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  • All HBS Web  (6,664)
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  • All HBS Web  (6,664)
    • People  (16)
    • News  (1,206)
    • Research  (4,500)
    • Events  (28)
    • Multimedia  (21)
  • Faculty Publications  (3,062)
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  • October 1984
  • Case

NIKE (D): Leisure Shoes

Focusing on middle manager Harry Leidboldt, this case presents a clear-cut strategic issue--should Nike move into the leisure shoe business? The teaching objective is to first view the decision as a business problem--can Nike succeed in this business? and secondly, to... View Details
Keywords: Decisions; Expansion; Marketing Strategy; Management Practices and Processes; Management Teams; Product Development; Apparel and Accessories Industry; Sports Industry
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Christensen, C. Roland. "NIKE (D): Leisure Shoes." Harvard Business School Case 385-031, October 1984.
  • Web

Esther Koh | MBA

at the intersection of technology and business: Working closely on translating technology I help develop out of the lab into the market at the Wyss Institute, I'm learning the steps in scaling and... View Details
  • 05 Nov 2001
  • Research & Ideas

Venture Capital Goes Boom—or Bust?

Lerner Uncertainty About The Future There's no getting around it: Innovation is risky business. All entrepreneurial individuals and companies face uncertainty about the future—not only in terms of their own development possibilities, but... View Details
Keywords: by Paul A. Gompers & Josh Lerner
  • January 2021 (Revised March 2022)
  • Case

Brigad: The Future of Work

By: Nien-he Hsieh, Elena Corsi and Daniela Beyersdorfer
In 2019 Florent Malbranche, CEO and co-founder of the French tech startup Brigad, pondered the next growth steps. Founded in 2015, Brigad’s objective was two-fold: to help restaurants and bars find qualified staff for punctual shifts, and to make it easier for... View Details
Keywords: Platform Business; Gig Economy; Regulation; Entrepreneurship; Marketplace Matching; Growth and Development Strategy
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Hsieh, Nien-he, Elena Corsi, and Daniela Beyersdorfer. "Brigad: The Future of Work." Harvard Business School Case 321-104, January 2021. (Revised March 2022.)
  • 12 Jul 2011
  • News

Phone Fun

disciplines involved in the role, combined with the pace and focus on tangible deliverables is intellectually, creatively, and emotionally fulfilling,” he elaborates. At HBS, Braterman developed the skills to put View Details
Keywords: Telecommunications; Information; Advertising, Public Relations, and Related Services; Professional Services
  • October 2017
  • Case

Shift Technologies, Inc.

By: Thomas Eisenmann and Nicole Tempest Keller
In 2017, management at Shift, an online marketplace that uses a “high touch,” concierge approach to buy and sell used cars, was formulating plans for the San Francisco–based startup’s next phase of expansion. One option was to preserve Shift’s current business model... View Details
Keywords: Entrepreneurship; Market Design; Multi-Sided Platforms; Marketplace Matching; Growth and Development Strategy; Decision Choices and Conditions; Auto Industry; Retail Industry; United States
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Eisenmann, Thomas, and Nicole Tempest Keller. "Shift Technologies, Inc." Harvard Business School Case 818-002, October 2017.
  • 15 Dec 2009
  • First Look

First Look: Dec. 15, 2009

numerous challenges. Pierre, who took the lead in the initiative, had to select the right people to compose a team that had all the expertise and knowledge required to develop an entirely new market... View Details
Keywords: Martha Lagace
  • 29 Jun 2009
  • Sharpening Your Skills

Sharpening Your Skills: Leading Change

markets, business processes, and organizational structure—and to improve them to achieve growth. Success will depend on leaders who are able to stabilize the company as they identify and exploit opportunities, find new market niches,... View Details
Keywords: by Staff
  • January 1998
  • Case

Staples (B)

By: Myra M. Hart, Marco Iansiti and Barbara Feinberg
Keywords: Marketing; Personal Development and Career; Entrepreneurship; Management Skills; Retail Industry
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Hart, Myra M., Marco Iansiti, and Barbara Feinberg. "Staples (B)." Harvard Business School Case 898-158, January 1998.
  • 01 Jun 2018
  • News

Up by the Roots

intent on what Gotsch and her colleague, a senior capital markets consultant at Accenture, had to say—or more precisely, what they had come to ask: Where, exactly, do you look for new and innovative financial technology? The response was... View Details
Keywords: Alexander Gelfand; illustrations by Dan Page
  • 01 Feb 2001
  • News

New Fitzhugh Professorship Celebrated

department, served as an advisor to a number of business and marketing clubs, and organized the school's Small Business Center. In 1965, Fitzhugh left Howard to accept a position at Pepsi-Cola, where he View Details
Keywords: H. Naylor Fitzhugh (MBA '33); Colleges, Universities, and Professional Schools; Educational Services
  • 22 Feb 2022
  • News

Q&A: The Post-Pandemic Path

than in most other countries. For instance, developed markets such as Sweden and Finland had more muted fiscal responses. They also had different responses on the medical side of the crisis. All these... View Details
Keywords: April White
  • Web

Business Education & The Case Method | Baker Library

Above quote from “Business Teaching by the Case System,” 1922. 1 Founded in 1908, HBS was one of the country’s earliest graduate programs in business administration. Management as a profession—and the teaching of management—were new. The School’s first dean, Edwin F.... View Details
  • June 2000
  • Case

Rebirth of the Swiss Watch Industry, 1980-1992 (A)

By: Michael L. Tushman and Daniel Radov
The Swiss watch industry has been devastated by new entrants from Asia in the low- and mid-priced watch segments. Japanese and Hong Kong firms have used quartz technology to lower costs dramatically. Nicolas Hayek, president of a Swiss consulting firm, is asked to help... View Details
Keywords: Information Technology; Product Development; Organizational Structure; Change Management; Alignment; Product Positioning; Brands and Branding; Management Teams; Apparel and Accessories Industry; Consumer Products Industry; Switzerland
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Tushman, Michael L., and Daniel Radov. "Rebirth of the Swiss Watch Industry, 1980-1992 (A)." Harvard Business School Case 400-087, June 2000.
  • Profile

Micah Macfarlane

exists and the need exists, but it is just not getting there. The market is designed to sell to the developed world and poorer countries need more bargaining power. I brokered investments and negotiated... View Details
Keywords: Healthcare/Biotech; Manufacturing/Energy; Nonprofit/Government/Education
  • 18 Jul 2014
  • News

Team Players

acquired at HBS turned out to be critical in the position," says Lehrer, "and with both of us having been through the case study method, Amy and I often approached things from the same point of view." The core marketing strategy that... View Details
Keywords: Robert S. Benchley; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment; Management of Companies and Enterprises; Management
  • 04 Apr 2008
  • What Do You Think?

Who Owns Intellectual Property?

developed and distributed in China, had to come up with a realistic business plan projection a couple of years ago. It required an estimation of the share of potential revenues that would be siphoned off by others appropriating the... View Details
Keywords: by Jim Heskett
  • 01 Dec 2010
  • News

Greyser Honored for Sports Business Achievement

Stephen A. Greyser, the Richard P. Chapman Professor of Business Administration, Emeritus, has received the 2010 Sports Marketing Lifetime Achievement Award from the American Marketing Association in... View Details
Keywords: awards; business of sports; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • 19 Mar 2018
  • Sharpening Your Skills

8 Ways To Be An Environmentally Conscious Manager

iPhoto In an interview about his recent book Profits and Sustainability, which portrays the iconoclastic entrepreneurs who built green startups in the 19th century, Harvard Business School historian Geoffrey Jones notes that being a business-environmentalist can be... View Details
Keywords: by Sean Silverthorne; Energy
  • 01 Sep 2008
  • News

The Business Environment in the 21st century

we ought to aspire to make a very significant contribution. We’ve had a major impact in the past. We can do it again.” Related Links Is Market Capitalism Headed for Trouble? View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services
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