market research - Publications - Faculty & Research

16 Jun 2014
Research & Ideas

The Unfulfilled Promise of Educational Technology

scale?" That's the problem he explores in the HBS Teaching Note, Technology Innovations in K-12 Education, cowritten with Roniesha Copeland (HBS MBA '14), and research assistant Christine S. An. The report reviews the burgeoning... View Details

Keywords: by Michael Blanding; Education

20 Mar 2007
First Look

First Look: March 20, 2007

relies heavily on foreign debt. Access to such debt is suddenly curtailed when there is a downturn in market sentiment regarding the Icelandic economy as a whole. Students will reflect on the essential elements of a communications... View Details

Keywords: Martha Lagace

Web

Board Diversity Network: 2024 Fall Events Recap - Blog: RGE Report

homework . Once you get the interview, demonstrate that you’ve done your research about the company. Preview the kinds of questions you would ask as a board member and **make it clear what specific value you would add. In October,... View Details

27 Mar 2012
First Look

First Look: March 27

case:http://cb.hbsp.harvard.edu/cb/product/912030-PDF-ENG PAREXEL International Corp. (A) Regina E. Herzlinger and Natalie KindredHarvard Business School Case 311-068 Despite severe market turmoil, in 2001, the biopharmaceutical contract... View Details

Keywords: Carmen Nobel

04 Jan 2010
Research & Ideas

Best of HBS Working Knowledge 2009

Marketing: What Works? Purchase decisions are influenced differently in social networks than in the brick-and-mortar world, says Harvard Business School professor Sunil Gupta. The key: Marketers should tap into the networking aspect of... View Details

Keywords: by Staff

12 Sep 2005
Research & Ideas

The Broadband Explosion: Thinking About a Truly Interactive World

potential to supercharge innovation, because we can prototype more ideas and share them with each other much more rapidly. That's on the supply side of the economy. On the demand or marketing side, the new technology may allow us to match... View Details

Keywords: by Sara Grant; Technology; Communications; Telecommunications

26 May 2022
News

Northern California Club Honors Noom; LGBTQ Alumni Share HBS Stories

combination of technology, psychology, and human coaching, Noom is backed by more than a decade of user research and product development. Its platform includes two core programs: Noom Weight for weight management and Noom Mood for stress... View Details

Keywords: Margie Kelley

07 Sep 2021
News

Increasing Access and Expanding Opportunity

graduate school, how does the fear of incurring a large amount of debt keep individuals from applying to HBS? Chad Losee: We did a market research study in 2019 to understand what prevents qualified... View Details

Keywords: Jennifer Gillespie

10 Mar 2021
News

New Releases: Alumni and Faculty Books, Podcasts

market rarely rewarded his efforts, and GE struggled. In Hot Seat, Immelt offers an introspection of his tenure. The most crucial component of leadership, he writes, is the willingness to make decisions. But knowing what to do is a... View Details

Keywords: Margie Kelley; Publishing Industries (except Internet); Information

24 Jul 2013
Op-Ed

Detroit Files for Bankruptcy: HBS Faculty Weigh In

Research Triangle in North Carolina think very hard about focus in order to create a virtuous cycle of complementary successful ventures. The results have been extraordinary. A generation ago, it would have seemed farfetched to predict... View Details

Keywords: by John Macomber, Robert C. Pozen, Eric D. Werker & Benjamin Kennedy; Auto

01 Jun 1997
News

Sorting Myth from Reality at Hong Kong Conference

in the "Basic Law," Hong Kong's post-handover charter, the territory's global position is constitutionally mandated and remains a special administrative region. Professor Ezra Vogel, director of the Fairbank Center for East Asian Research... View Details

Keywords: Alejandro Reyes

28 Oct 2019
Research & Ideas

Brick-and-Mortar Stores Are Making a Comeback

"Clicks and Mortar." [Image: iStock] Related Reading How to Use Free Shipping as a Competitive Weapon Should Retailers Match Their Own Prices Online and in Stores? Research Paper Where Should We Build a Mall? The Formation of... View Details

Keywords: by Jen McFarland Flint; Retail

21 May 2018
HBS Case

How Would You Price One of the World's Great Watches?

premier brands such as Patek Philippe, Audemars Piguet, and Vacheron Constantin. Thomke and coauthor Daniela Beyersdorfer, associate director of the Harvard Business School Europe Research Center, had unfettered access to the usually... View Details

Keywords: by Roberta Holland; Fashion

17 Oct 2011
Research & Ideas

How ‘Hybrid’ Nonprofits Can Stay on Mission

same way as new hires' work habitus influences the way in which they will enact the market and social welfare logics within hybrids, the work habitus of top managers influences the way in which they enact both logics in their daily... View Details

Keywords: by Carmen Nobel

28 Aug 2007
First Look

First Look: August 28, 2007

does not seem to explain the higher level of firm diversification. However, we find that Chinese state-owned enterprises diversify their operations more aggressively than other Chinese firms. Research limitations/implications—Ownership... View Details

Keywords: Martha Lagace

01 Dec 2016
News

Alumni Books of 2016

Publishing) Nearly ten years after the “victory” in Iraq, the West faces a terror threat as ISIL, Al Qaeda, and their allies set out to build an empire of intolerance, a 21st-century theocracy with 7th-century values stretching from Portugal to Pakistan. Byrne brings... View Details

15 Jun 2021
News

HBS Addresses Racial Equity

Research in Markets & Organizations) brings undergraduates to HBS for 10 weeks to conduct research with faculty who, with current doctoral students, offer mentoring. In... View Details

Keywords: Jennifer Gillespie

June 2024
Case

Aidoc: Building a Hospital-Centric AI Platform

By: Ariel D. Stern and Susan Pinckney

In 2023, Israel-based AI health care company Aidoc evaluated its future. The company, founded in 2016, had grown from commercializing a single AI product for radiologists to a software platform that could detect 20 conditions and immediately notify care teams of... View Details

Citation

Educators

Purchase

08 Nov 2024
News

Latino Alumni Banquet Marks 20th Year, Atlanta Club Celebrates 90 Years of Connection

HBS Latino Alumni Association Banquet Marks 20 Years The HBS Latino Alumni Association (HBSLAA) held its 20th Annual Banquet on October 5, bringing together 80 alumni, guests, and current HBS students for dinner and a panel discussion at the New England Aquarium in... View Details