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  • Article

Geography, Location, and Strategy

By: Juan Alcácer, Bruce Kogut, Catherine Thomas and Bernard Yeung
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  • January 2017 (Revised January 2019)
  • Case

Ethiopia's Industrial Parks Strategy

By: John Macomber and Radhika Kak
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  • Article

Match Your Motivating Strategy

By: Michael Beer
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  • 2004
  • Book

Global Strategy and Organization

By: Anil K. Gupta and Vijay Govindarajan
In the battle for global dominance, only those organizations that lead the ongoing globalization of their industries will succeed. That's why students need a strategic framework that they can apply in a global setting. View Details
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  • March 2014
  • Teaching Note

Strategy and the Strategist

By: Eric Van den Steen
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  • 2012
  • Working Paper

Creating an R&D Strategy

By: Gary P. Pisano
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  • February 2003 (Revised August 2005)
  • Case

UCB: Growth Strategy (B)

By: F. Warren McFarlan and Brian DeLacey
Supplements the (A) case. View Details
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  • March 1982 (Revised December 1987)
  • Background Note

Concept of Marketing Strategy

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  • June 2000
  • Article

Imitation of Complex Strategies

By: J. Rivkin
Keywords: Strategy
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  • September 2017 (Revised February 2018)
  • Case

Becton Dickinson: Global Health Strategy

By: Mark R. Kramer and Sarah Mehta
Becton, Dickinson and Company (BD) was a medical technology firm headquartered in Franklin Lakes, New Jersey, with 43,000 employees and 2016 revenues of $12.5 billion. For several years, the company had pursued developing products that created shared value, defined as... View Details
Keywords: Shared Value; Creating Shared Value; Odon Device; Medical Technology; Value Creation; Values and Beliefs; Philanthropy and Charitable Giving; Health; Health Care and Treatment; Health Testing and Trials; Emerging Markets; Social Issues; Competitive Strategy; Medical Devices and Supplies Industry; Africa; Asia; Middle East
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  • April 2011
  • Article

Strategies for Learning from Failure

By: Amy C. Edmondson
Many executives believe that all failure is bad (although it usually provides lessons)--and that learning from it is pretty straightforward. The author, a professor at Harvard Business School, thinks both beliefs are misguided. In organizational life, she says, some... View Details
Keywords: Learning; Knowledge Use and Leverage; Leadership; Business Processes; Organizational Culture; Failure; Opportunities
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  • September 1993 (Revised June 1994)
  • Case

Raychem Corporation: Asian Strategy

By: Michael Y. Yoshino and Thomas W. Malnight
Keywords: Global Strategy; Asia
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  • August 2016
  • Supplement

CEO Succession at Cisco (B): Announcement Strategy

By: Boris Groysberg, J. Yo-Jud Cheng and Annelena Lobb
Supplements the (A) case (417-031). This case supplement describes Cisco’s communications strategy around the CEO announcement, which focused on controlling the narrative and avoiding leaks. The strategy included both internal and external processes aimed at... View Details
Keywords: Management Succession; Communication Strategy; Technology Industry
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  • 11 Apr 2011
  • Lessons from the Classroom

Teaching a ‘Lean Startup’ Strategy

A dozen years ago, it seemed like all it took to launch a successful technology company was a vague idea, a PowerPoint presentation, a trade-show booth with a sexy spokesmodel, and a URL. Then the dot-com bubble burst and investors got wiser and warier. Gone are the... View Details
Keywords: by Carmen Nobel; Technology; Computer
  • 2008
  • Book

Execution Premium: Linking Strategy to Operations for Competitive Advantage

By: Robert S. Kaplan and David P. Norton
In a world of stiffening competition, business strategy is more crucial than ever. Yet most organizations struggle in this area--not with formulating strategy but with executing it, or putting their strategy into action. Owing to execution failures, companies realize... View Details
Keywords: Management Analysis, Tools, and Techniques; Operations; Performance; Strategic Planning; Business Strategy
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  • October 2003 (Revised January 2016)
  • Supplement

The BCPC Internet Strategy Team: Robin Rhee

By: Amy C. Edmondson and Laura Feldman
Accompanies The BCPC Internet Strategy Team: An Exercise and provides unique background information on one of the team members. View Details
Keywords: Decision Making; Knowledge Sharing; Groups and Teams; Behavior; Perspective; Strategy; Cooperation; Telecommunications Industry
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  • September 1983 (Revised December 1985)
  • Case

Dunkin' Donuts (C): Growth Strategy

By: Hirotaka Takeuchi
Dunkin' Donuts franchises and operates retail donut shops for take-home and in-shop consumption. Looks at three growth alternatives: 1) More shops (owned or franchised); 2) A broader product line; and 3) More advertising. Raises important issues related to franchise... View Details
Keywords: Advertising; Growth and Development Strategy; Growth Management; Brands and Branding; Logistics; Franchise Ownership; Relationships; Food and Beverage Industry; Retail Industry
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  • Web

Strategy Faculty - Faculty & Research

Strategy Overview Faculty Curriculum Seminars & Conferences Awards & Honors Doctoral Students Unit Head Ramon Casadesus-Masanell Herman C. Krannert Professor of Business Administration Unit Head, Strategy... View Details
  • April 2021
  • Case

Zeynep Ton: The Good Jobs Strategy

By: Francesca Gino and Frances X. Frei
The link to this multimedia case should be provided to students in advance as preparation for classroom case discussion.

In Zeynop Ton’s 2014 book The Good Jobs Strategy: How the Smartest Companies Invest in Employees to Lower Costs and Boost... View Details
Keywords: Organizations; Selection and Staffing; Compensation and Benefits; Operations; Performance Effectiveness
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  • October 2021 (Revised April 2022)
  • Module Note

Market Imperfections and Strategy

By: Hong Luo
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