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  • Research Summary

Research

By: Michael I. Norton
Professor Norton's research can be grouped into two broad areas. First, he explores the effects of social norms on people’s attitudes and behavior, addressing the key role that social factors play in shaping the preferences of individuals. This work has a particular... View Details
  • Research Summary

Research Focus

By: Anita Elberse
My research focuses on "creative industries," defined as industries that supply goods that we commonly associate with artistic, cultural, or entertainment value -- including book and magazine publishing, film, music, television, video games, the performing... View Details
  • Research Summary

Research Summary

By: Leslie A. Perlow

There has been tremendous change in the workplace — ubiquitous technology, 24/7 globalization, hyper-efficiency and now significant changes in work location. Professor Perlow’s research explores the implications for the ways we work and live, and what we can do to... View Details

  • Research Summary

Revitalizing Businesses

By: William E. Fruhan
William E. Fruhan, Jr. is exploring how firms act to enhance shareholder value when competitive pressures or takeovers threaten their operations. The approach most frequently taken involves fixing businesses that can be fixed and advantageously divesting those that... View Details
  • Research Summary

Risk Measurement

By: David E. Bell
David E. Bell has completed research on the measurement of financial risk. The concepts of risk and return are widely used, at least informally, in the appraisal of financial opportunities. Return is typically measured by the expected value of a project, risk by the... View Details
  • 2010
  • Other Unpublished Work

Saving Face by Making Meaning: The Negative Effects of Brand Communities' Self-serving Response to Brand Extensions

By: Jill Avery
An ethnographic study of a brand community following the launch of the Porsche Cayenne SUV finds that brand extensions can negatively affect the value of their parent brands. By studying the collective response to brand extensions of existing consumers and by... View Details
Keywords: Brands; Brand Management; Brand Positioning; Brand Equity; Internet; Social Media; Customers; Customer Focus and Relationships; Customer Satisfaction; Marketing; Brands and Branding; Marketing Strategy; Auto Industry
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  • Teaching Interest

Senior Executive Leadership Program - China (SELPC)

By: Stefan H. Thomke

Today's global business environment offers many exciting prospects for talented executives and ambitious organizations. To take full advantage of emerging opportunities in Greater China and beyond, businesses... View Details

  • Teaching Interest

Senior Executive Leadership Program - India (SELPI)

By: Stefan H. Thomke
Over the past two decades, India has emerged as one of the fastest-growing economies in the world. To seize growth opportunities in this promising economy and sustain success under shifting global business conditions, companies need executives who are exceptional... View Details
  • Teaching Interest

Senior Executive Leadership Program - Middle East (SELPME)

By: Stefan H. Thomke

Change is everywhere in the Middle East today, as many countries seek to diversify their economies and encourage new industries. While the region's complexity includes distinct political and economic conditions in each country in addition to an uncertain global... View Details

  • Teaching Interest

Senior Executive Leadership Program—Middle East

By: Andy Wu

Change is everywhere in the Middle East today, as many countries seek to diversify their economies and encourage new industries. The region's complex business environment includes distinct political and economic conditions in each country—and... View Details

  • Research Summary

Service Excellence by Design

By: Frances X. Frei
This research addresses how to design sustainable service models that deliver ongoing value to both customers and the firm. In particular, the research reveals three principles of effective service management (see View Details
  • Research Summary

Shareholders and Corporate Governance

By: Jay W. Lorsch
The data gathering has been completed and an article is being written about the role shareholders can and cannot play in corporate governance. This article should be completed by the spring of 2012. View Details
  • Forthcoming
  • Article

Slowly Varying Regression Under Sparsity

By: Dimitris Bertsimas, Vassilis Digalakis Jr, Michael Lingzhi Li and Omar Skali Lami
We consider the problem of parameter estimation in slowly varying regression models with sparsity constraints. We formulate the problem as a mixed integer optimization problem and demonstrate that it can be reformulated exactly as a binary convex optimization problem... View Details
Keywords: Mathematical Methods; Analytics and Data Science
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  • Research Summary

Social Entrepreneurship

By: James L. Heskett
This project is centered around an analysis of data and experiences of 31 executive directors of not-for-profit organizations who completed the Denali Initiative on social entrepreneurship, of which I was volunteer faculty chairperson, between 1999 and 2002. The... View Details
  • Teaching Interest

Strategic Financial Analysis

By: Suraj Srinivasan

In a competitive climate, how do some companies outperform others? Managers, consultants, analysts, and investors must understand financial analysis to answer that question and make strategic decisions that drive business profitability and... View Details

Keywords: Strategic Change; Restructuring; Strategy
  • Teaching Interest

Strategies for Value Creation (MBA Course)

By: Benjamin C. Esty
SVC is a capstone course that integrates topics from finance, strategy, and leadership. It is intentionally cross-functional and designed to force integration at the end  of the MBA program.  Students develop a value creation mindset and learn that value creation is an... View Details
  • Teaching Interest

Strategy

By: Jan W. Rivkin

The objective of this course is to help students develop the skills for formulating strategy, and provides an understanding of:

  • A firm's operative environment and how to sustain competitive advantage.
  • How to generate superior value for... View Details
  • Teaching Interest

Strategy and Technology

By: Andy Wu

The Strategy and Technology elective course explores the unique aspects of creating effective strategies for technology-intensive businesses.

  • What strategies win in markets with network effects?
  • How can technology be... View Details
Keywords: Innovation and Management; Innovation Leadership; Innovation Strategy; Technological Innovation; Patents; Business Strategy; Competitive Advantage; Competitive Strategy; Hardware; Information Technology; Internet; Mobile Technology; Online Technology; Search Technology; Software; Technology Adoption; Technology Networks; Technology Platform; Communications Industry; Electronics Industry; Information Technology Industry; Manufacturing Industry; Media and Broadcasting Industry; Technology Industry; Telecommunications Industry; Video Game Industry; Web Services Industry
  • Teaching Interest

Strategy and Technology (Elective Curriculum)

By: David B. Yoffie

This course explores the unique aspects of creating effective management and investment strategies for technology-intensive businesses. What strategies can win in markets with strong network effects? How can firms leverage technology to build multi-sided platforms?... View Details

Keywords: Strategy; Information Technology; Technology Platform; Telecommunications Industry; Technology Industry; Semiconductor Industry; Electronics Industry; Information Technology Industry; United States; China; Israel; Taiwan
  • Teaching Interest

Strategy Execution

By: Dennis Campbell

This course takes strategy as given and teaches what students need to know to execute and win in highly competitive markets. Using fundamental building blocks based on accountability systems and structures, this course is divided into seven modules:

1.... View Details

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