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Show Results For
- All HBS Web
(6,554)
- People (20)
- News (1,260)
- Research (4,386)
- Events (41)
- Multimedia (74)
- Faculty Publications (3,190)
- Fast Answer
Defense Industry Research
drivers of the industry, industry risk, market data and segments, competitors and industry performance. View Details
- 22 Aug 2020
- News
Bluemercury’s Marla Beck on How Covid-19 Is Changing the Beauty Business
Marla Beck (MBA 1998) Marla Beck (MBA 1998) Bluemercury cofounder and CEO Marla Beck (MBA 1998) recently spoke to the Wall Street Journal’s Secrets of Wealthy Women podcast about how her company has adapted during the pandemic. One of those changes has been reacting to... View Details
- Career Coach
Marsha Faradina
Marsha has 8 years of experience in the energy industry (oil & gas/power generation) and was in consumer goods for her first job. She switched to consulting and moved from Asia to the US. Therefore, she enjoys assisting students... View Details
- 25 Oct 2016
- First Look
October 25, 2016
understanding of how consumers adopt innovations with how firms effectively acquire, serve, and retain customers. The result is a lens through which to view the commercial potential of innovations and a powerful vehicle for placing a... View Details
Keywords: Sean Silverthorne
- 06 Oct 2015
- First Look
October 6, 2015
technology and improved digital communication have been explored in a variety of contexts, the impact on economic activity—from consumer and entrepreneurial behavior to the ways in which governments determine policy—is less well... View Details
Keywords: Sean Silverthorne
- August 2021
- Supplement
Danone S.A.: Becoming a Mission-Driven Company (C)
By: Benjamin C. Esty and Emilie Billaud
Describes the events that took place in the first year after Danone became France’s first “entreprise à mission” (mission-driven company). View Details
Keywords: Business and Stakeholder Relations; Corporate Governance; Leadership; Corporate Social Responsibility and Impact; Mission and Purpose; Environmental Sustainability; Goals and Objectives; Consumer Products Industry; Food and Beverage Industry; France; Europe
Esty, Benjamin C., and Emilie Billaud. "Danone S.A.: Becoming a Mission-Driven Company (C)." Harvard Business School Supplement 722-356, August 2021.
- August 2021
- Supplement
Danone S.A.: Becoming a Mission-Driven Company (B)
By: Benjamin C. Esty and Emilie Billaud
Describes the events that took place in the first six months after Danone became France’s first “entreprise à mission” (mission-driven company). View Details
Keywords: Business and Stakeholder Relations; Corporate Governance; Leadership; Corporate Social Responsibility and Impact; Mission and Purpose; Environmental Sustainability; Goals and Objectives; Consumer Products Industry; Food and Beverage Industry; France; Europe
Esty, Benjamin C., and Emilie Billaud. "Danone S.A.: Becoming a Mission-Driven Company (B)." Harvard Business School Supplement 722-355, August 2021.
- June 2021
- Teaching Note
Wolfgang Puck: Setting the Table for the Future
By: Boris Groysberg and Robin Abrahams
Teaching Note for HBS Case No. 419-001. View Details
- June 2020
- Teaching Note
Global Brand Management of Anheuser Busch InBev's Budweiser
By: Jill Avery
Brian Perkins, chief architect of the $6 billion Budweiser brand, was excited about 2018, in which the company would launch Budweiser into several new markets in Africa and Latin America. He was feeling the pressure to finalize a global brand strategy that would define... View Details
- September 2016 (Revised April 2020)
- Case
Dwyane Wade
By: Anita Elberse and Jennifer Schoppe
In July 2016, while on his annual China tour to help promote the sportswear brand Li-Ning, basketball superstar Dwyane Wade and his long-time business manager, Lisa Joseph-Metelus, face a decision regarding one of his other business partnerships—that with the American... View Details
Keywords: Branding; Fashion; Superstar; Celebrity Endorsement; Innovation; Creative Industries; Talent; General Management; Sports; Entertainment; Brands and Branding; Marketing; Management; Strategy; Personal Development and Career; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; China
Elberse, Anita, and Jennifer Schoppe. "Dwyane Wade." Harvard Business School Case 517-035, September 2016. (Revised April 2020.)
- January 2011 (Revised July 2011)
- Supplement
Caterpillar, Inc. (B)
By: David F. Hawkins
Analyst must identify role of management and actuarial judgment in measuring corporate post employment benefit obligations and assets. View Details
Keywords: Accounting; Compensation and Benefits; Resignation and Termination; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry
Hawkins, David F. "Caterpillar, Inc. (B)." Harvard Business School Supplement 111-032, January 2011. (Revised July 2011.)
- November 2008
- Teaching Note
Royal DSM N.V.: Information Technology Enabling Business Transformation (TN)
By: Lynda M. Applegate and Deborah Soule
Teaching Note for [807167]. View Details
- February 2004 (Revised April 2004)
- Case
Great Atlantic & Pacific Tea Company, Inc., The
By: David F. Hawkins and Jacob Cohen
Analysts believe bankruptcy is a distinct possibility for A&P in the future. The company believes otherwise. View Details
Keywords: Forecasting and Prediction; Insolvency and Bankruptcy; Consumer Products Industry; Consumer Products Industry
Hawkins, David F., and Jacob Cohen. "Great Atlantic & Pacific Tea Company, Inc., The." Harvard Business School Case 104-070, February 2004. (Revised April 2004.)
- Article
Dynamic Capabilities at IBM: Driving Strategy into Action
By: J. Bruce Harreld, Charles A. O’Reilly III and Michael L. Tushman
Keywords: Strategy; Technology; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry
Harreld, J. Bruce, Charles A. OReilly III, and Michael L. Tushman. "Dynamic Capabilities at IBM: Driving Strategy into Action." California Management Review 49, no. 4 (Summer 2007).
- September 1990 (Revised January 1992)
- Case
Procter & Gamble Japan (A)
Ten years after entering Japan, P&G had accumulated over $250 million in operating losses on declining annual sales of $120 million by 1983. The decision facing the president of P&G International: exit, retrench or rebuild the operation? Ironically, the initial entry... View Details
Keywords: Restructuring; Change Management; Profit; Market Entry and Exit; Market Participation; Sales; Competition; Technology; Consumer Products Industry; Consumer Products Industry; Japan
Yoshino, Michael Y. "Procter & Gamble Japan (A)." Harvard Business School Case 391-003, September 1990. (Revised January 1992.)
- January 1987 (Revised March 1989)
- Background Note
Note on the U.S. Soft Drink Industry in 1986
Demonstrates how knowing the "money mechanics" of the business is essential in developing a successful strategy among industry participants. Deals with the structural attractiveness of the industry from the concentrate producer and bottler perspectives and examines the... View Details
Keywords: Competitive Strategy; Consumer Products Industry; Consumer Products Industry; United States
Pearson, Andrall E. "Note on the U.S. Soft Drink Industry in 1986." Harvard Business School Background Note 387-107, January 1987. (Revised March 1989.)
- Profile
Paul Scharfman
In a small, undercapitalized cheese manufacturing operation in rural Wisconsin, Paul Scharfman (AB 1976, MBA 1979) saw the opportunity to develop a variety of specialty cheeses that would appeal to the palates of the growing population of ethnic View Details
- Web
SimplyAnalytics | Baker Library
subscription also allows access to Experian Simmons Local for market research data and D&B for business demographics. SimmonsLOCAL is also included with consumer behavior data for all of America's 210 media markets on a local level. Get... View Details
- 17 Apr 2016
- News
Driving Digital Expansion
Named CEO in 2011, Rozhan has overseen rapid growth at the company as it confronts a changing technological landscape with the recent launch of Tribe, an over-the-top service that allows consumers to download locally produced digital... View Details
- 14 Dec 2022
- Blog Post
Creating Emerging Markets Sustainability Series - Reducing Plastic Pollution on a Global Scale
and towards more sustainable materials. The two interviews featured below frame the issue from different perspectives as they discuss the point of view of consumers as well as that of business leadership: María Emilia Correa is the... View Details