New Product Adoption - Publications - Faculty & Research

15 Aug 2005
HBS Case

Classic Cases Live On at HBS

fledgling New Jersey protective-packaging company. Under his leadership, Sealed Air soon became known for its quality products and technological innovation. By the time Dunphy stepped down as company... View Details

Keywords: by Garry Emmons

14 Jul 2003
Research & Ideas

Keeping Your Balance With Customers

Industrial Era, product innovation and operations management predominated. Product innovation ensured the continuous flow of new products that... View Details

Keywords: by Robert S. Kaplan & David P. Norton

06 Nov 2006
Research & Ideas

How South Africa Challenges Our Thinking on FDI

skills learned in parts of South Africa would be applicable to other parts of Africa. But South African firms have also come up with new products within sub-Saharan Africa outside of South Africa. For... View Details

Keywords: by Martha Lagace

04 Oct 2016
First Look

October 4, 2016

Abstract—We build a tractable growth model where multi-product incumbents invest in internal innovations to improve their existing products, while new entrants and incumbents invest in external innovations to acquire View Details

01 Dec 2003
Research & Ideas

Sometimes Success Begins at Failure

commit often substantial resources to vetting new technologies through processes that aim to affirm their viability and marketability (or lack thereof). In doing so, firms reduce the chance that new View Details

Keywords: by Henry Chesbrough; Health; Pharmaceutical

16 Aug 2024
In Practice

Election 2024: What's at Stake for Business and the Workplace?

leaders will report new lessons on the art of building trust during a time when it looks remarkably difficult. Sandra J. Sucher is the MBA Class of 1966 Professor of Management Practice in the General Management Unit. Marco Tabellini:... View Details

Keywords: by Rachel Layne

05 Oct 2009
Research & Ideas

The Vanguard Corporation

In her new book SuperCorp, Rosabeth Moss Kanter argues that capitalism is near a crossroads. The old ways of doing business no longer work. Traditional leadership roles are breaking down. And the public is fed up with greedy executives... View Details

Keywords: by Sean Silverthorne

25 Apr 2000
Research & Ideas

Adjusting the Fit for Government

productivity revolution due to the loss of skills in society. "The other key underpinning is education," he continued. "In South Africa in particular, the legacy of apartheid was extremely destructive, and human capital... View Details

Keywords: by Martha Lagace

02 Jan 2018
Op-Ed

'Dear Working Knowledge'--Our Favorite Reader Comments of the Year

linear, like driving, showering, shaving, mowing the lawn, or pruning shrubs seems to hijack my left brain. My right brain then lights-up with the freedom to work abstractly with stunning new insights. It has become so View Details

Keywords: by Sean Silverthorne

29 May 2006
What Do You Think?

How Important Is the “Service Sector Effect” on Productivity?

productivity in the service sector has been accompanied by increasing employment, a phenomenon somewhat at odds with experience in the glory days of manufacturing. Thanks in part to new technology, service... View Details

Keywords: by James Heskett; Service

01 Aug 2008
Research & Ideas

Does Market Capitalism Have a Future?

could lead to populist politics that would adversely affect the conduct of capitalism. A second major concern was that our productive system, as currently operated, contributes to unsustainable environmental damage and resource depletion.... View Details

Keywords: by Garry Emmons

05 Jul 2017
What Do You Think?

Can Innovation Save Us From Ourselves?

Summing Up Do We Need to Give More Attention to the Dark Side of Innovation? Innovation may be able to help us deal with problems such as famine, pollution, and even global warming. But unless it can prove to be just as effective in combating destructive human traits... View Details

Keywords: by James Heskett; Technology

01 Feb 2012
What Do You Think?

Is Support for Small Business Misplaced?

investments in research and development, was emphasized by several respondents. Mark Hopkinson remarked that "most big companies rely for their tech pipeline of new products on the innovation that comes... View Details

Keywords: by James Heskett

09 Jul 2001
Research & Ideas

Does Misery Love Companies? How Social Performance Pays Off

so doing, introduce a set of new research questions to examine. We believe that these alternative questions offer great promise for understanding and, ultimately, guiding possible corporate social initiatives. We conclude the discussion... View Details

Keywords: by Joshua D. Margolis & James P. Walsh

23 Jun 2009
First Look

First Look: June 23

to choose a home page provided by a competitor). The second principle focuses on opportunity: specifically, opportunity that is facilitated by giving developers platform access and the ability to innovate and build on platform technologies to create View Details

Keywords: Martha Lagace

05 Sep 2000
What Do You Think?

Whither the Information Economy?

"person-to-person" basis, with or even without an Internet intermediary. Cleveland provided one of the first theoretic explanations for the New Economy. Because of information technology, we can sustain greater growth and lower... View Details

Keywords: by James Heskett

12 May 2003
Research & Ideas

How Hot is the “Hot Spot” Business?

new line of business. (Starbucks partners with hot-spot provider, T-Mobile and Hewlett-Packard to offer users subscription plans that average under $40 per month.) We are moving to a time when broadband will be totally ubiquitous, part of... View Details

Keywords: by Sean Silverthorne & Martha Lagace; Technology; Communications; Telecommunications

13 Apr 2015
Research & Ideas

3 Ways Firms Can Profit From Environmental Investments

2014. BCG recommended that conventional brands would do well to enter the environmentally friendly product market, as Clorox did by launching its Green Works line of cleaning products, or as Unilever did by acquiring Ben &... View Details

Keywords: by Carmen Nobel; Energy; Utilities

23 Feb 2015
Research & Ideas

How to Break the Expert’s Curse

Irish playwright George Bernard Shaw famously wrote, "He who can, does. He who cannot, teaches." But it's often more accurate to say, "He who can do can't teach." It's natural for novices to seek out experts for guidance. That's why many organizations View Details

Keywords: by Carmen Nobel; Education

18 Aug 2011
Lessons from the Classroom

Business Plan Contest: 15 Years of Building Better Entrepreneurs

field forces a new coda to the contest's history when Baby.com.br ("Brazil's one-stop shop for baby products online") and BOSS Medical (a minimally invasive device for the extraction of bone graft during... View Details

Keywords: by Julia Hanna; Education

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