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  • July 2003 (Revised April 2005)
  • Case

Branding Citigroup's Consumer Business

By: Rohit Deshpande and Carin-Isabel Knoop
In Spring 1998, Citicorp and Travelers merged to create a financial powerhouse that united the bank with Travelers' consumer finance and brokerage businesses, including Salomon Smith Barney and Primerica. It was the first U.S. financial services company to combine... View Details
Keywords: Mergers and Acquisitions; Customer Focus and Relationships; Customer Relationship Management; Decisions; Asset Management; Investment Banking; Management Teams; Brands and Branding; Relationships; Business and Shareholder Relations; Banking Industry; United States
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Deshpande, Rohit, and Carin-Isabel Knoop. "Branding Citigroup's Consumer Business." Harvard Business School Case 504-023, July 2003. (Revised April 2005.)
  • January 2003 (Revised July 2005)
  • Case

Finding a CEO for the School District of Philadelphia: Searching for a Savior?

Following the largest state takeover of a local public school district in U.S. history, a new governing body must find a CEO to effect a large-scale turnaround in the Philadelphia school district. This case examines the context of large urban public schools and... View Details
Keywords: Leading Change; Restructuring; Education; Crisis Management; Education Industry; Philadelphia
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Childress, Stacey M., Stig Leschly, and Purnima Kochikar. "Finding a CEO for the School District of Philadelphia: Searching for a Savior?" Harvard Business School Case 803-072, January 2003. (Revised July 2005.)
  • February 2017
  • Case

Aston Martin: A Second Century of Performance and Luxury

By: Vish V. Krishnan, Karim R. Lakhani and Amram Migdal
Following the March 2016 launch of DB11, Aston Martin Lagonda Ltd.’s first new sports car platform in over a decade, this case discusses the future strategy of the famed British luxury auto manufacturer. Since its founding in 1902, Aston Martin has been characterized... View Details
Keywords: Luxury; Auto Brand; Luxury Auto; Growth; Innovation; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Brands and Branding; Product Marketing; Product Launch; Product Positioning; Operations; Product Design; Product Development; Production; Innovation and Invention; Transportation; Innovation and Management; Innovation Strategy; Change; Transformation; Management; Marketing; Auto Industry; Europe; United Kingdom; England
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Krishnan, Vish V., Karim R. Lakhani, and Amram Migdal. "Aston Martin: A Second Century of Performance and Luxury." Harvard Business School Case 617-033, February 2017.

    David A. Thomas

    David Thomas is H. Naylor Fitzhugh Professor of Business Administration at Harvard Business School.  His research addresses issues related to executive development, cultural diversity in organizations, leadership and organizational change.  He recently served as a... View Details

    Keywords: consumer products; consumer products; consumer products; consumer products; consumer products; consumer products

      Mihir A. Desai

      Mihir A. Desai is the Mizuho Financial Group Professor of Finance at Harvard Business School and a Professor of Law at Harvard Law School. He received his Ph.D. in political economy from Harvard... View Details

      • 06 Jun 2018
      • Research & Ideas

      Cut Salaries or Cut People? The Best Way to Survive a Downturn

      eugeniek Companies looking to shed costs in an economic downturn rarely cut compensation—typically, they slash jobs instead. New research confirms the wisdom of that decision. The study concludes that when a company cuts employee pay the... View Details
      Keywords: by Rachel Layne
      • 17 Oct 2007
      • Research & Ideas

      Why Global Brands Work

      strong worldwide. The chairman is committed to the environment. Many consumers are no longer considering Fords when buying their new cars, but they are predisposed to giving Ford another chance. Fords worldwide should henceforth have a... View Details
      Keywords: by John A. Quelch; Auto
      • 23 Feb 2009
      • Research & Ideas

      Creative Entrepreneurship in a Downturn

      formation, and innovation. He is also a partner of the international management consulting firm McKinsey & Company, where he is a leader of its Innovation practice. Chakravorti has advised over 30 Fortune 500 companies on innovation,... View Details
      Keywords: by Martha Lagace
      • 09 Nov 2021
      • Research & Ideas

      The Simple Secret of Effective Mentoring Programs

      companies would be better off making mentoring mandatory for all new workers since that would yield much higher productivity and performance gains, the researchers say. "You have to make the program apply to... View Details
      Keywords: by Jay Fitzgerald
      • 18 Feb 2009
      • First Look

      First Look: February 18, 2009

      the firm to shift from a "product and waste" mentality to a "product and product" mentality, and thereby actively manage the quantities of both products to maximize profit. Conditions in... View Details
      Keywords: Martha Lagace
      • 30 Oct 2017
      • News

      Exclusive Q&A: How Retailers Can Escape The ‘Content Trap’

      • 25 Mar 2021
      • Blog Post

      Meet the Student Academic Services Support Team at HBS!

      Determining how to successfully balance responsibilities, opportunities, and challenges is imperative to a positive and productive student experience. The Student and Academic Services (SAS) Support Services team in the MBA Program... View Details

        Robert C. Merton

        Robert C. Merton is the School of Management Distinguished Professor of Finance at the MIT Sloan School of Management.

        Merton is University Professor Emeritus at Harvard University and was the George Fisher Baker Professor of... View Details

        Keywords: banking; brokerage; financial services; insurance industry; investment banking industry; retail financial services
        • 28 Mar 2022
        • News

        The Supply Chain Crisis Is About to Get a Lot Worse

        • 01 Nov 2019
        • Blog Post

        Confronting Climate Change in the Classroom and Beyond

        leaders, and to inspire new ideas and practical, effective solutions that will benefit managers everywhere. In practical terms, that translates to the BEI team, led by Faculty Chair and Senator John Heinz... View Details
        • October 1981 (Revised June 1982)
        • Case

        Concept Devices, Inc.: International Market Entry

        Concept is a highly touted startup venture in distributed data processing computers. The company has only made one sale to date, but has an order backlog for its unique product and expects an almost vertical growth curve. The company has been courted seriously by... View Details
        Keywords: Global Strategy; Business Startups; Computer Industry; France; United Kingdom
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        Bonoma, Thomas V. "Concept Devices, Inc.: International Market Entry." Harvard Business School Case 582-052, October 1981. (Revised June 1982.)
        • 18 Aug 2018
        • News

        Disrupted Teams are Rewriting the Rules of Office(less) Politics

        • 27 Sep 2024
        • Research & Ideas

        Charting 'Cheapflation': How Budget Brands Got So Pricey

        Surging inflation drove many consumers to cheaper brands or lower-quality products, but new data suggests that switching might not have saved them as much as they might have expected. During the most recent period of high inflation,... View Details
        Keywords: by Ana Elena Azpúrua
        • September 2002 (Revised January 2013)
        • Case

        Siebel Systems: Organizing for the Customer

        By: Robert Simons and Antonio Davila
        Siebel Systems is one of the fastest growing companies in America. Tom Siebel, the company's founder, has organized the business to accommodate growth and focus on the customer. Innovative information technology systems and clear accountability prove to be essential to... View Details
        Keywords: Organizational Structure; Applications and Software; Business Growth and Maturation; Information Technology; Performance Evaluation; Performance Expectations; Innovation and Management; Technological Innovation; Customer Focus and Relationships; Management Teams; Information Technology Industry; North and Central America
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        Simons, Robert, and Antonio Davila. "Siebel Systems: Organizing for the Customer." Harvard Business School Case 103-014, September 2002. (Revised January 2013.)
        • March 2000
        • Case

        Aspect Medical Systems

        By: Richard M.J. Bohmer and Naomi Atkins
        Entrepreneur Nassib Chamoun has created an innovative anesthesiology device that monitors patients' consciousness levels during surgery. This case tracks how Chamoun and his executive team built the infrastructure of the company and actively managed the adoption... View Details
        Keywords: Decision Choices and Conditions; Entrepreneurship; Independent Innovation and Invention; Infrastructure; Product Design; Product Development; Problems and Challenges; Adoption; Competitive Strategy; Technology Industry
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        Bohmer, Richard M.J., and Naomi Atkins. "Aspect Medical Systems." Harvard Business School Case 600-076, March 2000.
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