promotes equitable trade and labor practices, View Details

Keywords: wine; wine making; wine importing; Food Manufacturing; Manufacturing; Food and Beverage Stores; Retail Trade

Forthcoming
Article

Comparing the Value of Perceived Human Versus AI-Generated Empathy

By: Matan Rubin, Joanna Z. Li, Federico Zimmerman, Desmond C. Ong, Amit Goldenberg and Anat Perry

Artificial intelligence (AI) and specifically large language models demonstrate remarkable social–emotional abilities, which may improve human–AI interactions and AI’s emotional support capabilities. However, it remains unclear whether empathy, encompassing... View Details

Keywords: AI and Machine Learning; Emotions; Perception; Interpersonal Communication

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August 2010 (Revised July 2011)
Supplement

Erik Peterson at Biometra (C)

By: John J. Gabarro, Thomas J. DeLong and Jevan Soo

Describes the outcome of Erik Peterson's meetings over the course of two days with a number of senior executives from the parent company. Students should have read the (A) and (B) cases. The (C) case may be assigned with the (D) case. A redisguised and updated version... View Details

Keywords: Conferences; Leadership; Management; Product Launch; Problems and Challenges

October 1977 (Revised April 1983)
Case

James Cranston

By: Michael Beer and James G. Clawson

Describes the attitudes, feelings, and perceptions of the manager who will conduct the performance appraisal interview. View Details

Keywords: Interpersonal Communication; Performance Evaluation; Attitudes; Emotions; Perception

22 Sep 2014
News

Why We Should Teach Entrepreneurship to Disadvantaged Students

Keywords: entrepreneurship; Nonprofit; disadvantaged youth; income disparity

01 Sep 2003
News

Christian Bjelland

As president and fourth-generation owner of Chr. Bjelland & Company, an industrial holding company headquartered in Oslo, Christian Bjelland has more than enough challenges to fill any given workday. But over the last decade, Bjelland has devoted himself to an equally... View Details

Keywords: Deborah Blagg; Museums, Historical Sites, and Similar Institutions; Arts, Entertainment

May 2022
Supplement

Thinking Outside the Wine Box (B): Mekanism and the Franz for Life Campaign

By: Tomomichi Amano, Elie Ofek, Mengjie Cheng and Amy Klopfenstein

This case reveals the events that took place after the conclusion of the case “Thinking Outside the Wine Box (A): Mekanism and the Franz for Life Campaign.” After reviewing Mekanism’s pitches for the Franz for Life 2.0 campaign, TWG executives felt that the proposed... View Details

Keywords: Marketing; Brands and Branding; Marketing Strategy; Digital Marketing; Social Marketing; Marketing Communications; Product Positioning; Advertising; Communication Strategy; Advertising Campaigns; Social Media; Food and Beverage Industry; Advertising Industry; United States

December 1999
Article

Changes in the Work Environment for Creativity during Downsizing

By: T. M. Amabile and Regina Conti

This study examined the work environment for creativity at a large high-technology firm before, during, and after a major downsizing. Creativity and most creativity-supporting aspects of the perceived work environment declined significantly during the downsizing but... View Details

Keywords: Organizational Culture; Situation or Environment; Creativity; Resignation and Termination; Employees; Business or Company Management; Motivation and Incentives; Management Practices and Processes; Crisis Management; Groups and Teams; Communication; Announcements; Interpersonal Communication

August 1972 (Revised September 1976)
Background Note

Understanding Another Person, Part II: Some Aspects of Self-Concept

By: Anthony Athos and John J. Gabarro

Keywords: Interpersonal Communication

01 Dec 2022
News

Contributing to a Better Future

understand what business is and can be doing, and then get that research out into the community of practitioners. BUSINESS AS A FORCE FOR GOOD IN SOCIETY READ MORE STORIES BUSINESS AS A FORCE FOR GOOD IN SOCIETY READ MORE STORIES Over the... View Details

Keywords: April White

November 2002 (Revised May 2003)
Case

AOL Time Warner Foundation

Focuses on B. Keith Fulton, vice president of the AOL Time Warner Foundation, who is analyzing the results of a new partnership between the foundation and the National Council on Aging. Fulton is considering ways to build upon the partnership's initial success. View Details

Keywords: Nonprofit Organizations; Partners and Partnerships; Communications Industry; Communications Industry; Communications Industry

2021
Report

The Economic Impact of the Market-Making Internet Advertising, Content, Commerce, and Innovation

By: John A. Deighton and Leora Kornfeld

This research about the economic value of the Internet is conducted approximately every four years and highlights the importance of the internet ecosystem, which enables job creation and market-making opportunities. This highly valued, extensive piece of economic... View Details

Keywords: Internet and the Web; Digital Marketing; Innovation and Invention; Communication Technology; Social Media; Advertising; Value; Brands and Branding

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March–April 2013
Article

Language Matters: Status Loss & Achieved Status Distinctions in Global Organizations

By: Tsedal Neeley

How workers experience and express status loss in organizations has received little scholarly attention. I conducted a qualitative study of a French high-tech company that had instituted English as a lingua franca, or common language, as a context for examining this... View Details

Keywords: Organizations; Status and Position; Loss; Spoken Communication; Emotions; Attitudes; Behavior; Globalization

October 2010
Article

Power Posing: Brief Nonverbal Displays Affect Neuroendocrine Levels and Risk Tolerance

By: Dana R. Carney, Amy J.C. Cuddy and Andy J. Yap

Humans and other animals express power through open, expansive postures and powerlessness through closed, constrictive postures. But can these postures actually cause power? As predicted, results revealed that posing in high-power (vs. low-power) nonverbal displays... View Details

Keywords: Risk and Uncertainty; Nonverbal Communication; Behavior; Decision Choices and Conditions; Gender; Power and Influence

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01 Jun 2016
News

Up by the Roots

deciding to stay for good. Long-heralded for its therapeutic applications, the global market for the bitter root was on the rise, driven by the expansion of the Chinese middle class; today, genuine Wisconsin ginseng can fetch $200 a pound at retail. The challenge for... View Details

Keywords: Francis Storrs

August 2011 (Revised November 2012)
Case

Danielle Marcoux at AdNet2Win Technologies

By: Anthony J. Mayo and Joshua D. Margolis

Danielle Marcoux, Director of Web Design at AdNet2Win Technologies, must decide how best to confront Charles Davide, the Chief Technology Officer and leader of the design team charged with overseeing a major upgrade of the company's proprietary customer loyalty... View Details

Keywords: Management Style; Management Teams; Interpersonal Communication; Creativity; Status and Position; Web Services Industry

September 1992 (Revised January 2002)
Case

Chrysler: Iacocca's Legacy

By: Nitin Nohria and Sandy Green

Describes the changes fashioned by Iacocca during his tenure as CEO of the Chrysler Corp. Pays particular attention to the rhetoric he employed in mobilizing change and the actions he took to implement change. View Details

Keywords: Organizational Change and Adaptation; Leading Change; Leadership Style; Management Teams; Communication Strategy; Auto Industry; Manufacturing Industry