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Publications

Publications

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  • All HBS Web  (8,084)
    • People  (45)
    • News  (1,737)
    • Research  (4,697)
    • Events  (32)
    • Multimedia  (54)
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Show Results For

  • All HBS Web  (8,084)
    • People  (45)
    • News  (1,737)
    • Research  (4,697)
    • Events  (32)
    • Multimedia  (54)
  • Faculty Publications  (2,867)
← Page 210 of 8,084 Results →
  • Program

Strategic Marketing for Driving Growth

changes in technology, regulations, and customer behavior Assess the economic impact and viability of social media... View Details
  • Web

Resumes & Cover Letters - Alumni

at the top of the page. No need to include it on additional pages. Professional history - Start with your most recent role and list in descending chronology. For each role,... View Details
  • May 2007 (Revised January 2011)
  • Case

Bankinter: Deploying the Mortgage Simulator to the Branches

Describes how Bankinter, a mid-sized Spanish bank, altered the information set available to its customer-facing employees. In the spring of 2003, Bankinter introduced an Excel-based program called the Mortgage Simulator that helped branch managers calculate the price... View Details
Keywords: Customer Focus and Relationships; Customer Value and Value Chain; Banks and Banking; Mortgages; Employees; Motivation and Incentives; Spain
Citation
Educators
Purchase
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Martinez-Jerez, Francisco de Asis, and Katherine Miller. "Bankinter: Deploying the Mortgage Simulator to the Branches." Harvard Business School Case 107-070, May 2007. (Revised January 2011.)
  • 25 Aug 2014
  • HBS Case

Starbucks Reinvented

work to relax and enjoy the small, affordable luxury of a special coffee beverage seemed to resonate with the social and economic moment, she... View Details
Keywords: by Julia Hanna; Food & Beverage
  • 03 Feb 2015
  • First Look

First Look: February 3

pay to the plan. We document an oppositional reaction: the presence of peer information decreased the savings of nonparticipants who were ineligible for 401(k) automatic enrollment, View Details
Keywords: Sean Silverthorne
  • 09 Dec 2002
  • Research & Ideas

Unilever—A Case Study

that the two companies should at all times pay dividends of equivalent value in sterling and guilders. There were two head offices—in London and Rotterdam—and two chairmen.... View Details
Keywords: by Geoffrey Jones; Consumer Products; Entertainment & Recreation; Food & Beverage; Manufacturing; Retail
  • Program

Leading Professional Service Firms

clients and motivate staff, build a strong vision and implement an effective strategy, and employ the fiscal discipline to maintain a sound bottom line View Details
Keywords: Professional Services; Professional Services
  • 19 Dec 2022
  • Research & Ideas

What Motivates People to Give Generously—and Why We Sometimes Don't

immediate ask. For example, when people feel tricked into giving, does that make them less likely to donate to that charity in the future? Both this and Christine’s question are really about better understanding the larger View Details
Keywords: by Jen McFarland Flint, HBS Alumni Bulletin
  • 21 Dec 2010
  • First Look

First Look: December 21

older children remains essentially unchanged. To our knowledge, this is the first rigorous demonstration that one need not succumb to temptation in order for it to detrimentally impact one's economic productivity. The Dynamics View Details
  • 25 Apr 2017
  • First Look

First Look at New Research, April 25

be aware of the range of powerful, dynamic, and often conflicting forces shaping the emerging competitive environment. The globalization of... View Details
Keywords: Sean Silverthorne
  • 19 Dec 2023
  • Research & Ideas

15 Podcast Episodes That Grabbed Listeners in 2023

Global Sustainability Personal at Bühler The global food supply chain is a significant source of greenhouse gas emissions and other environmental challenges. Many companies avoid these issues or make token... View Details
Keywords: by Danielle Kost
  • May 2020
  • Teaching Note

Big Boom Beverages: Fight or Flight? (Brief Case)

By: Stephen A. Greyser and William Ellet
Teaching Note for HBS Brief Case No. 920-557. The case addresses analysis and decisions related to the entrepreneurial life of a distinctive energy beverage, including its niche market launch, early problems, reformulation, social media impact, market success, and... View Details
Keywords: Alcoholic Beverages; Energy Drinks; Regulation; Entrepreneurship; Ethics; Marketing Communications; Corporate Social Responsibility and Impact; Reputation; Communication Strategy; Decision Making
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Greyser, Stephen A., and William Ellet. "Big Boom Beverages: Fight or Flight? (Brief Case)." Harvard Business School Teaching Note 920-558, May 2020.
  • Article

Bargaining with Imperfect Enforcement

By: Lucy White and Mark Williams
The game-theoretic bargaining literature insists on non-cooperative bargaining procedure but allows 'cooperative' implementation of agreements. The effect of this is to allow free-reign of bargaining power with no check upon it. In reality, courts cannot... View Details
Keywords: Agreements and Arrangements; Body of Literature; Contracts; Motivation and Incentives; Code Law; Game Theory
Citation
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Related
White, Lucy, and Mark Williams. "Bargaining with Imperfect Enforcement." RAND Journal of Economics 40, no. 2 (Summer 2009).
  • January 16, 2020
  • Article

How Global Leaders Should Think About Solving Our Biggest Problems

By: Mark R. Kramer, Marc W. Pfitzer and Helge Mahne
The corporate social conscience will soon be on full display in Davos, Switzerland, where global leaders from business, government, and civil society will assemble on January 21 for the annual meeting of the World Economic Forum. Hundreds of millions of dollars will be... View Details
Keywords: Corporate Social Responsibility and Impact; Social Issues; Global Range; Partners and Partnerships; Strategy
Citation
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Register to Read
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Kramer, Mark R., Marc W. Pfitzer, and Helge Mahne. "How Global Leaders Should Think About Solving Our Biggest Problems." Harvard Business Review Digital Articles (January 16, 2020).
  • 23 Dec 2008
  • First Look

First Look: December 23, 2008

they experienced from growth prior to the 1960s. Download the working paper from SSRN ($5): http://papers.nber.org/papers/w14539 The Supply Side of Innovation: H-1B Visa Reforms and U.S. Ethnic Invention... View Details
Keywords: Martha Lagace
  • 03 Oct 2023
  • HBS Case

Layoffs Can Be Bad Business: 5 Strategies to Consider Before Cutting Staff

The pattern has become painfully predictable in recent years: As the economy shows signs of a slowdown, companies hand out layoff notices to stabilize profitability and calm... View Details
Keywords: by Ben Rand; Telecommunications; Technology; Financial Services; Manufacturing
  • 11 Feb 2021
  • Blog Post

2+2 Where Are They Now Spotlight: Ali Evans (MBA 2019)

admissions process? While in undergraduate, I was hungry to learn more about leadership and having a positive impact on communities through business leadership. Outside of the... View Details
  • 2024
  • Working Paper

Categorical Processing in a Complex World

By: Marco Sammon, Thomas Graeber and Christopher Roth
In real-world news environments, quantitative information is rarely presented in isolation; it is characterized through qualitative comparisons with various reference levels. Company earnings, for example, are commonly compared to analyst forecasts, previous earnings,... View Details
Keywords: Announcements; Cognition and Thinking; Communication Strategy
Citation
Related
Sammon, Marco, Thomas Graeber, and Christopher Roth. "Categorical Processing in a Complex World." Working Paper, November 2024.
  • 03 Oct 2023
  • What Do You Think?

Do Leaders Learn More From Success or Failure?

leaders most effectively to enter the real world. I can add a personal experience to those that Edmondson cites. In 1990, a colleague, HBS Professor John Kotter, and I began a study of the View Details
Keywords: by James Heskett
  • Web

Marketing - Doctoral

Marketing The doctoral program in Marketing draws on a variety of underlying disciplines to research important marketing management problems centered on the immediate and future needs View Details
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