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      • Article

      The Impact of COVID-19 on Small Business Outcomes and Expectations

      By: Alexander Bartik, Marianne Bertrand, Zoë B. Cullen, Edward L. Glaeser, Michael Luca and Christopher Stanton
      To explore the impact of COVID on small businesses, we conducted a survey of more than 5,800 small businesses between March 28 and April 4, 2020. Several themes emerged. First, mass layoffs and closures had already occurred—just a few weeks into the crisis. Second, the... View Details
      Keywords: COVID-19; Stimulus; CARES Act; Health Pandemics; Small Business; Surveys
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      Bartik, Alexander, Marianne Bertrand, Zoë B. Cullen, Edward L. Glaeser, Michael Luca, and Christopher Stanton. "The Impact of COVID-19 on Small Business Outcomes and Expectations." Proceedings of the National Academy of Sciences 117, no. 30 (July 28, 2020): 17656–66.
      • July 2020
      • Supplement

      Instabeat—Crossing the Finish Line

      By: Shikhar Ghosh, Nicole Tempest Keller and Alpana Thapar
      Lebanese entrepreneur Hind Hobeika was just 21 years old when she launched her startup, Instabeat, which had developed the first real-time bio-feedback device for swimmers to monitor and improve their performance. It had been an extremely testing 10-year journey to... View Details
      Keywords: Start-up; Wearables; Entrepreneurship; Business Startups; Information Technology; Information Infrastructure; Strategy; Operations; Management; United States; Lebanon
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      Ghosh, Shikhar, Nicole Tempest Keller, and Alpana Thapar. "Instabeat—Crossing the Finish Line." Harvard Business School Supplement 821-012, July 2020.
      • July 2020
      • Teaching Plan

      Social Determinants of Health at Boston Medical Center

      By: Susanna Gallani
      This teaching plan is complemented by slides (HBP 121-015) and a board plan (HBP 121-016) that are available through the HBP website. View Details
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      Gallani, Susanna. "Social Determinants of Health at Boston Medical Center." Harvard Business School Teaching Plan 121-014, July 2020.
      • July 2020
      • Supplement

      Social Determinants of Health at Boston Medical Center: Board Plan

      By: Susanna Gallani
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      Gallani, Susanna. "Social Determinants of Health at Boston Medical Center: Board Plan." Harvard Business School PowerPoint Supplement 121-016, July 2020.
      • July 2020
      • Case

      Amanda and Kristen: Mented Cosmetics

      By: Steven Rogers, Jeffrey J. Bussgang and Alterrell Mills
      The co-founders (Black HBS alumnae) of an e-commerce beauty startup explore the unmet needs within the beauty industry. This case study examines the entrepreneurial opportunities that come from identifying an underserved market, specifically within the Black community... View Details
      Keywords: Brands and Branding; Competition; Customers; Disruption; Disruptive Innovation; Distribution Channels; Entrepreneurship; Finance; Macroeconomics; Marketing; Marketing Channels; Marketing Communications; Marketing Strategy; Mission and Purpose; Organizational Culture; Product Design; Product Development; Product Positioning; Sales; Social Issues; Social Marketing; Business Startups; Strategic Planning; Strategy; Supply Chain Management; Venture Capital; Beauty and Cosmetics Industry; Advertising Industry; Public Relations Industry; Chemical Industry; Manufacturing Industry; Retail Industry; North and Central America; United States; New York (city, NY); New York (state, US)
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      Rogers, Steven, Jeffrey J. Bussgang, and Alterrell Mills. "Amanda and Kristen: Mented Cosmetics." Harvard Business School Case 321-002, July 2020.
      • July 20, 2020
      • Article

      It's Time for a Bipartisan Health Plan for Employers and Employees

      By: Regina E. Herzlinger and Richard Boxer
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      Herzlinger, Regina E., and Richard Boxer. "It's Time for a Bipartisan Health Plan for Employers and Employees." Harvard Business School Working Knowledge (July 20, 2020).
      • July 2020
      • Case

      Michael Solomonov: Jerusalem in a Bowl

      By: Boris Groysberg, Evan M.S. Hecht and Katherine Connolly Baden
      Before the COVID-19 pandemic hit, Michael Solomonov and Steven Cook had begun to wonder whether it might be time to rethink their opportunistic approach to the expansion of their small restaurant empire in Philadelphia, CooknSolo. The pandemic, however, caused an... View Details
      Keywords: Restaurant Industry; Entrepreneur; COVID-19; Crisis; Crisis Response Plans; Entrepreneurship; Food; Health Pandemics; Crisis Management; Innovation and Invention; Leadership; Creativity; Strategy; Ownership; Problems and Challenges; Risk and Uncertainty; Situation or Environment; Food and Beverage Industry; United States
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      Groysberg, Boris, Evan M.S. Hecht, and Katherine Connolly Baden. "Michael Solomonov: Jerusalem in a Bowl." Harvard Business School Case 421-016, July 2020.
      • Article

      Active World Model Learning with Progress Curiosity

      By: Kuno Kim, Megumi Sano, Julian De Freitas, Nick Haber and Daniel Yamins
      World models are self-supervised predictive models of how the world evolves. Humans learn world models by curiously exploring their environment, in the process acquiring compact abstractions of high bandwidth sensory inputs, the ability to plan across long temporal... View Details
      Keywords: World Models; Mathematical Methods
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      Kim, Kuno, Megumi Sano, Julian De Freitas, Nick Haber, and Daniel Yamins. "Active World Model Learning with Progress Curiosity." Proceedings of the International Conference on Machine Learning (ICML) 37th (2020).
      • June 30, 2020
      • Article

      Bipartisan Tax-Free Solution to Health Care Financing: Coupling HRAs With a Public Option

      By: Regina E. Herzlinger, Richard Boxer and James Wallace
      A combination of health insurance initiatives by the presumptive 2020 Democratic and Republican presidential nominees could expand health care coverage and significantly reduce costs, without raising taxes. Along the way, the combination could revitalize private... View Details
      Keywords: Health Care Financing; Public Option; Health Reimbursement Arrangement (HRA); Health Care and Treatment; Insurance; Cost Management
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      Herzlinger, Regina E., Richard Boxer, and James Wallace. "Bipartisan Tax-Free Solution to Health Care Financing: Coupling HRAs With a Public Option." Health Affairs Blog (June 30, 2020).
      • June 2020 (Revised January 2024)
      • Case

      TraceTogether

      By: Mitchell B. Weiss and Sarah Mehta
      By April 7, 2020, over 1.4 million people worldwide had contracted the novel coronavirus (COVID-19). Governments raced to curb the spread of COVID-19 by scaling up testing, quarantining those infected, and tracing their possible contacts. It had taken Singapore’s... View Details
      Keywords: COVID-19; Contact Tracing; Government Administration; Crisis Management; Health; Health Pandemics; Innovation and Invention; Innovation Leadership; Innovation Strategy; Technological Innovation; Social Issues; Information Technology; Mobile and Wireless Technology; Applications and Software; Technology Adoption; Health Industry; Public Administration Industry; Singapore
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      Weiss, Mitchell B., and Sarah Mehta. "TraceTogether." Harvard Business School Case 820-111, June 2020. (Revised January 2024.)
      • June 2020
      • Teaching Plan

      Chief

      By: Katherine B. Coffman, Jeffrey J. Bussgang, Kathleen L. McGinn, Julia Kelley, Amy Klopfenstein and Katherine Chen
      Teaching Plan serves as a supplement to the case for “Chief: Role for Carolyn Childers” (920-019), “Chief: Role for Lindsay Kaplan” (920-020), and “Scaling at Chief” (920-021). View Details
      Keywords: Negotiation; Negotiation Tactics; Negotiation Participants; Agreements and Arrangements; Business Ventures; Business Startups; Business Model; Business Growth and Maturation; Demographics; Gender; Ownership; Ownership Stake; Strategy; Business Strategy; Expansion; Competition; Finance; Capital; Venture Capital; Service Industry; Technology Industry; North and Central America; United States; New York (city, NY); New York (state, US)
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      Coffman, Katherine B., Jeffrey J. Bussgang, Kathleen L. McGinn, Julia Kelley, Amy Klopfenstein, and Katherine Chen. "Chief." Harvard Business School Teaching Plan 920-033, June 2020.
      • June 2020 (Revised July 2023)
      • Case

      Time Out: The Evolution from Media to Markets

      By: Kate Barasz and Eva Ascarza
      In February 2020, Time Out’s chief executive officer Julio Bruno is evaluating the strategic direction of the company. Over the span of five decades, Time Out — the global media and entertainment brand — had gone from a self-published counterculture publication in... View Details
      Keywords: Branding; Media Businesses; Hospitality; Hospitality Industry; Digital; Brands and Branding; Media; Marketing; Marketing Strategy; Organizational Change and Adaptation; Strategy; Media and Broadcasting Industry; Food and Beverage Industry; United Kingdom; United States
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      Barasz, Kate, and Eva Ascarza. "Time Out: The Evolution from Media to Markets." Harvard Business School Case 520-128, June 2020. (Revised July 2023.)
      • June 2020
      • Case

      MOD Pizza: A Winning Recipe? (Abridged)

      By: Boris Groysberg, John D. Vaughan and Matthew Preble
      This is an abridged version of “MOD Pizza: A Winning Recipe?” HBS Case No. 416-004. Scott and Ally Svenson, the founders of MOD Pizza, had to make a number of decisions in planning how to scale their small company. They wanted to grow MOD from 45 stores as of May 2015... View Details
      Keywords: Entrepreneurship; Employees; Employee Relationship Management; Selection and Staffing; Leadership; Growth and Development Strategy; Marketing; Service Delivery; Organizational Culture; Corporate Social Responsibility and Impact; Mission and Purpose; Service Industry; Food and Beverage Industry; United States
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      Groysberg, Boris, John D. Vaughan, and Matthew Preble. "MOD Pizza: A Winning Recipe? (Abridged)." Harvard Business School Case 420-118, June 2020.
      • June 2020
      • Teaching Note

      Tesla's CEO Compensation Plan

      By: Krishna G. Palepu
      Teaching Note for "Tesla's CEO Compensation Plan," HBS Case #118-085. View Details
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      Palepu, Krishna G. "Tesla's CEO Compensation Plan." Harvard Business School Teaching Note 120-120, June 2020.
      • June 2020
      • Case

      In-housing Digital Marketing at Sprint Corp.

      By: David E. Bell, Rajiv Lal and Olivia Hull
      In the fall of 2019, Sprint’s Chief Digital Officer Rob Roy reflected on the telecom’s efforts to improve the effectiveness of its digital marketing campaigns. Digital media buying had long been handled by an outside agency, but in 2017, Sprint brought those functions... View Details
      Keywords: Advertising; Digital Marketing; Transformation; Talent and Talent Management; Marketing Strategy; Social Marketing; Telecommunications Industry; Electronics Industry; Web Services Industry; United States
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      Bell, David E., Rajiv Lal, and Olivia Hull. "In-housing Digital Marketing at Sprint Corp." Harvard Business School Case 520-026, June 2020.
      • May 2020
      • Teaching Note

      Talismark

      By: Richard S. Ruback, Royce Yudkoff and Ahron Rosenfeld
      Teaching Note for HBS Case No. 211-097. Talismark negotiated waste hauling contracts for small and medium size companies. Its owners, Charles Muszynski and Marshall Staiman, were able to grow the business by more than 30% per year since it was founded, but believed... View Details
      Keywords: Small Business; Small Business Administration; Infrastructure; Restructuring; Business Processes; Information Management; Sales; Organizational Change and Adaptation; Wastes and Waste Processing
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      Ruback, Richard S., Royce Yudkoff, and Ahron Rosenfeld. "Talismark." Harvard Business School Teaching Note 220-092, May 2020.
      • May 2020 (Revised December 2022)
      • Case

      Soofa: Displaying the Right Path?

      By: Jeffrey J. Bussgang, Amy Klopfenstein and Amram Migdal
      In November 2019, Sandra Richter, co-founder and CEO of Soofa, a network of advertising-supported digital bulletin boards, must decide between two different fundraising and expansion plans for her company. One plan entails raising $15 million in a Series A round and... View Details
      Keywords: Business Ventures; Business Model; Business Plan; Business Startups; Entrepreneurship; Decision Making; Decisions; Ethics; Geography; Geopolitical Units; Finance; Investment; Markets; Market Entry and Exit; Demand and Consumers; Network Effects; Media; Society; Urban Development; Sustainable Cities; Information Technology; Information Infrastructure; Digital Platforms; Strategy; Business Strategy; Expansion; Relationships; Partners and Partnerships; Capital; Venture Capital; Advertising Industry; Technology Industry; Media and Broadcasting Industry; North and Central America; United States; Massachusetts; Cambridge
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      Bussgang, Jeffrey J., Amy Klopfenstein, and Amram Migdal. "Soofa: Displaying the Right Path?" Harvard Business School Case 820-098, May 2020. (Revised December 2022.)
      • May 8, 2020
      • Article

      Lead Your Team Into a Post-Pandemic World

      By: Hubert Joly
      The unprecedented COVID-19 pandemic has tested leaders, especially as it relates to how they lead their workers. As the crisis goes on, many that the author has spoken with have begun to frame it around three distinct phases: The Shelter-in-Place Phase, the Re-opening... View Details
      Keywords: COVID-19; Re-opening; Health Pandemics; Leadership; Employees; Communication; Human Needs
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      Joly, Hubert. "Lead Your Team Into a Post-Pandemic World." Harvard Business Review Digital Articles (May 8, 2020).
      • May 2020
      • Teaching Plan

      SK Group: Social Progress Credits

      By: George Serafeim, Ethan Rouen and David Freiberg
      Teaching Plan for HBS Case No. 120-071. View Details
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      Serafeim, George, Ethan Rouen, and David Freiberg. "SK Group: Social Progress Credits." Harvard Business School Teaching Plan 120-112, May 2020.
      • May 4, 2020
      • Article

      Your CEO Succession Plan Can't Wait

      By: J. Yo-Jud Cheng, Boris Groysberg and Paul M. Healy
      CEOs tend to be older, putting them at greater risk of COVID-related illness, and adding to the urgency, succession planning has long been a blind spot for most boards. From 2015 to 2016, the authors conducted a global survey to better understand the experiences,... View Details
      Keywords: CEO Succession; Management Succession; Planning; Governing and Advisory Boards
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      Cheng, J. Yo-Jud, Boris Groysberg, and Paul M. Healy. "Your CEO Succession Plan Can't Wait." Harvard Business Review Digital Articles (May 4, 2020).
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