Publications

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21 Nov 2016
Research & Ideas

It Matters That Your CEO Doesn't Know Much About Sales

more specialists are needed to stay up to date with functional best practices. The problem that this influx of specialists creates, Cespedes says, is that fewer senior executives are responsible for... View Details

Keywords: by Michael Blanding

Narayanan Vaghul

Keywords: Finance

30 Sep 2014
First Look

First Look: September 30

regimes and codes of conduct-that diffuse global standards. But little is known about the conditions under which companies adhere to these standards. We conduct one of the... View Details

Keywords: Sean Silverthorne

08 Jul 2024
Research & Ideas

The Critical Computer Science Principles Every Strategic Leader Needs to Know

defined rules to operate quickly and effectively. Two layers—the instruction set architecture and the operating system—shoulder much of the responsibility for determining both what a platform can do and how... View Details

Keywords: by Ben Rand; Technology; Information Technology

September 1997 (Revised November 1997)
Case

Siam Cement Group,The: Corporate Philosophy (A)

By: Lynn S. Paine and Prompilai Khunaphante

In the face of Thailand's 1990 cement shortage, managers at Siam Cement Co., Thailand's largest cement provider, must decide how to allocate available supply and whether to attempt to uphold government-controlled prices among the company's agents. At issue is the... View Details

Keywords: Business or Company Management; Corporate Social Responsibility and Impact; Resource Allocation; Cross-Cultural and Cross-Border Issues; Policy; Construction Industry; Thailand

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11 Jul 2012
News

A Man, and a Plan, in Africa

women’s economic rights; another confronted powerful interest groups to cut longstanding corruption. And our stronger partners continue to improve.” Bloom is responsible for MCC’s support for investment programs in West Africa. “The... View Details

Keywords: Administration of Economic Programs; Administration of Economic Programs

October 2003 (Revised August 2005)
Case

American Legacy: Beyond the Truth Campaign

By: Youngme E. Moon and Kerry Herman

The hard-hitting "Truth" campaign has been one of the most successful antismoking initiatives in history. The focus of the "Truth" campaign is to dissuade teenagers from smoking. The sponsor of the campaign, the American Legacy Foundation, is now trying to decide... View Details

Keywords: Advertising Campaigns; Communication Strategy; Customer Focus and Relationships; Decision Choices and Conditions; Ethics; Brands and Branding; Corporate Social Responsibility and Impact

August 2021
Article

Business Education as If People and the Planet Really Matter

By: Andrew J. Hoffman

Mounting concern over capitalism’s inability to address systemic challenges in our natural world (i.e. climate change) and social world (i.e. income inequality) is prompting reexamination of capitalism within business groups. This article argues that a concurrent... View Details

Keywords: Climate Change; Equality and Inequality; Corporate Governance; Corporate Social Responsibility and Impact; Social Issues; Business Education; Transformation

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14 Nov 2006
First Look

First Look: November 14, 2006

http://us.penguingroup.com/nf/Book/BookDisplay/0,,9781591841395,00.html The Costs and Benefits of Undoing Egocentric Responsibility Assessments in Groups Authors:E. Caruso, N. Epley, and M. H. Bazerman.... View Details

Keywords: Sean Silverthorne

December 2023 (Revised July 2024)
Case

Boortmalt: The Master Maltster

By: Forest Reinhardt, Jose B Alvarez, Damien McLoughlin, Lena Duchene and Emer Moloney

By May 2023, Boortmalt was the world’s leading producer of malt, with a production capacity of 3 million tonnes, 15% of global market share, and 27 malting plants across five continents. It had recently acquired a major competitor and had sustained an EBITDA growth of... View Details

08 May 2012
First Look

First Look: May 8

PublicationsTo Think or Not To Think about Trauma? An Experimental Investigation into Unconscious Thought and Intrusion Development Authors:Julie Krans and Maarten W. Bos Publication:Journal of Experimental Psychopathology 3, no. 2... View Details

Keywords: Carmen Nobel

27 Jul 2010
First Look

First Look: July 27

generations to come. Publisher's Link: http://press.princeton.edu/titles/9261.html The Impact of Corporate Social Responsibility on Investment Recommendations Authors:Ioannis Ioannou and George Serafeim... View Details

Keywords: Martha Lagace

13 Nov 2018
First Look

New Research and Ideas, November 13, 2018

in 1990, describes the history of Walmart and asks what competitive strategies Kmart might adopt in response to Walmart's success. It discusses the strategy and organization of... View Details

Keywords: Dina Gerdeman

September 2010 (Revised July 2021)
Case

Gone Rural

By: Andre F. Perold

Gone Rural employs 750 women in rural communities across Swaziland to produce handwoven baskets and other hand-crafted items. The women are mostly grandmothers caring for children orphaned as a result of the country's high AIDS-related death rate. The company has a... View Details

Keywords: Social Enterprise; Corporate Social Responsibility and Impact; Growth and Development; Buildings and Facilities; Business Growth and Maturation; Corporate Finance; Business and Shareholder Relations; Swaziland

25 Aug 2015
First Look

First Look Tuesday

often. However, we find that both individual's own experience and others' experience alter their responses in predictable ways. Moreover, although individual and other experience act as substitutes prior to negative news, the two types... View Details

August 2011 (Revised July 2014)
Case

Social Innovation at Salesforce.com

By: Christopher Marquis, Marley C. Kornreich and Bobbi Thomason

Salesforce.com recently implemented an innovative social enterprise business model whereby the Salesforce.com Foundation funds its operations and grant budget by selling discounted salesforce.com software licenses to nonprofits and education clients. The case recounts... View Details

Keywords: Innovation and Invention; Corporate Entrepreneurship; Corporate Social Responsibility and Impact; Business Model; Information Technology; Leading Change; Problems and Challenges

29 Apr 2002
Research & Ideas

Star Power! How to Win in Professional Services

Limits To Leadership Being the chief executive of any company is a demanding job. Carrying out the responsibilities of a CEO in a professional service firm is exceptionally... View Details

Keywords: by Jay W. Lorsch & Thomas J. Tierney

August 2008 (Revised September 2009)
Case

Sex, Drugs, and Rock 'n Roll: The MTV Approach to Tackling HIV/AIDS

By: Tarun Khanna, Sonali R. Bloom and David E. Bloom

This case explores the role that MTV, with its heavy diet of music and general youth-oriented media content, plays in spreading public-service messaging to contain the scourge of HIV/AIDS worldwide. There is a focus especially on its efforts in several emerging... View Details

Keywords: For-Profit Firms; Developing Countries and Economies; Multinational Firms and Management; Health Care and Treatment; Emerging Markets; Corporate Social Responsibility and Impact; Corporate Strategy; Health Industry; Africa