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Show Results For
- All HBS Web
(6,185)
- People (3)
- News (1,318)
- Research (4,095)
- Events (13)
- Multimedia (77)
- Faculty Publications (2,828)
Shirish Nimgaonkar
Shirish is the co-founder of an AI enabled predictive automation software company. and a Natural Language Processing company focused on enhancing customer experience through AI. In the past, he has been a part of the senior management... View Details
- 10 Sep 2015
- Blog Post
Why We Recruit: EF Education First
about helping people create new opportunities for themselves through immersive international experiences. We offer our customers every imaginable way to see the world, engage with another culture, learn a language, or earn an academic... View Details
- 11 Feb 2008
- Research & Ideas
Does Democracy Need a Marketing Manager?
A: The federal government and local governments can market themselves more effectively to constituents. First of all, they have to view their organization from a customer viewpoint and ask: Who are our View Details
Keywords: by Sean Silverthorne
- 06 Mar 2006
- What Do You Think?
The China Dilemma for U.S. Firms: Comply, Resist, or Leave?
not see any threat or moral hazard when the service provider makes clear to its customer the potential threat of use or sharing of the information by the intelligence or other authorities. Forewarned is forearmed. . . . As in Buddhist... View Details
- 01 Dec 2003
- News
An Authentic Leader
revenues were less than $750 million. In short order, he became CEO and chairman. When he retired at age 59 in 2001, the company employed 28,000 and revenues exceeded $6.7 billion. George attributes the company’s success to maintaining an uncompromised devotion to... View Details
- February 2000 (Revised April 2001)
- Case
CNET 2000
By: Thomas R. Eisenmann and Pauline M Fischer
CNET's managers explain the strategic analysis that led to their decision to increase their annual marketing budget from $1 million to $100 million. CNET is an online information intermediary that helps consumers make purchase decisions about PC hardware and software,... View Details
Keywords: Entrepreneurship; Corporate Strategy; Budgets and Budgeting; Financial Strategy; Decisions; Growth and Development; Customer Focus and Relationships; Business Divisions; Marketing Strategy; Distribution Channels; Consumer Behavior; Online Technology; Information Technology Industry
Eisenmann, Thomas R., and Pauline M Fischer. "CNET 2000." Harvard Business School Case 800-284, February 2000. (Revised April 2001.)
- 01 Sep 2009
- News
Ready for Launch
have our first customers and revenue by early fall, when we plan to start actively raising our first round of financing.” Family support: Michelle “My entire family is supportive. My sister came to the final presentation. Her son, who is... View Details
- June 2009
- Teaching Note
COFCO Xinjiang Tunhe Co., Ltd. (TN)
By: David E. Bell, Sarah Morton and Mary Louise Shelman
Teaching Note for [508079]. View Details
Keywords: Mergers and Acquisitions; Customer Focus and Relationships; Goals and Objectives; Quality; Price; Competitive Strategy; Contracts; Supply and Industry; Business or Company Management; Problems and Challenges; Safety; Cost Management; Food and Beverage Industry; Agriculture and Agribusiness Industry; China
- 21 Aug 2018
- First Look
New Research and Ideas, August 21, 2018
it is no longer enough for firms to be better or cheaper to gain competitive advantage. These new rules make it essential for companies to reexamine four fundamental aspects of their business to thrive in the digital era—their strategy, value chain, View Details
Keywords: Dina Gerdeman
- 05 Sep 2006
- First Look
First Look: September 5, 2006
Working PapersNone this week Cases & Course MaterialsCreating Meaning for the Customer: The Case of GMACI Harvard Business School Case 106-073 Excellence in exploiting customer information and leveraging its affiliation to the GM... View Details
Keywords: Sean Silverthorne
- 01 Feb 2000
- News
The Future Is Now: 21st-Century Business Pondered at HBS Forum
much more connected, pervasive, and easy to use. Greater customization will result, and the consumer will call the shots. "Companies that return power to the consumer will be the ones that thrive," Ballmer said, mentioning online banking... View Details
- 01 Jun 2014
- News
Screen Saver
the consumer.'" Odd as it sounds, the customer has not been a historical focus for the movie theater industry. As Ramsey points out, the business got going in the 1930s and 1940s, when it was typical for one print of a movie to be... View Details
- 01 Sep 2011
- News
Alumni Book Briefs
environment everyday practices. The Ultimate Question 2.0: How Net Promoter Companies Thrive in a Customer-Driven World by Fred Reichheld (MBA ’78) with Rob Markey (MBA ’90) (Harvard Business Review Press) Reichheld and Markey explain how practitioners have built Net... View Details
- 01 Dec 2009
- News
Faculty Research Online
of Social Networks Many business leaders are mystified about how to reach potential customers on social networks like Facebook. Associate Professor Mikolaj Piskorski provides a fresh look at the interpersonal dynamics of these sites and... View Details
- 02 Dec 2022
- Blog Post
Why Does Your Company Exist?
workforce. Similarly, a deep purpose—proven through actions—can inspire significant customer loyalty and drive stronger long-term relationships with business partners. Should your company transform your mission statement into a true deep... View Details
Keywords: All Industries
- 22 Sep 2016
- News
Building a Green Energy Grid
megawatts of wind energy—enough to power more than one million homes—from the wind-rich Oklahoma Panhandle region to customers in Arkansas, Tennessee, and other states in the Mid-South and Southeast. “Picture a new, 700-mile stretch of... View Details
- 30 Oct 2005
- Research & Ideas
Tuning Jobs to Fit Your Company
customize products and respond to customers. Regional managers take responsibility for sales, product development, distribution, and manufacturing. As a consequence, the spans of control for managers back at the head office are relatively... View Details
Keywords: by Robert Simons
- January 2016
- Case
Haiti Hope: Innovating the Mango Value Chain
By: Amy C. Edmondson and Jean-François Harvey
This case study examines a market-based approach to economic development through the eyes of NGO TechnoServe's project manager, implementing a US$9.5 million five-year public-private partnership between Coca-Cola, IDB, and USAID. The case ends at the beginning of the... View Details
Keywords: Sustainability; Economic Development; Corporate Social Responsibility; Emerging Country; Teaming; Public-private Partnership; Inter-organizational Relationships; Collaboration; Strategy Implementation; Agricultural Commodity; Plant-Based Agribusiness; Public Sector; Supply Chain Management; Customer Value and Value Chain; Corporate Social Responsibility and Impact; Learning; Partners and Partnerships; Private Sector; Developing Countries and Economies; Social Enterprise; Food and Beverage Industry; Agriculture and Agribusiness Industry; Haiti
Edmondson, Amy C., and Jean-François Harvey. "Haiti Hope: Innovating the Mango Value Chain." Harvard Business School Case 616-040, January 2016.
- 18 Dec 2020
- News
Progress Update on Racial Equity Plan
updating future MBA financial aid evaluations to consider a student’s socioeconomic background; and the creation of a new, custom multi-year Executive Education program to develop underrepresented/unrecognized minority leaders. The... View Details
- 01 Apr 1998
- News
Emerging Information
"a huge chicken-and-egg game" between signing up data suppliers and finding customers willing to pay for the data. But Mueller's perseverance has paid off. Mueller attributes much of Internet Securities' success to learning what View Details
Keywords: Paul Michelman