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Show Results For
- All HBS Web
(6,261)
- People (3)
- News (1,340)
- Research (4,164)
- Events (16)
- Multimedia (81)
- Faculty Publications (2,896)
- 01 Dec 2000
- News
Core Values Keep Airline Flying High
procedures, boost innovation, and keep costs down while retaining a high degree of teamwork, communication, and coordination across functions. While its top-ranked customer service ratings have established its reputation as the "nice"... View Details
- 01 Sep 2010
- News
You’ve Been YouTubed
media, analyzing the reach and impact of a clever customer complaint music video produced by Canadian musician Dave Carroll when his attempts to recoup the value of his guitar (broken in transit) are stonewalled for over a year by United... View Details
- April 2017
- Teaching Note
Basecamp: Pricing
By: Frank V. Cespedes
This Teaching Note accompanies HBS No. 817-067 “Basecamp: Pricing” in which a data analyst at Basecamp is evaluating the results of pricing research and its potential implications for the venture's latest version of its project management software product. View Details
- December 2000
- Case
SupplierMarket.com (A)
By: William A. Sahlman and Jared Stone
Describes a decision confronting the cofounders of a B2B Internet firm that focuses on the purchasing process for manufactured direct materials. The company has raised one round of capital from two prominent venture capital firms and must decide if it makes sense to... View Details
- 11 May 2011
- Research & Ideas
Building a Better Board
stock price doing OK? "It was a 10-minute conversation, and that was that," Kaufman says. These days, the assessment is usually much more wide-spread, taking into account both quantitative and qualitative metrics other than just recent financial results, such... View Details
Keywords: by Carmen Nobel
- February 2008 (Revised April 2009)
- Case
Citigroup: Re-Branding in 2007 (A)
By: Rohit Deshpandé and Carin-Isabel Knoop
With its history of growth through acquisition, Citigroup has a conglomeration of sub-brands that need to be integrated and rationalized. Ajay Banga, CEO of Citi's Global Consumer Group International, chairs a task force to work through the process of re-branding the... View Details
Keywords: Mergers and Acquisitions; Business Conglomerates; Customer Focus and Relationships; Globalization; Growth Management; Brands and Branding; Organizational Culture; Competitive Strategy; Financial Services Industry
Deshpandé, Rohit, and Carin-Isabel Knoop. "Citigroup: Re-Branding in 2007 (A)." Harvard Business School Case 508-010, February 2008. (Revised April 2009.)
Mills B. Lane, Jr.
Taking over the small southern bank after the death of his father, Lane went on to build it into one of the largest and most profitable banks in the Southeast. Lane shook up the staid banking community by employing a variety of marketing and sales promotions to... View Details
Keywords: Finance
Don H. Barden
build the cable infrastructure for the city. Barden eventually signed up over 100,000 customers (one-third of the homes in Detroit) and sold his cable division in a deal that netted $100 million in 1994. Barden has gone on to pursue... View Details
Keywords: Communications
- 25 Aug 2022
- News
Open Market
efficiently, accelerating the business model, and building the leadership team.” Howard started at the mobile brokerage company Robinhood in 2019. Tapped to help it scale and manage its operations teams, she is responsible for everything from brokerage and crypto... View Details
- 09 Feb 2017
- Blog Post
Alumni: Where Are They Now? Featuring: Anddria Varnado (Clack-Rogers)
enhance the lives and experiences of my customers in unique and meaningful ways. Hear Anddria's student perspective during her time at Harvard Business School. View Details
Keywords: Consumer Products / Retail
- 01 Mar 2017
- News
Students Forecast Climate Change’s Impact
in the reduction of greenhouse gases, customers need to play a more significant role.” — Piersten Gaines (MBA 2018) Vail Ski Resort Data point: “The typical ski resort needs 100–105 days of skiing to secure the average industry profit... View Details
Keywords: Dan Morrell
- 01 Jun 2015
- News
In My Humble Opinion: Priya Paul (OPM 28, 1999)
the hot, new restaurant wherever I travel.” Industry trend: A commoditization of the boutique, design-based experience. “I see customers seeking hotel experiences that are less institutionalized and more authentic to the cities they’re... View Details
Keywords: Julia Hanna
- 01 Mar 2006
- News
Entrepreneur's Notebook with Paul Conforti and Kim Moore (both MBA '97)
centrally, frozen, and distributed to multiple locations, thereby allowing quality control, reduced cost, and consistency. Most importantly, customers have an emotional attachment to their favorite desserts — they come back for more, and... View Details
- May 2025
- Case
Fidji Simo: Growing the Pie at Instacart
By: Hubert Joly, Leonard A. Schlesinger and James Barnett
In January 2025, Instacart CEO Fidji Simo considers strategies for continuing to grow Instacart from a grocery delivery platform to a holistic grocery technology company, including in-store grocery technology and expanding partnerships across the grocery sector. View Details
- 18 Dec 2020
- News
Progress Update on Racial Equity Plan
updating future MBA financial aid evaluations to consider a student’s socioeconomic background; and the creation of a new, custom multi-year Executive Education program to develop underrepresented/unrecognized minority leaders. The... View Details
- 12 Nov 2021
- Op-Ed
Can Our Parenting Struggles Make Us Better Leaders?
they have an obligation to work proactively to further the company’s mission. Alaska Airlines, likewise, has become one of the most successful and well-regarded airlines by giving its frontline workers much more control over customer... View Details
- Web
Related Collections - A Chronicle of the China Trade
newspapers on nineteenth-century trade and commerce in China and Hong Kong. In addition to prominent titles such as “China Maritime Customs & Trade Statistics,” the collection also includes a unique business archive, the “Hong Kong... View Details
- Web
Tools & Services | Information Technology
leaders who make a difference in the world. We ’ re here to help you identify and implement flexible and easy-to-use tools that empower you to teach, learn, and work more effectively every day. Browse our services to discover what you can do when HBS IT is behind you.... View Details
- 01 Jun 2009
- News
Crisis and Creativity
JetBlue, and Ryanair all grew during recessions, as did Charles Schwab, Home Depot, and Trader Joe’s. A second customer hook is affordable indulgence. As consumers pare back, they also need ways to entertain themselves and indulge in... View Details
Keywords: Bhaskar Chakravorti
- 01 Feb 2000
- News
Breaking Down Barriers: The Electronic Wallet
bypass passwords, maintain purchase records from multiple sites, and link to customer service departments. Wallet advocates say that the technology gives consumers greater control, allowing customers more... View Details
Keywords: Judith A. Ross