Publications

April 1994 (Revised October 2002)
Case

Frito-Lay, Inc.: A Strategic Transition (1990-1992)

By: Lynda M. Applegate

Describes the changes in structure, management systems, people, and processes instituted by the company. Provides students with an opportunity to explore the nature of "IT-enabled" organizational change and the process through which it is implemented. Also enables a... View Details

Keywords: Organizational Change and Adaptation; Information Technology; Business Strategy; Food and Beverage Industry

03 Jun 2014
First Look

First Look: June 3

looks to build a mobile technology product development team by executing an "acquisition-hire" (i.e., "acqui-hire") to acquire New York City-based start-up Stamped, a mobile application company launched by former... View Details

Keywords: Sean Silverthorne

12 Oct 1999
Research & Ideas

Building Bridges: New Dimensions in Negotiation

differences in their forecasts of future events (such as the profitability of a business being sold), attitudes toward risk and time, tax and regulatory status, market and technological knowledge and access, and so on. The third dimension... View Details

Keywords: by Anita M. Harris

01 Sep 2009
First Look

First Look: September 1

their stock recommendations when they have an educational link to the company. A simple portfolio strategy of going long the buy recommendations with school ties and going short buy recommendations without ties earns returns of 6.60% per... View Details

Keywords: Martha Lagace

August 2008 (Revised July 2011)
Case

Consumer Payment Systems — United States

By: Benjamin Edelman and Andrei Hagiu

In 2008, the U.S. consumer payments landscape was characterized by the ongoing prevalence of credit and debit card networks, the decline of checks, the rise of stored value cards, and the growth of new payment methods such as PayPal, Bill Me Later, and decoupled debit.... View Details

Keywords: Borrowing and Debt; Financial Management; Personal Finance; Digital Platforms; Motivation and Incentives; Competitive Strategy; Internet and the Web; United States

July 2006 (Revised March 2010)
Case

Symantec vs. McAfee: Competing in the Consumer Anti-virus Industry

By: Ramon Casadesus-Masanell and Jordan Mitchell

Symantec and McAfee hold 53.6% and 18.8% respectively, of the anti-virus software market as of 2006. While the market is concentrated with five firms controlling over 90%, Microsoft is on the eve of releasing a consumer security subscription packed called OneCare Live.... View Details

Keywords: Business Model; Market Entry and Exit; Competitive Strategy; Software; Information Technology Industry

Find at Harvard

December 1990 (Revised December 1993)
Case

Australian Paper Manufacturers (A)

By: David M. Upton and Joshua D. Margolis

Describes a company which has broken an unwritten cordial agreement amongst the three Australian paper manufacturers to split the domestic market three ways by market segment. The company invades another's "territory" with advanced technology, quality, and,... View Details

Keywords: Agreements and Arrangements; Production; Information Technology; Ethics; Situation or Environment; Product Development; Segmentation; Expansion; Financial Strategy; Pulp and Paper Industry; Australia

Web

Impact Stories | Social Enterprise | Harvard Business School

Filter Results: (52) Submit People Alumni Executive Education Faculty MBA Students Topics Business for Social Impact Impact Investing K-12 Education Nonprofit Strategy & Governance Public Sector Social Entrepreneurship Format Text Video... View Details

19 Dec 2017
First Look

New Research and Ideas, December 19, 2017

working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=53636 Scale versus Scope in the Diffusion of New Technology: Evidence from the Farm Tractor By: Gross, Daniel P. Abstract—Using the farm tractor as a case study, I show that lags in View Details

Keywords: Carmen Nobel

21 Sep 2010
News

Investing in Experience

Keywords: Securities, Commodities, and Other Financial Investments; Finance

01 Jun 2010
News

Touting Green Energy’s Potential

reducing carbon emissions gradually to achieve an 83 percent reduction by 2050. The centerpiece of this legislative package is the American Clean Energy and Security Act of 2009 (known as the Waxman-Markey bill). “Entrepreneurs, venture capitalists, and technologists... View Details

Keywords: Administration of Environmental Quality Programs; Government; Management, Scientific, and Technical Consulting Services; Professional Services

01 Mar 2004
Lessons from the Classroom

Mission to Mars: It Really Is Rocket Science

learning that will be useful to future missions. This might include decisions on how much telemetry data to provide in flight, a useful source of fault-finding data should things go wrong, as well as the choice of when to fly a new View Details

Keywords: by Sean Silverthorne

27 Jul 2011
Research & Ideas

Customer Loyalty Programs That Work

crowd. Technology is also a helpful factor in rewards programs, representing a vast improvement over an old, markedly creepier, and now mostly illegal strategy: dispatching an employee to the parking lot to write down license plate... View Details

Keywords: by Maggie Starvish; Retail

24 Oct 2006
First Look

First Look: October 24, 2006

Course MaterialsCellular Service Harvard Business School Case 707-424 Background on cellular service technology and "friends and family" plans as foundation for discussing network effects. Purchase this case:... View Details

Keywords: Sean Silverthorne

2015
Working Paper

Fake It Till You Make It: Reputation, Competition, and Yelp Review Fraud

By: Michael Luca and Georgios Zervas

Consumer reviews are now part of everyday decision-making. Yet, the credibility of these reviews is fundamentally undermined when businesses commit review fraud, creating fake reviews for themselves or their competitors. We investigate the economic incentives to commit... View Details

Keywords: Information; Competition; Internet and the Web; Ethics; Reputation; Social and Collaborative Networks; Retail Industry; Food and Beverage Industry