Marketing Of Innovations - Publications - Faculty & Research

20 Feb 2019
News

Building an Ecosystem for African Entrepreneurs

economy. “For a long time, we’ve looked to the government to address almost all of the issues,” Elumelu says of the economic and social concerns in Nigeria and Africa. “The government cannot do everything... View Details

Keywords: April White

13 Nov 2020
News

Insatiably Curious

innovation sectors of the economy,” she says of the new position. Working as COO “synthesizes my past experiences,” she adds, citing her early career as an investor at General... View Details

28 Feb 2014
News

The First Five Years: Omowale Casselle (MBA 2009)

of incoming samples from our brand partners (P&G, Unilever, Elizabeth Arden), that our field team keeps our machines running and fully stocked with sample inventory, and that we are able to successfully launch and sustain each new View Details

Keywords: General Merchandise Stores; Retail Trade

01 Feb 2001
News

A Miller's Tale

chairman is Frank Sands (MBA '63), who, according to a long-established tradition in this family-run enterprise, did not inherit the company but bought it, at fair market value, from his father. Milled from the heart View Details

01 Dec 1996
News

Starting Up and Starting Over

innovation within such a structure. In the 1930s and 1940s, Deans Wallace B. Donham and Donald K. David oversaw significant research on the importance of innovators to... View Details

01 Feb 2000
News

OPM Honors Marty Marshall with Professorship

appreciation." Marshall worked his way through the University of Missouri and was commissioned in the U.S. Navy before matriculating at HBS and joining the faculty in 1949. For two decades he helped shape the View Details

01 Dec 1997
News

Stacey Lawson (MBA '96)

illustrations of standard parts, such as valves, pumps, and gears. Today Lawson is the vice president of marketing at InPart, a company she cofounded upon graduating from HBS.... View Details

16 Dec 2016
News

An Environmental Epiphany

was asked to take a posting in Bulgaria. And Searl came along and found herself, relatively quickly, leading the local office of the Bulgarian American Enterprise Funds, which was a private equity fund set up by the US government, to help... View Details

02 Sep 2018
News

Havana Rising

Collin’s father-in-law helps with accounting. Gordon works with her mother-in-law on marketing projects; her own mom is trying to help the company break into the Japanese market; and her grandmother sets up meetings with organizations... View Details

Keywords: Dan Morrell; photographed by Eve North

01 Sep 2018
News

Escape Hatch

2015 with three tiny houses in the southern New Hampshire woods, Getaway now offers 89 escapes in areas less than two hours from Boston, New York, and Washington, DC, with the goal of expanding to three new View Details

Keywords: Julia Hanna; Amusement, Gambling, and Recreation Industries; Arts, Entertainment

01 Feb 2000
News

Short Takes

New Alliances: Forming For-Profit and Nonprofit Partnerships Where once "corporate giving" meant writing an annual check to a favorite charity, more recently for-profit firms and nonprofit recipients have begun to join forces to better carry out their separate, but... View Details

Keywords: Nancy O. Perry

12 Jul 2021
News

Alumni Confront the COVID-19 Crisis

OCTOBER 6 Rajendra Aneja (AMP 175, 2008) brought his expertise in marketing in rural areas to the task of stopping the spread of the COVID-19, which he deems “the biggest and... View Details

27 Mar 2020
News

CPD Taps Alumni Network to Help Students Navigate Crisis

Kristen Fitzpatrick (MBA 2003) Kristen Fitzpatrick (MBA 2003) HBS Career and Professional Development (CPD) has pivoted quickly in recent weeks to help first- and second-year students who are still in need of internships and... View Details

01 Jun 1999
News

Sixth Annual Cyberposium an SRO Success

sometimes heated discussion of cyber-competition, rivalries, and alliances among traditional media companies and high-tech startups. Twelve afternoon breakout sessions allowed participants to delve into a host View Details

01 Dec 1996
News

Meditations on the Bottom Line

and market new programs and services, such as certification in "bodywork" (massage and related practices) and holistic health instruction, as well as a new program that focuses on preventive health care. "This is an incredible... View Details

17 Jul 2020
News

Support System

of their harvest or the ability to move their product beyond Africa to be marketed and sold. The result? They take what they could get from the traders who showed up in the village with trucks from time to... View Details

Keywords: Maureen Harmon

01 Jan 2009
News

Jorge Paulo Lemann, A.B. 1961; Carlos A. Sicupira, OPM 9, 1984; Marcel H. Telles, OPM 10, 1985

national economy, bringing access to consumer goods, jobs, and global markets to Brazil. Having helped build Belgium-based Anheuser-Busch InBev into one of the world’s leading breweries, Lemann now divides... View Details

01 Dec 2008
News

New Awards Recognize Teaching Excellence

Lecturer and Senior Researcher Stacey Childress for her Entrepreneurship in Education Reform course Senior Lecturer Stephen Kaufman for his Building and Sustaining a Successful Enterprise course Professor Rakesh Khurana for his Management and View Details

20 Oct 2022
News

Lebanon Alumni Host US Ambassador for Dinner and Discussion

2019, so we're excited to get a large turnout to help us build further momentum as we move out of COVID.” A historian by training, Professor Fibiger’s work focuses on Asia’s 20th century. Professor Robertson’s research centers on the... View Details

Keywords: Margie Kelley

01 Dec 2000
News

Core Values Keep Airline Flying High

Good people are essential for success. Keep the product and the process simple. Deliver the most reliable service at the lowest cost. Invest the time to connect with employees and customers. These are the basic tenets fueling the phenomenal success View Details

Keywords: Margie Kelley; Air Transportation; Transportation

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