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Show Results For
- All HBS Web
(6,504)
- People (19)
- News (1,441)
- Research (4,051)
- Events (43)
- Multimedia (38)
- Faculty Publications (2,217)
- 10 Jan 2020
- Blog Post
Know Your Audience - Recruiting HBS Students for Retail
coming from outside the industry before business school. Career switchers make up a significant portion of the HBS class overall and they bring highly transferrable skills and diverse experience into new industries each year. When... View Details
Keywords: Consumer Products / Retail
- 01 Jun 2015
- News
Ink
Book Review: Learning from Bill, Andy, and Steve The tuxedoed trio looking out from the cover of Harvard Business School Professor David B. Yoffie’s new book on strategy can be seen as the modern-day Mount Rushmore of business. At their... View Details
- 01 Jun 2012
- News
IPA Meets IPO
KOCH: Putting shares of the company in the hands of the people who really believe in its product. Lots of business executives tout the importance of focusing on the customer. But craft brewmeister Jim Koch (MBA 1974), founder and chairman of the Boston Beer Company and... View Details
- 01 Mar 2014
- News
The Solution to the Global Food Crisis Just Might Come from Nigeria
agricultural innovation, Ibrahim Mustapha is at the vanguard of what could be a green revolution. He belongs to a new farming program called Babban Gona, the brainchild of Kola Masha (MBA 2006) that is aggressively transforming Nigerian... View Details
Adolphus W. Green
Green was instrumental in organizing over 40 Midwestern bakeries to form the National Biscuit Company in 1898, which became the basis for the present day Nabisco. When Green organized the firm, its only product was a cracker, the Uneeda... View Details
Keywords: Food & Tobacco
Bert S. Cross
Cross spent over 40 years with 3M and was known as a “builder of businesses.” He successfully commercialized several new product lines including Scotchlite and Thermo-Fax copying machines. During his tenure,... View Details
Keywords: Fabricated Goods
- Career Coach
Martha Tassinari
Martha (HBS '94) has been an executive coach and career counselor at HBS since 2007. She has helped thousands of MBA students, Alumni and Executive Education participants (GMP, PLD, OPM, New Path) identify and reach their career and... View Details
Peter F. Hurst
In 1940, Hurst, an engineer by training, invented two new products that were critical to the growing aviation industry – detachable, reusable hose fittings and self-sealing couplings. As aviation took hold... View Details
Keywords: Fabricated Goods
- 17 Mar 2021
- Research & Ideas
Beyond Pajamas: Sizing Up the Pandemic Shopper
new consumers bought different product categories compared to existing consumers. With the exception of pants, including jeans and trousers, there were no significant differences among the popular View Details
- 01 Dec 2006
- News
Inside Intel
find excuses to visit Fab 3 just so they could put a bunny suit on.” Fab 3 was also important because it introduced the “McDonald’s approach” to erecting fabs. They were to be made as similar as possible. In the world of “McIntel,” exact replication would mean that... View Details
- Profile
Nathalie du Preez
career? I grew up in South Africa, was educated in the U.S., and have also lived and worked in the U.K., France and India. After HBS I was looking for a career that could provide similar international opportunities. In September 2010, I started working at... View Details
Keywords: Consumer Products
- 10 May 2023
- News
Alumna Snags an Emmy
whether you won or not,” says Smith Cochrane, the Group Product Manager at YouTube TV. One of two big news items this spring (she welcomed a daughter just two weeks earlier) we asked her where the statuette... View Details
William M. Rosson
Shunning critics, Rosson introduced two new smokeless tobacco products in the early eighties – Hawken moist snuff and Levi Garrett shredded tobacco. Through targeted advertising and promotions, these View Details
Keywords: Food & Tobacco
- 20 Feb 2006
- HBS Case
Oprah: A Case Study Comes Alive
rejections personally because their requests were merely a few among the thousands of pieces of mail that Harpo Productions received every week. The experience also taught them the value of teamwork and the necessity of not allowing each... View Details
- 01 Dec 2008
- News
A Force for Good
years, which had focused on new directions for the School. These included rebuilding the self-confidence of the tenured faculty, and creating a shared sense that the School’s mission was still valid and powerful. “The absence of a broad... View Details
Keywords: Jeffrey L. Cruikshank; Wood Product Manufacturing; Wood Product Manufacturing; Wood Product Manufacturing; Wood Product Manufacturing; Wood Product Manufacturing; Wood Product Manufacturing; Wood Product Manufacturing; Wood Product Manufacturing; Wood Product Manufacturing; Wood Product Manufacturing; Wood Product Manufacturing; Wood Product Manufacturing
- 01 Sep 2015
- Blog Post
Building a Startup at HBS
Our group initially came together through a deep passion for health care – with the goal of creating a novel product that addressed an unmet need and made a tangible difference in patients’ lives. We felt that if we combined our prior... View Details
- Profile
Brooke Boyarsky
different industries. Participating in career days and taking self-assessments led me to a better understanding of what I am passionate about. And the ability to connect with recruiters at HBS showed me all of the great places I could end up after I left here. HBS... View Details
- 05 May 2003
- What Do You Think?
Is This a Golden Era for Marketing Productivity?
percent of new products fail within five years ... To the extent that a few, well-chosen customers might provide valuable insights into what would improve the quality of life, Professor Zaltman's ideas might... View Details
Keywords: by James Heskett
- 28 May 2019
- News
Research Brief: Field Research
intervention that amounted to less than $10 per person (but at no cost to the farmer). Even more encouraging to Cole was news that another colleague, Harvard economics professor Michael Kremer, had seen similar results in Kenya. “We were... View Details
Melody Koh
Melody is a Partner at NextView Ventures, based in its New York office. Prior to joining NextView, Melody was Head of Product at Blue Apron. Melody joined Blue Apron as the first View Details