Publications

18 Jun 2011
News

Big Blue at 100: Still the standard for American companies

08 Jul 2022
News

How to Conduct a Great Performance Review.

December 2016
Background Note

Cross-sector Collaborations for Shared Prosperity

By: Jan Rivkin

In cities and towns across America, leaders in local governments, businesses, nonprofits, educational institutions, faith-based organizations, labor unions, and other organizations are coming together in new ways to help their communities prosper. Why are such... View Details

Keywords: Leadership; Business and Community Relations; Cooperation; United States

05 May 2022
News

Deep Purpose: The Heart and Soul of High-Performance Companies

May 13, 2021
Article

Why Today's Startups Pursue Both Ideas and Ideals

By: Ranjay Gulati

Startups typically operate with the mentality that growth and profit come first, higher calling comes second. This strategy, however, is misguided. Increasingly, entrepreneurs are imbuing their ventures with a grand ideal in addition to a great idea. This ideal not... View Details

Keywords: Mission and Purpose; Moral Sensibility; Business Startups

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Rawi Abdelal is the Herbert F. Johnson Professor of International Management at Harvard Business School, the Emma Bloomberg Co-Chair of the Bloomberg Harvard City Leadership Initiative, and the European Faculty Chair of Harvard Business School’s Global... View Details

2017
Other Teaching and Training Material

Financial Accounting Reading: Basic Accounting Concepts and Assumptions

By: David F. Hawkins

Core Curriculum Readings in Financial Accounting cover the fundamental concepts in financial accounting. The objective of this reading is to enhance the student's understanding of the nature of the information that general purpose financial reports provide. This goal... View Details

Keywords: Accounting

August 2012
Background Note

Marketing Communications

By: Thales S. Teixeira and Thales S. Teixeira

This note identifies the main issues involved in the effective management of the marketing communications process. It first defines the purpose of communication. Then it classifies the tools available to communicate with consumers. In the sequel, it elaborates on how... View Details

Keywords: Marketing Communication; Advertising; Promotion; Social Media; Digital Media; Viral Advertising; Marketing; Communications Industry; North and Central America

April 1984
Background Note

Export Controls

By: David B. Yoffie

Explores the problems and opportunities associated with export controls--one of the most widely used tools of international trade policy in the 1970s and early 1980s; and the role of the United States and Soviet Union as major players in the international economy.... View Details

Keywords: Macroeconomics; Trade; Governing Rules, Regulations, and Reforms; Policy; Problems and Challenges; Opportunities; Soviet Union; United States

23 Aug 2019
News

Can Capitalism Be Made Better By Corporate Social Responsibility?

17 Jun 2019
News

‘How Perfect Do I Need to Be?’

10 Jun 2022
News

Does Your Company’s Culture Reinforce Its Strategy and Purpose?

23 Jan 2020
News

It has never been easier to launch a new brand

June 2019 (Revised November 2019)
Technical Note

Sustaining Corporate Culture in a Growing Organization

By: Dennis Campbell and Tatiana Sandino

An organization’s culture can be a significant source of sustainable competitive advantage. For the organization, it can attract job candidates who fit and align employees working in different teams around common goals. For employees, a strong culture can generate... View Details

Keywords: Organizational Culture; Growth and Development; Mission and Purpose; Values and Beliefs; Management Systems

Ranjay Gulati is the Paul R. Lawrence MBA Class of 1942 Professor of Business Administration and the former Unit Head of the Organizational Behavior Unit at Harvard Business School. His pathbreaking research, which focuses on unlocking organizational and unleashing... View Details

Keywords: biotechnology; computer; financial services; industrial goods; information technology industry; pharmaceuticals; professional services; retailing

April 2022 (Revised July 2022)
Case

Stalin’s Capitalists: American Business and Soviet Industrialization

By: Jeremy Friedman, Jingyu Liu and Christine Riggle

In the late 1920s and early 1930s when Joseph Stalin, leader of the world’s first Communist state, sought to industrialize his largely peasant country on an unprecedented scale, he turned for help to those who had the most experience constructing on such a scale:... View Details

Keywords: Communism; Industrialization; Socialism; History; Industry Growth; Economic Systems; Soviet Union

Brian Trelstad is a Senior Lecturer at Harvard Business School in the General Management Unit and the Faculty Chair of the Advanced Leadership Initiative. He teaches elective courses on Social Entrepreneurship and Systems... View Details

Keywords: education industry; health care; service industry; emerging market private equity; private equity (other); venture capital industry

November 22, 2023
Article

Unifying Your Company Around a Moral Goal

By: Ranjay Gulati

In turbulent times, companies need a reliable anchor to guide decision-making. When organizations become moral communities, underpinned by purpose, they provide that stability for stakeholders as well as a reassuring sense of hope, solidarity, agency, and meaning.... View Details

Keywords: Mission and Purpose; Organizational Culture; Corporate Strategy; Leadership

September 1986 (Revised March 1987)
Case

Graves Industries, Inc. (B): Lohnes Marine Hardware Division

Describes events occurring over a four-year period in one division of Graves Industries. The division goes through a business cycle and uses several methods of managing earnings to meet its budget targets. The purpose of the case is to allow the exploration of the... View Details

Keywords: Earnings Management; Crime and Corruption; Ethics